Adapt.io vs PersistIQ: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare Adapt.io (data enrichment tool) and PersistIQ (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Adapt.io is a data enrichment tool for B2B lead data and contact enrichment, listing 250M+ business contacts and 10M+ company profiles, with pricing starting free and topping out at a Basic plan of $99/mo before custom pricing. PersistIQ is a sales engagement platform for multi-channel outreach and prospecting, priced entirely through Contact Sales. Many teams use both tools together.
Key takeaways
- Adapt.io lists 250M+ business contacts and 10M+ company profiles as its core data enrichment assets.
- Adapt.io offers four pricing tiers: a Free plan, Starter at $49/mo, Basic at $99/mo, and a Custom tier requiring Contact Sales.
- PersistIQ uses Contact Sales pricing for all of its plans and offers a 14-day free trial.
- Adapt.io lists 10 features and 6 integrations, while PersistIQ lists 8 features and 7 integrations.
- Salesforce, HubSpot, and Zapier are integrations shared by both Adapt.io and PersistIQ.
Reviewed and updated September 2, 2026
Adapt.io vs PersistIQ: Data Enrichment Tool vs Sales Engagement Platform Comparison
Adapt.io is a data enrichment tool; PersistIQ is a sales engagement platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, multi-channel sales outreach and engagement tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Adapt.io is a data enrichment tool for B2B lead data and contact enrichment; PersistIQ is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Adapt.io lists 250m+ business contacts and 10m+ company profiles, and PersistIQ lists multi-channel sales outreach and prospecting.
Adapt.io publishes an entry price of $0/mo; PersistIQ uses custom pricing, so the two cannot be compared on list price.
If your priority is finding accurate contact data for target accounts, Adapt.io is the one built for it; for coordinating outreach across email, phone, and social channels, that is PersistIQ. Many teams run one of each.
Understanding the Core Difference
Adapt.io is B2B lead intelligence platform with 250M+ contacts, Prospector Chrome extension, and data enrichment with 50+ attributes.
PersistIQ is Sales engagement platform for small teams that builds prospect lists, automates personalized email, call and task sequences, and syncs activity with a CRM.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
All plans
Adapt.io Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 25 Email Credits, 25 Enrichment Credits, 25 Contacts per day | 25 Email Credits |
| Starter | $49/mo | 500 Email Credits, 500 Enrichment Credits, 50 Contacts per day | 500 Email Credits |
| Basic | $99/mo | 1,000 Email Credits, 100 Phone Credits, 1,000 Enrichment Credits | 1,000 Email Credits |
| Custom | Contact Sales | Custom | - |
Source: Adapt.io Pricing
PersistIQ Pricing (as of September 2026)
| Plan | Price |
|---|---|
| All plans | Contact Sales |
Source: PersistIQ Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Adapt.io offers 4 pricing tiers compared to PersistIQ's 1, giving you more granularity as you scale.
Adapt.io includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- 250M+ business contacts
- 10M+ company profiles
- Prospector Chrome extension
- Data enrichment with 50+ attributes
- Lead builder with advanced filters
- ABM list building
- and 4 more listed below
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- and 2 more listed below
Adapt.io Key Features
- 250M+ business contacts
- 10M+ company profiles
- Prospector Chrome extension
- Data enrichment with 50+ attributes
- Lead builder with advanced filters
- ABM list building
- 3,000+ tech sector classifications
- Saved searches
- CSV export
- API access
PersistIQ Key Features
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- CRM Integrations
- 14-day free trial
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Adapt.io
- 250M+ business contacts
- 10M+ company profiles
- Prospector Chrome extension
- Data enrichment with 50+ attributes
- Lead builder with advanced filters
- ABM list building
- 3,000+ tech sector classifications
- Saved searches
- CSV export
- API access
Listed only by PersistIQ
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- CRM Integrations
- 14-day free trial
Integration Ecosystem
Adapt.io Integrations
Adapt.io connects with: Salesforce, HubSpot, Zoho CRM, Marketo, Outreach, Zapier.
PersistIQ Integrations
PersistIQ connects with: Salesforce, Copper, Pipedrive, HubSpot, Gmail, Outlook, Zapier.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, Zapier.
Integrations listed only by Adapt.io: Zoho CRM, Marketo, Outreach.
Integrations listed only by PersistIQ: Copper, Pipedrive, Gmail, Outlook.
Use Case Recommendations
Best Fit for Adapt.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (10 capabilities listed)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for PersistIQ
- Organizations with complex tech stacks needing broad integration support (7 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Feature Comparison Summary
| Feature | Adapt.io | PersistIQ |
|---|---|---|
| Starting Price | Free | Contact Sales |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 6 | 7 |
| Founded | 2016 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Adapt.io serves the B2B lead data and contact enrichment side of an outbound stack and PersistIQ the multi-channel sales outreach and engagement tracking side. Adapt.io publishes an entry price (a free tier), while PersistIQ uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Adapt.io and PersistIQ for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Adapt.io and PersistIQ?
- Adapt.io is a data enrichment tool focused on B2B lead data and contact enrichment, while PersistIQ is a sales engagement platform focused on multi-channel sales outreach and engagement tracking. They serve different parts of the sales workflow, so many teams use both rather than choosing one over the other.
- How much does Adapt.io cost?
- Adapt.io has a Free plan, a Starter plan at $49/mo, a Basic plan at $99/mo, and a Custom tier that requires contacting sales. The Basic plan includes 1,000 Email Credits, 100 Phone Credits, and 1,000 Enrichment Credits.
- How much does PersistIQ cost?
- PersistIQ does not publish set pricing; all of its plans require contacting sales for a quote. This means PersistIQ cannot be directly compared to Adapt.io on list price.
- Which integrations do Adapt.io and PersistIQ have in common?
- Adapt.io and PersistIQ both integrate with Salesforce, HubSpot, and Zapier. Beyond that, Adapt.io adds Zoho CRM, Marketo, and Outreach, while PersistIQ adds Copper, Pipedrive, Gmail, and Outlook.
- Which tool is better for SDR teams running outreach sequences?
- PersistIQ is positioned for SDR teams running multi-channel outreach sequences and for sales managers tracking team engagement metrics. Adapt.io, by contrast, is better suited to budget-conscious teams needing an affordable data enrichment tool with a wide feature set.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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