Agile CRM vs Keap: CRM Platform Comparison
Compare Agile CRM and Keap side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Agile CRM starts free and scales through four tiers up to $79.99 per month, while Keap offers a single $299 per month plan starting at 1,500 contacts and 2 users. Agile CRM lists 10 integrations against Keap's 6. Budget-conscious teams fit Agile CRM; mid-market to enterprise sales teams needing pipeline forecasting fit Keap.
Key takeaways
- Agile CRM offers a free plan supporting up to 1,000 contacts, while Keap's entry plan costs $299 per month starting at 1,500 contacts and 2 users.
- Agile CRM has four pricing tiers ranging from free to $79.99 per month, whereas Keap sells a single plan at $299 per month.
- Agile CRM lists 10 integrations including QuickBooks, Shopify, and WordPress, compared to Keap's 6 integrations including Gmail, Outlook, and PayPal.
- Both Agile CRM and Keap list 8 total features, with Contact Management being the only capability both vendors name explicitly.
- Zapier and Stripe are integrations shared by both Agile CRM and Keap.
Reviewed and updated September 4, 2026
Agile CRM vs Keap: CRM Platform Comparison
If you are comparing customer relationship management and sales pipeline tracking tools, Agile CRM and Keap will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.
The Quick Answer
By each vendor's own wording, Agile CRM lists deals and lead scoring, while Keap lists contact segmentation (tags) and email broadcasts. A capability both offer can appear under different names, so read both feature lists below.
Agile CRM offers a lower entry point at $0/mo compared to Keap at $299/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Agile CRM is Agile CRM is customer relationship management software with sales and marketing automation for small businesses. It bundles contact management, deals and appointment scheduling with email campaigns, landing pages, telephony and a helpdesk.
Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.
Both platforms offer contact management. Where they diverge is in their approach to pricing tiers and advanced capabilities.
Pricing Comparison
Free
Keap
Agile CRM Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 1,000 Contacts |
| Starter | $14.99/mo | 10,000 Contacts |
| Regular | $49.99/mo | 50,000 Contacts |
| Enterprise | $79.99/mo | Unlimited Contacts |
Source: Agile CRM Pricing
Keap Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Keap | $299/mo | Starting at 1,500 contacts and 2 users |
Source: Keap Pricing
Pricing Analysis
Agile CRM is more affordable at the entry level ($0/mo vs $299/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.
Agile CRM offers 4 pricing tiers compared to Keap's 1, giving you more granularity as you scale.
Agile CRM includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Deals
- Lead Scoring
- Appointment Scheduling
- Marketing Automation
- Email Campaigns
- Landing Page Builder
- and 1 more listed below
- Contact Management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- and 1 more listed below
Agile CRM Key Features
- Contact Management
- Deals
- Lead Scoring
- Appointment Scheduling
- Marketing Automation
- Email Campaigns
- Landing Page Builder
- Helpdesk
Keap Key Features
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Shared Capabilities
Both Agile CRM and Keap include:
- Contact Management
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Agile CRM
- Deals
- Lead Scoring
- Appointment Scheduling
- Marketing Automation
- Email Campaigns
- Landing Page Builder
- Helpdesk
Listed only by Keap
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Integration Ecosystem
Agile CRM Integrations
Agile CRM connects with: Google Apps, Microsoft Exchange, Zapier, Twilio, RingCentral, Stripe, QuickBooks, Shopify, WooCommerce, WordPress.
Keap Integrations
Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.
Shared Integrations
Both tools integrate with: Zapier, Stripe.
Integrations listed only by Agile CRM: Google Apps, Microsoft Exchange, Twilio, RingCentral, QuickBooks, Shopify, WooCommerce, WordPress.
Integrations listed only by Keap: Gmail, Outlook, PayPal, Eway.
Use Case Recommendations
Best Fit for Agile CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Keap
- Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Agile CRM | Keap |
|---|---|---|
| Starting Price | Free | $299/mo |
| Top Tier Price | $79.99/mo | $299/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 6 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Agile CRM and Keap both serve the customer relationship management and sales pipeline tracking market. Agile CRM offers a more accessible entry point, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Agile CRM and Keap for current information.
Frequently asked questions.
Frequently asked questions- Is Agile CRM cheaper than Keap?
- Yes, Agile CRM starts free at $0 per month, while Keap's entry plan costs $299 per month. Agile CRM's top tier reaches $79.99 per month, still well below Keap's single $299 per month plan.
- What integrations does Agile CRM support that Keap does not?
- Agile CRM lists integrations with Google Apps, Microsoft Exchange, Twilio, RingCentral, QuickBooks, Shopify, WooCommerce, and WordPress that are not listed by Keap. Keap instead lists Gmail, Outlook, PayPal, and Eway as integrations not shared with Agile CRM.
- Which CRM is better for budget-conscious teams?
- Agile CRM is the better fit for budget-conscious teams because it offers a free tier and scales through four pricing tiers up to $79.99 per month. This lets teams start free and increase spend gradually as their contact and feature needs grow.
- Who is Keap best suited for?
- Keap is best suited for mid-market to enterprise teams with established budgets that need pipeline visibility and forecasting from first touch to close. It also fits growing teams that need scalable contact management, though it starts at $299 per month for 1,500 contacts and 2 users.
- Do Agile CRM and Keap share any features or integrations?
- Yes, both explicitly list Contact Management as a shared feature, and both integrate with Zapier and Stripe. Beyond that overlap, each vendor lists distinct features and integrations under different names, so some capabilities may overlap without being labeled identically.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
Agile CRM vs Copper: CRM Platform Comparison
Compare Agile CRM and Copper side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Agile CRM vs LeadIQ: CRM Platform vs Data Enrichment Tool Comparison
Compare Agile CRM (CRM platform) and LeadIQ (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM vs Capsule CRM: CRM Platform Comparison
Compare Agile CRM and Capsule CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Evaboot vs Microsoft Dynamics 365 Sales: Data Enrichment Tool vs CRM Platform Comparison
Compare Evaboot (data enrichment tool) and Microsoft Dynamics 365 Sales (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Kommo vs Luru: CRM Platform vs Sales Engagement Platform Comparison
Compare Kommo (CRM platform) and Luru (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.