Apollo.io vs Dripify: Sales Engagement Platform Comparison
Compare Apollo.io and Dripify side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.
Apollo.io is the better fit for teams needing a large contact database and multi-channel outreach across email, phone, and LinkedIn, with a free entry plan at $0/mo. Dripify is built specifically for LinkedIn and email drip campaigns with built-in LinkedIn protection, starting at $59/mo. The right pick depends on budget and which channels matter most.
Key takeaways
- Apollo.io's entry plan is free at $0/mo, while Dripify's Basic plan starts at $59/mo.
- Apollo.io's database includes more than 275 million contacts.
- Apollo.io's paid tiers are Basic at $49/mo, Professional at $79/mo, and Organization at $119/mo.
- Dripify's paid tiers are Basic at $59/mo, Pro at $79/mo, and Advanced at $99/mo, with Enterprise available by contacting sales.
- Dripify's Basic plan limits users to 20 connection requests and 30 messages per day, while Pro and Advanced plans allow 75 connection requests and 100 or more messages daily.
Reviewed and updated September 5, 2026
Apollo.io vs Dripify: Sales Engagement Platform Comparison
Finding the right sales engagement platform can directly impact your revenue pipeline. Apollo.io and Dripify both aim to solve the same core problem (coordinating outreach across email, phone, and social channels), yet they approach it differently. Let's break down the specifics.
The Quick Answer
By each vendor's own wording, Apollo.io lists b2b contact and company database (275m+ contacts) and multi-channel sequences (email, phone, linkedin), while Dripify lists linkedin and email sequences and unlimited drip campaigns. A capability both offer can appear under different names, so read both feature lists below.
Apollo.io offers a lower entry point at $0/mo compared to Dripify at $59/mo.
If your priority is coordinating outreach across email, phone, and social channels, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.
Dripify is LinkedIn and email outreach automation that runs multi-step drip campaigns, with an email finder, a dedicated inbox for replies, campaign analytics and built-in LinkedIn account protection. Every paid plan includes both LinkedIn and email sequences.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Basic
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
Dripify Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Basic | $59/mo | Per user; Email finder 100 credits included | 1 drip campaign; limited daily quotas (20 connection requests, 30 messages) |
| Pro | $79/mo | Per user; Email finder 100 credits included | Unlimited drip campaigns; full daily quotas (75 connection requests, 100+ messages) |
| Advanced | $99/mo | Per user; Email finder 100 credits included | Unlimited drip campaigns; full daily quotas |
| Enterprise | Contact Sales | Custom mail finder | Everything in Advanced |
Source: Dripify Pricing
Pricing Analysis
Apollo.io is more affordable at the entry level ($0/mo vs $59/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking, this price difference matters.
Apollo.io includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- and 4 more listed below
- LinkedIn and email sequences
- Unlimited drip campaigns
- Sequence templates
- Built-in LinkedIn protection
- Advanced analytics & reports
- Dedicated inbox
- and 4 more listed below
Apollo.io Key Features
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Dripify Key Features
- LinkedIn and email sequences
- Unlimited drip campaigns
- Sequence templates
- Built-in LinkedIn protection
- Advanced analytics & reports
- Dedicated inbox
- Lead tagging
- Evergreen leads
- A/B testing
- Webhook integration
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Listed only by Dripify
- LinkedIn and email sequences
- Unlimited drip campaigns
- Sequence templates
- Built-in LinkedIn protection
- Advanced analytics & reports
- Dedicated inbox
- Lead tagging
- Evergreen leads
- A/B testing
- Webhook integration
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Dripify Integrations
Dripify connects with: Make, Zapier, Google Spreadsheet, HubSpot.
Shared Integrations
Both tools integrate with: HubSpot, Zapier.
Integrations listed only by Apollo.io: Salesforce, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Integrations listed only by Dripify: Make, Google Spreadsheet.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable sales engagement platform
- Organizations with complex tech stacks needing broad integration support (12 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Dripify
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Apollo.io | Dripify |
|---|---|---|
| Starting Price | Free | $59/mo |
| Top Tier Price | $119/mo | Contact Sales |
| Total Features Listed | 10 | 10 |
| Integrations | 12 | 4 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io and Dripify both serve the multi-channel sales outreach and engagement tracking market. Apollo.io offers a more accessible entry point, while Dripify starts at $59/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and Dripify for current information.
Frequently asked questions.
Frequently asked questions- How much does Apollo.io cost compared to Dripify?
- Apollo.io offers a free plan at $0/mo, with paid tiers at $49/mo, $79/mo, and $119/mo. Dripify has no free plan and starts at $59/mo for Basic, rising to $79/mo for Pro and $99/mo for Advanced, with Enterprise pricing available by contacting sales.
- What integrations does Apollo.io support?
- Apollo.io connects with Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, and a Webhooks API. This gives it a broader integration ecosystem than Dripify, which lists only four connections.
- What integrations does Dripify support?
- Dripify connects with Make, Zapier, Google Spreadsheet, and HubSpot. This is a smaller integration list compared to Apollo.io, which lists twelve named integrations including Salesforce, Slack, and Outreach.
- Does Apollo.io have a free plan?
- Yes, Apollo.io offers a free plan that includes 900 credits per seat per year, granted monthly. Dripify does not offer a free plan and its lowest tier, Basic, costs $59/mo.
- What is the main difference between Apollo.io and Dripify?
- Apollo.io is an all-in-one sales intelligence and engagement platform combining a 275M+ contact database with sequences across email, phone, and LinkedIn, plus AI-powered workflows. Dripify focuses specifically on LinkedIn and email outreach automation with drip campaigns, an email finder, a dedicated inbox, and built-in LinkedIn account protection.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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