Apollo.io vs Streak: Sales Engagement Platform vs CRM Platform Comparison
Compare Apollo.io (sales engagement platform) and Streak (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Apollo.io is a sales engagement platform built around a 275M+ contact database and multi-channel sequences across email, phone, and LinkedIn, starting free. Streak is a CRM built into Gmail for pipeline tracking, contacts, and tasks, starting at $59/mo. Apollo.io fits multi-channel outreach; Streak fits pipeline organization and forecasting inside Gmail.
Key takeaways
- Apollo.io's Free plan grants 900 credits per seat per year, while its Organization plan at $119/mo grants 72,000 credits per seat per year upfront.
- Streak's pricing starts at $59/mo for Pro, rising to $89/mo for Pro+ and $159/mo for Enterprise.
- Apollo.io offers 4 pricing tiers compared to Streak's 3 tiers, and Apollo.io includes a free tier while Streak does not.
- Apollo.io lists a B2B contact and company database of 275M+ contacts, a built-in dialer with call recording, and AI-powered email writing.
- Streak is built directly into Gmail and lists features such as pipelines, shared contact database, task management, email tracking, mail merge, snippets, and Thread Splitter.
- Apollo.io and Streak share integrations with Gmail, LinkedIn, and Slack, while Apollo.io also connects with Salesforce, HubSpot, Pipedrive, Zapier, and Outreach.
Reviewed and updated September 2, 2026
Apollo.io vs Streak: Sales Engagement Platform vs CRM Platform Comparison
Sales teams building an outbound stack often weigh Apollo.io, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Streak, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Apollo.io is a sales engagement platform for multi-channel sales outreach and engagement tracking; Streak is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Apollo.io lists b2b contact and company database (275m+ contacts) and multi-channel sequences (email, phone, linkedin), and Streak lists pipelines to track deals through every stage and shared contact database.
Apollo.io offers a lower entry point at $0/mo compared to Streak at $59/mo.
If your priority is coordinating outreach across email, phone, and social channels, Apollo.io is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Streak. Many teams run one of each.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.
Streak is Streak is a CRM built directly into Gmail, so pipelines, contacts and tasks live in the same inbox the team already works in. It adds email tools such as email tracking, mail merge, snippets and thread splitting on top of Google Workspace.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Pro
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
Streak Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Pro | $59/mo |
| Pro+ | $89/mo |
| Enterprise | $159/mo |
Source: Streak Pricing
Pricing Analysis
Apollo.io is more affordable at the entry level ($0/mo vs $59/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking, this price difference matters.
Apollo.io offers 4 pricing tiers compared to Streak's 3, giving you more granularity as you scale.
Apollo.io includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- and 4 more listed below
- Pipelines to track deals through every stage
- Shared contact database
- Task management
- Automation
- Email tracking
- Mail merge
- and 2 more listed below
Apollo.io Key Features
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Streak Key Features
- Pipelines to track deals through every stage
- Shared contact database
- Task management
- Automation
- Email tracking
- Mail merge
- Snippets
- Thread Splitter
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Listed only by Streak
- Pipelines to track deals through every stage
- Shared contact database
- Task management
- Automation
- Email tracking
- Mail merge
- Snippets
- Thread Splitter
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Streak Integrations
Streak connects with: Google Workspace, Gmail, Slack, LinkedIn, ChatGPT, Claude, Allo.
Shared Integrations
Both tools integrate with: Gmail, LinkedIn, Slack.
Integrations listed only by Apollo.io: Salesforce, HubSpot, Pipedrive, Microsoft Outlook, Zapier, Sendgrid, Outreach, Salesloft, Webhooks API.
Integrations listed only by Streak: Google Workspace, ChatGPT, Claude, Allo.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (12 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Streak
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Apollo.io | Streak |
|---|---|---|
| Starting Price | Free | $59/mo |
| Top Tier Price | $119/mo | $159/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 12 | 7 |
| Founded | 2015 | 2011 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Streak the customer relationship management and sales pipeline tracking side. Apollo.io offers a more accessible entry point, while Streak starts at $59/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and Streak for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Apollo.io and Streak?
- Apollo.io is a sales engagement platform focused on multi-channel outreach and engagement tracking, using a 275M+ contact database and automated sequences across email, phone, and LinkedIn. Streak is a CRM platform built into Gmail for organizing contacts, tracking deals through pipelines, and managing tasks alongside email tools like mail merge and tracking.
- Which is cheaper, Apollo.io or Streak?
- Apollo.io has a lower entry price at $0/mo with its Free plan, while Streak's cheapest plan, Pro, costs $59/mo. Apollo.io also offers more pricing tiers overall, with four plans ranging from Free to $119/mo, compared to Streak's three plans ranging from $59/mo to $159/mo.
- Can Apollo.io and Streak be used together?
- Yes, the article notes that many teams run one of each since they cover different parts of the sales workflow. Apollo.io handles multi-channel outreach coordination across email, phone, and social channels, while Streak organizes contacts, tracks deals, and forecasts revenue, and both integrate with Gmail, LinkedIn, and Slack.
- What integrations does Apollo.io support that Streak does not?
- Apollo.io connects with Salesforce, HubSpot, Pipedrive, Microsoft Outlook, Zapier, Sendgrid, Outreach, and Salesloft, none of which are listed among Streak's integrations. Both platforms share integrations with Gmail, LinkedIn, and Slack, while Streak also connects with Google Workspace, ChatGPT, Claude, and Allo.
- Is Streak a good fit for teams that live in Gmail?
- Yes, Streak is described as a CRM built directly into Gmail, so pipelines, contacts, and tasks live in the same inbox a team already works in. It adds email tools such as email tracking, mail merge, snippets, and thread splitting on top of Google Workspace, making it suited to Gmail-centric workflows.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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