Apollo.io vs Icypeas: Data Enrichment Tool Comparison
Compare Apollo.io and Icypeas side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Apollo.io and Icypeas both target B2B lead data and contact enrichment, but differ in scope and price. Apollo.io starts free and offers an all-in-one sales intelligence platform with 210M+ contacts, AI campaigns, and 7 integrations. Icypeas starts at $19/mo and focuses on email finding, verification, and lead enrichment with 6 integrations.
Key takeaways
- Apollo.io's free plan grants 900 credits per seat per year, while its Basic plan at $49/mo grants 30,000 credits upfront.
- Icypeas pricing ranges from $19/mo for 1,000 credits to $499/mo for 100,000 credits on the Hypergrowth plan.
- Apollo.io lists 10 total features including a 210M+ contacts database and 30M+ companies, compared to 8 features listed by Icypeas.
- Apollo.io integrates with 7 tools including Salesforce, HubSpot, and LinkedIn, while Icypeas integrates with 6 tools including Zapier, Clay, and Make.
- Icypeas was founded in 2022, while Apollo.io's founding year is not listed in the comparison.
Reviewed and updated September 2, 2026
Apollo.io vs Icypeas: Data Enrichment Tool Comparison
Apollo.io and Icypeas compete head-to-head in the B2B lead data and contact enrichment space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Apollo.io lists 210m+ contacts database and 30m+ companies, while Icypeas lists email finder and email verifier. A capability both offer can appear under different names, so read both feature lists below.
Apollo.io offers a lower entry point at $0/mo compared to Icypeas at $19/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence platform with 210M+ contacts, AI-powered campaigns, and built-in email sequencing.
Icypeas is Helps B2B teams find and verify professional email addresses, enrich leads and identify LinkedIn profiles, through a web app or an API. Credits are charged only for found emails.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Basic
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
Icypeas Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $19/mo | 1,000 credits |
| Premium | $39/mo | 4,000 credits |
| Advanced | $89/mo | 10,000 credits |
| Hypergrowth | $499/mo | 100,000 credits |
Source: Icypeas Pricing
Pricing Analysis
Apollo.io is more affordable at the entry level ($0/mo vs $19/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment, this price difference matters.
Apollo.io includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- and 4 more listed below
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- and 2 more listed below
Apollo.io Key Features
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- Contact and company enrichment
- Advanced filtering
- CRM data cleansing
- Pipeline boards
Icypeas Key Features
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- Catch-All verification
- Credits roll over
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- Contact and company enrichment
- Advanced filtering
- CRM data cleansing
- Pipeline boards
Listed only by Icypeas
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- Catch-All verification
- Credits roll over
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Outreach, SalesLoft, Marketo, SendGrid, LinkedIn.
Icypeas Integrations
Icypeas connects with: Google Sheets, n8n, Make, Zapier, Clay, MCP.
Integrations listed only by Apollo.io: Salesforce, HubSpot, Outreach, SalesLoft, Marketo, SendGrid, LinkedIn.
Integrations listed only by Icypeas: Google Sheets, n8n, Make, Zapier, Clay, MCP.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (7 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Icypeas
- Budget-conscious teams looking for an affordable data enrichment tool
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Feature Comparison Summary
| Feature | Apollo.io | Icypeas |
|---|---|---|
| Starting Price | Free | $19/mo |
| Top Tier Price | $119/mo | $499/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 7 | 6 |
| Founded | N/A | 2022 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io and Icypeas both serve the B2B lead data and contact enrichment market. Apollo.io offers a more accessible entry point, while Icypeas starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and Icypeas for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Apollo.io and Icypeas?
- Apollo.io is an all-in-one sales intelligence platform with a 210M+ contacts database, AI-powered campaigns, and email sequencing. Icypeas focuses on finding and verifying professional email addresses, enriching leads, and identifying LinkedIn profiles through a web app or API, charging credits only for found emails.
- Which tool is cheaper, Apollo.io or Icypeas?
- Apollo.io has a lower entry point at $0/mo with a free plan, while Icypeas starts at $19/mo for its Basic plan. Apollo.io's free tier lets teams test the platform before committing financially, though its top paid tier reaches $119/mo compared to Icypeas's $499/mo top tier.
- What integrations does Apollo.io support that Icypeas does not?
- Apollo.io integrates with Salesforce, HubSpot, Outreach, SalesLoft, Marketo, SendGrid, and LinkedIn, none of which appear on Icypeas's integration list. Icypeas instead connects with Google Sheets, n8n, Make, Zapier, Clay, and MCP.
- Which tool has more features listed, Apollo.io or Icypeas?
- Apollo.io lists 10 total features compared to 8 for Icypeas, according to the feature comparison summary. Apollo.io's list includes items like CRM data cleansing and pipeline boards, while Icypeas includes features like catch-all verification and credits that roll over.
- Who should choose Icypeas over Apollo.io?
- Icypeas fits budget-conscious teams looking for an affordable data enrichment tool, revenue operations teams building targeted prospect lists, marketing teams enriching CRM data for segmentation, and sales teams researching target accounts. It is best suited to teams focused specifically on email finding and verification rather than a full sales platform.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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