Apollo.io vs Skrapp.io: Data Enrichment Tool Comparison
Compare Apollo.io and Skrapp.io side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Apollo.io and Skrapp.io both start free, but Apollo.io is an all-in-one sales intelligence platform with a 210M+ contacts database, AI-powered campaigns, and 7 integrations, while Skrapp.io focuses on B2B email finding and verification with LinkedIn and Sales Navigator extensions. Apollo.io suits teams needing a wider feature set, while Skrapp.io fits budget-conscious revenue and marketing teams building prospect lists.
Key takeaways
- Apollo.io lists a 210M+ contacts database and 30M+ companies, while Skrapp.io lists an email finder and email verifier as core capabilities.
- Apollo.io's paid tiers are Basic at $49/mo, Professional at $79/mo, and Organization at $119/mo, all with a free tier available.
- Skrapp.io's paid tiers are Professional at $39/mo and Enterprise at $349/mo, also with a free tier available.
- Apollo.io lists 10 total features and 7 integrations, while Skrapp.io lists 8 total features and 5 integrations.
- Both tools share integrations with Salesforce, HubSpot, and LinkedIn, but Apollo.io adds Outreach, SalesLoft, Marketo, and SendGrid while Skrapp.io adds Sales Navigator and LinkedIn Recruiter.
Reviewed and updated September 2, 2026
Apollo.io vs Skrapp.io: Data Enrichment Tool Comparison
Sales teams evaluating B2B lead data and contact enrichment tools often narrow their shortlist to Apollo.io and Skrapp.io. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Apollo.io lists 210m+ contacts database and 30m+ companies, while Skrapp.io lists email finder and email verifier. A capability both offer can appear under different names, so read both feature lists below.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence platform with 210M+ contacts, AI-powered campaigns, and built-in email sequencing.
Skrapp.io is B2B email finder and lead search tool that returns verified business emails, qualified leads and enriched data, with LinkedIn and Sales Navigator Chrome extensions.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
Skrapp.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 50 credits, 1 user |
| Professional | $39/mo | 2,000 credits/mo, 2 users, at the entry step of a 2K to 25K credit selector |
| Enterprise | $349/mo | 50,000 credits/mo, 15 users, at the entry step of a 50K to 500K credit selector |
Source: Skrapp.io Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Apollo.io offers 4 pricing tiers compared to Skrapp.io's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- and 4 more listed below
- Email Finder
- Email Verifier
- Multi-Page Enrichment for LinkedIn
- Auto-Connect with LinkedIn Profiles
- List Saver for Sales Navigator
- List CRM Sync
- and 2 more listed below
Apollo.io Key Features
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- Contact and company enrichment
- Advanced filtering
- CRM data cleansing
- Pipeline boards
Skrapp.io Key Features
- Email Finder
- Email Verifier
- Multi-Page Enrichment for LinkedIn
- Auto-Connect with LinkedIn Profiles
- List Saver for Sales Navigator
- List CRM Sync
- AI Enrichment
- Credits Roll Over
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- Contact and company enrichment
- Advanced filtering
- CRM data cleansing
- Pipeline boards
Listed only by Skrapp.io
- Email Finder
- Email Verifier
- Multi-Page Enrichment for LinkedIn
- Auto-Connect with LinkedIn Profiles
- List Saver for Sales Navigator
- List CRM Sync
- AI Enrichment
- Credits Roll Over
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Outreach, SalesLoft, Marketo, SendGrid, LinkedIn.
Skrapp.io Integrations
Skrapp.io connects with: Salesforce, HubSpot, LinkedIn, Sales Navigator, LinkedIn Recruiter.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, LinkedIn.
Integrations listed only by Apollo.io: Outreach, SalesLoft, Marketo, SendGrid.
Integrations listed only by Skrapp.io: Sales Navigator, LinkedIn Recruiter.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (7 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Skrapp.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Apollo.io | Skrapp.io |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $119/mo | $349/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 7 | 5 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io and Skrapp.io both serve the B2B lead data and contact enrichment market. Apollo.io offers a more accessible entry point, while Skrapp.io starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and Skrapp.io for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Apollo.io or Skrapp.io?
- Both tools offer a free tier at $0/mo, so neither is cheaper at the entry level. Beyond that, Apollo.io's top tier is $119/mo compared to Skrapp.io's top tier at $349/mo, though the plans differ in credits, users, and features included.
- What is the main difference between Apollo.io and Skrapp.io?
- Apollo.io is an all-in-one sales intelligence platform built around a 210M+ contacts database, AI-powered multichannel campaigns, and broad CRM integrations. Skrapp.io is a more focused B2B email finder and lead search tool centered on email finding, verification, and LinkedIn or Sales Navigator enrichment.
- Does Apollo.io or Skrapp.io have more integrations?
- Apollo.io lists 7 integrations, including Salesforce, HubSpot, Outreach, SalesLoft, Marketo, SendGrid, and LinkedIn. Skrapp.io lists 5 integrations, including Salesforce, HubSpot, LinkedIn, Sales Navigator, and LinkedIn Recruiter. Both tools share Salesforce, HubSpot, and LinkedIn in common.
- Which tool is better for revenue operations teams?
- Skrapp.io is recommended for revenue operations teams building targeted prospect lists and for marketing teams enriching CRM data for segmentation. Apollo.io is better suited to teams needing a wider feature set or organizations with complex tech stacks requiring broad integration support.
- Can I try Apollo.io or Skrapp.io for free before paying?
- Yes, both platforms offer a free tier so you can test the tool before committing to a paid plan. Apollo.io's free plan grants 900 credits per seat per year, while Skrapp.io's free plan grants 50 credits for 1 user.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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