Apollo.io vs VoilaNorbert: Data Enrichment Tool Comparison
Compare Apollo.io and VoilaNorbert side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Apollo.io and VoilaNorbert are both B2B data enrichment tools, but they differ in scope and price. Apollo.io starts free and offers a full sales intelligence platform with 210M+ contacts, AI campaigns, and CRM cleansing. VoilaNorbert starts at $49/mo and focuses on email finding, verification, and enrichment with broader third-party integrations.
Key takeaways
- Apollo.io's free plan includes 900 credits per seat per year, while its Basic plan at $49/mo includes 30,000 credits granted upfront.
- VoilaNorbert's entry plan, Valet, costs $49/mo and supports up to 1,000 leads per month, while its top plan, Counselor, costs $499/mo for up to 50,000 leads.
- Apollo.io lists 10 features including 210M+ contacts database, 30M+ companies, and AI-powered multichannel campaigns.
- VoilaNorbert lists 8 features including email finder, email verification, Chrome Extension, and credit rollover.
- VoilaNorbert integrates with 10 tools including Zapier, Pipedrive, and Mailchimp, while Apollo.io integrates with 7 including Outreach, SalesLoft, and LinkedIn.
Reviewed and updated September 2, 2026
Apollo.io vs VoilaNorbert: Data Enrichment Tool Comparison
If you are comparing B2B lead data and contact enrichment tools, Apollo.io and VoilaNorbert will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.
The Quick Answer
By each vendor's own wording, Apollo.io lists 210m+ contacts database and 30m+ companies, while VoilaNorbert lists email finder and email verification. A capability both offer can appear under different names, so read both feature lists below.
Apollo.io offers a lower entry point at $0/mo compared to VoilaNorbert at $49/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence platform with 210M+ contacts, AI-powered campaigns, and built-in email sequencing.
VoilaNorbert is Email finder that returns a contact email address from a person name and a company domain. Also verifies email lists, enriches leads and sends email sequences.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Valet
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
VoilaNorbert Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Valet | $49/mo | Up to 1,000 leads/month |
| Butler | $99/mo | Up to 5,000 leads/month |
| Advisor | $249/mo | Up to 15,000 leads/month |
| Counselor | $499/mo | Up to 50,000 leads/month |
Source: VoilaNorbert Pricing
Pricing Analysis
Apollo.io is more affordable at the entry level ($0/mo vs $49/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment, this price difference matters.
Apollo.io includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- and 4 more listed below
- Email finder
- Email verification
- Enrichment
- Sequences
- Chrome Extension
- Google Sheets Add-On
- and 2 more listed below
Apollo.io Key Features
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- Contact and company enrichment
- Advanced filtering
- CRM data cleansing
- Pipeline boards
VoilaNorbert Key Features
- Email finder
- Email verification
- Enrichment
- Sequences
- Chrome Extension
- Google Sheets Add-On
- Bulk & API usage included
- Credit rollover
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- 210M+ contacts database
- 30M+ companies
- AI-powered multichannel campaigns
- Email deliverability guardrails
- Anonymous visitor identification
- Real-time form enrichment
- Contact and company enrichment
- Advanced filtering
- CRM data cleansing
- Pipeline boards
Listed only by VoilaNorbert
- Email finder
- Email verification
- Enrichment
- Sequences
- Chrome Extension
- Google Sheets Add-On
- Bulk & API usage included
- Credit rollover
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Outreach, SalesLoft, Marketo, SendGrid, LinkedIn.
VoilaNorbert Integrations
VoilaNorbert connects with: Zapier, Salesforce, Pipedrive, Mailshake, Drip, Hubspot, Close.com, Mailchimp, SendGrid, Formstack.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, SendGrid.
Integrations listed only by Apollo.io: Outreach, SalesLoft, Marketo, LinkedIn.
Integrations listed only by VoilaNorbert: Zapier, Pipedrive, Mailshake, Drip, Close.com, Mailchimp, Formstack.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (10 capabilities listed)
- Teams that want to start free and scale up as needs grow
Best Fit for VoilaNorbert
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Apollo.io | VoilaNorbert |
|---|---|---|
| Starting Price | Free | $49/mo |
| Top Tier Price | $119/mo | $499/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 7 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io and VoilaNorbert both serve the B2B lead data and contact enrichment market. Apollo.io offers a more accessible entry point, while VoilaNorbert starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and VoilaNorbert for current information.
Frequently asked questions.
Frequently asked questions- Is Apollo.io cheaper than VoilaNorbert?
- Yes, Apollo.io has a free entry plan while VoilaNorbert's cheapest plan, Valet, costs $49/mo. Apollo.io's Basic plan also costs $49/mo but includes 30,000 credits per seat per year granted upfront, compared to VoilaNorbert's 1,000 leads per month on the same price point.
- What is the main difference between Apollo.io and VoilaNorbert?
- Apollo.io is an all-in-one sales intelligence platform with 210M+ contacts and AI-powered campaigns, while VoilaNorbert is focused on finding and verifying email addresses from a person's name and company domain. VoilaNorbert also offers enrichment and email sequences, but Apollo.io lists a broader set of 10 features compared to VoilaNorbert's 8.
- Which tool has more integrations, Apollo.io or VoilaNorbert?
- VoilaNorbert has more listed integrations, with 10 including Zapier, Pipedrive, Mailshake, Drip, Close.com, Mailchimp, and Formstack. Apollo.io lists 7 integrations including Outreach, SalesLoft, Marketo, and LinkedIn. Both tools share Salesforce, HubSpot, and SendGrid as integrations.
- Who should choose Apollo.io over VoilaNorbert?
- Budget-conscious teams that want to start free and scale up, or teams that need a wide feature set of 10 capabilities, are best suited to Apollo.io. It appeals to organizations wanting an affordable entry point with room to grow into more advanced sales intelligence features.
- Who should choose VoilaNorbert over Apollo.io?
- VoilaNorbert suits budget-conscious teams needing broad integration support across a complex tech stack, since it lists 10 integrations. It also fits revenue operations teams building targeted prospect lists and marketing teams enriching CRM data for segmentation.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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