Artisan vs LeadMagic: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare Artisan (sales engagement platform) and LeadMagic (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Artisan and LeadMagic serve different parts of the outbound stack, so the choice depends on the job. Artisan is a sales engagement platform built around Ava, an AI BDR that runs autonomous email and social campaigns and books meetings. LeadMagic is a pay-per-result data enrichment tool for verified emails, mobile numbers, and company intelligence. Many teams use both.
Key takeaways
- LeadMagic publishes an entry price of $49.99 per month for its Basic plan, while Artisan uses custom, contact-sales pricing across all three of its tiers.
- LeadMagic offers 6 pricing tiers ranging from Basic at $49.99/mo to Ultimate at $849/mo, compared to Artisan's 3 tiers of Team, Scale, and Enterprise.
- Artisan's Team plan supports roughly 2,500 leads contacted per month and its Scale plan supports roughly 6,000 leads contacted per month.
- LeadMagic's Professional plan includes an unmetered search API at 5 RPS account-wide, and its Ultimate plan increases that to 10 RPS account-wide.
- Both platforms integrate with Salesforce and Slack, but LeadMagic additionally connects with Smartlead, Instantly, Email Bison, Zapier, n8n, Make, Clay, and Apollo.
Reviewed and updated September 2, 2026
Artisan vs LeadMagic: Sales Engagement Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh Artisan, a sales engagement platform for multi-channel sales outreach and engagement tracking, against LeadMagic, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Artisan is a sales engagement platform for multi-channel sales outreach and engagement tracking; LeadMagic is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Artisan lists ava, the ai bdr and ai-powered prospect identification, and LeadMagic lists email finder and mobile finder.
LeadMagic publishes an entry price of $49.99/mo; Artisan uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, Artisan is the one built for it; for finding accurate contact data for target accounts, that is LeadMagic. Many teams run one of each.
Understanding the Core Difference
Artisan is AI BDR platform whose agent Ava finds leads, runs autonomous email and social campaigns from your own sending domains, handles replies and books meetings, with a dialer add-on for reps.
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Team
Basic
Artisan Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Team | Contact Sales | ~2,500 leads contacted/mo |
| Scale | Contact Sales | ~6,000 leads contacted/mo |
| Enterprise | Contact Sales | - |
Source: Artisan Pricing
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
LeadMagic offers 6 pricing tiers compared to Artisan's 3, giving you more granularity as you scale.
Features Breakdown
- Ava, the AI BDR
- AI-powered prospect identification
- Autonomous email and social campaigns with calls queued
- Intent signal campaigns
- CRM reengagement and cross-sell campaigns
- Autonomous replies and meeting booking
- and 4 more listed below
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
Artisan Key Features
- Ava, the AI BDR
- AI-powered prospect identification
- Autonomous email and social campaigns with calls queued
- Intent signal campaigns
- CRM reengagement and cross-sell campaigns
- Autonomous replies and meeting booking
- 250M+ verified B2B contacts
- Two-way Salesforce and HubSpot sync
- AI dialer add-on, per seat
- Send approvals with tone locks and banned phrases
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Artisan
- Ava, the AI BDR
- AI-powered prospect identification
- Autonomous email and social campaigns with calls queued
- Intent signal campaigns
- CRM reengagement and cross-sell campaigns
- Autonomous replies and meeting booking
- 250M+ verified B2B contacts
- Two-way Salesforce and HubSpot sync
- AI dialer add-on, per seat
- Send approvals with tone locks and banned phrases
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Integration Ecosystem
Artisan Integrations
Artisan connects with: Salesforce, HubSpot, Slack, Webhooks.
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Shared Integrations
Both tools integrate with: Salesforce, Slack.
Integrations listed only by Artisan: HubSpot, Webhooks.
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Zapier, n8n, Make, Clay, Apollo.
Use Case Recommendations
Best Fit for Artisan
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Artisan | LeadMagic |
|---|---|---|
| Starting Price | Contact Sales | $49.99/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 4 | 10 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Artisan serves the multi-channel sales outreach and engagement tracking side of an outbound stack and LeadMagic the B2B lead data and contact enrichment side. LeadMagic publishes an entry price of $49.99/mo, while Artisan uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Artisan and LeadMagic for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Artisan and LeadMagic?
- Artisan is a sales engagement platform built around Ava, an AI BDR that runs autonomous multi-channel outreach campaigns and books meetings. LeadMagic is a data enrichment tool focused on finding and verifying B2B contact data like emails, mobile numbers, and company intelligence. They cover different parts of the outbound workflow rather than competing directly.
- How much does LeadMagic cost compared to Artisan?
- LeadMagic publishes a Basic plan starting at $49.99 per month with 2,000 monthly credits, scaling up to Ultimate at $849 per month with 100,000 monthly credits and an Enterprise tier with custom pricing. Artisan does not publish list prices and uses custom, contact-sales pricing across its Team, Scale, and Enterprise tiers, so the two cannot be compared directly on price.
- Can Artisan and LeadMagic be used together?
- Yes, the article notes that many teams run one of each since they serve different stages of the outbound process. Artisan handles multi-channel outreach coordination across email, phone, and social, while LeadMagic supplies the verified contact data that feeds those campaigns.
- What integrations does each platform support?
- Artisan connects with Salesforce, HubSpot, Slack, and Webhooks. LeadMagic connects with a broader set including Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, and Apollo. Both tools share Salesforce and Slack integrations in common.
- Which tool is better for finding contact data?
- LeadMagic is built specifically for that task, offering an Email Finder, Mobile Finder, Email Validation, Job Change Detector, and Waterfall Enrichment delivered through CSV, API, an MCP server, and integrations. Artisan instead focuses on running outreach campaigns using its own database of 250M+ verified B2B contacts.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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