Attio vs Monday CRM: CRM Platform Comparison
Compare Attio and Monday CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Attio and Monday CRM are both CRM platforms, but Attio starts free and emphasizes real-time contact syncing, automatic data enrichment, and customizable objects, while Monday CRM starts at $12 per month and emphasizes customizable deal pipeline boards tied to the monday.com Work OS for teams wanting integrated project management alongside sales tracking.
Key takeaways
- Attio's entry plan is free, while Monday CRM's entry plan, Basic, costs $12/mo.
- Attio's paid tiers are Plus at $44/mo and Pro at $99/mo, with Enterprise available by contacting sales.
- Monday CRM's paid tiers are Standard at $17/mo and Pro at $28/mo, with Ultimate available by contacting sales.
- Attio lists integrations with Typeform, Aircall, Mailchimp, Segment, Asana, Pipedream, ChatGPT, and Claude that Monday CRM does not list.
- Monday CRM lists integrations with Gmail, Microsoft Outlook, Zoom, Google Workspace, Microsoft Teams, and DocuSign that Attio does not list.
Reviewed and updated September 2, 2026
Attio vs Monday CRM: CRM Platform Comparison
Attio and Monday CRM compete head-to-head in the customer relationship management and sales pipeline tracking space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Attio lists real-time contact syncing and automatic data enrichment, while Monday CRM lists customizable deal pipeline boards and lead and contact management. A capability both offer can appear under different names, so read both feature lists below.
Attio offers a lower entry point at $0/mo compared to Monday CRM at $12/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Attio is Attio is a CRM that syncs contacts and email in real time and lets teams model their own objects, workflows and reports on top of that data. It is sold in Free, Plus, Pro and Enterprise plans priced per user.
Monday CRM is A flexible CRM built on the monday.com Work OS platform, offering highly customizable pipelines, automations, and dashboards. Ideal for teams that want a CRM tightly integrated with project management and collaboration workflows, with a visual and intuitive interface.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Basic
Attio Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | Up to 3 seats |
| Plus | $44/mo | Up to 10 seats |
| Pro | $99/mo | - |
| Enterprise | Contact Sales | - |
Source: Attio Pricing
Monday CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Basic | $12/mo |
| Standard | $17/mo |
| Pro | $28/mo |
| Ultimate | Contact Sales |
Source: Monday CRM Pricing
Pricing Analysis
Attio is more affordable at the entry level ($0/mo vs $12/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.
Attio includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Real-time contact syncing
- Automatic data enrichment
- Custom objects and custom relationship attributes
- Workflows and integration blocks
- Sequences for personalized outreach
- Call Intelligence to record and analyze meetings
- and 2 more listed below
- Customizable deal pipeline boards
- Lead and contact management
- Sales automations and workflows
- Email tracking and templates
- Activity management and logging
- Customizable dashboards and reporting
- and 2 more listed below
Attio Key Features
- Real-time contact syncing
- Automatic data enrichment
- Custom objects and custom relationship attributes
- Workflows and integration blocks
- Sequences for personalized outreach
- Call Intelligence to record and analyze meetings
- Reporting and insights in real time
- API and webhook access with an app SDK and MCP server
Monday CRM Key Features
- Customizable deal pipeline boards
- Lead and contact management
- Sales automations and workflows
- Email tracking and templates
- Activity management and logging
- Customizable dashboards and reporting
- Document management
- Integrated project management capabilities
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Attio
- Real-time contact syncing
- Automatic data enrichment
- Custom objects and custom relationship attributes
- Workflows and integration blocks
- Sequences for personalized outreach
- Call Intelligence to record and analyze meetings
- Reporting and insights in real time
- API and webhook access with an app SDK and MCP server
Listed only by Monday CRM
- Customizable deal pipeline boards
- Lead and contact management
- Sales automations and workflows
- Email tracking and templates
- Activity management and logging
- Customizable dashboards and reporting
- Document management
- Integrated project management capabilities
Integration Ecosystem
Attio Integrations
Attio connects with: Typeform, Zapier, Slack, Aircall, Mailchimp, Segment, Asana, Pipedream, ChatGPT, Claude.
Monday CRM Integrations
Monday CRM connects with: Gmail, Microsoft Outlook, Slack, Zoom, Zapier, Google Workspace, Microsoft Teams, DocuSign.
Shared Integrations
Both tools integrate with: Zapier, Slack.
Integrations listed only by Attio: Typeform, Aircall, Mailchimp, Segment, Asana, Pipedream, ChatGPT, Claude.
Integrations listed only by Monday CRM: Gmail, Microsoft Outlook, Zoom, Google Workspace, Microsoft Teams, DocuSign.
Use Case Recommendations
Best Fit for Attio
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Monday CRM
- Budget-conscious teams looking for an affordable CRM platform
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Attio | Monday CRM |
|---|---|---|
| Starting Price | Free | $12/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
| Founded | N/A | 2012 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Attio and Monday CRM both serve the customer relationship management and sales pipeline tracking market. Attio offers a more accessible entry point, while Monday CRM starts at $12/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Attio and Monday CRM for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Attio or Monday CRM?
- Attio is cheaper at the entry level since it offers a free plan for up to 3 seats, while Monday CRM's cheapest plan, Basic, costs $12/mo. Attio's paid tiers run $44/mo for Plus and $99/mo for Pro, while Monday CRM's paid tiers run $17/mo for Standard and $28/mo for Pro.
- What features does Attio have that Monday CRM doesn't list?
- Attio lists real-time contact syncing, automatic data enrichment, custom objects and relationship attributes, workflows and integration blocks, sequences for personalized outreach, Call Intelligence for recording and analyzing meetings, real-time reporting, and API and webhook access with an app SDK and MCP server, none of which appear on Monday CRM's own feature list.
- What features does Monday CRM have that Attio doesn't list?
- Monday CRM lists customizable deal pipeline boards, lead and contact management, sales automations and workflows, email tracking and templates, activity management and logging, customizable dashboards and reporting, document management, and integrated project management capabilities, none of which appear on Attio's own feature list.
- Which integrations do Attio and Monday CRM share?
- Attio and Monday CRM both integrate with Zapier and Slack. Beyond that, Attio adds Typeform, Aircall, Mailchimp, Segment, Asana, Pipedream, ChatGPT, and Claude, while Monday CRM adds Gmail, Microsoft Outlook, Zoom, Google Workspace, Microsoft Teams, and DocuSign.
- Who should choose Attio versus Monday CRM?
- Attio suits budget-conscious teams, organizations with complex tech stacks needing broad integration support, teams that want to start free and scale, and enterprise buyers who prefer custom pricing. Monday CRM is a fit for budget-conscious teams and enterprise buyers who prefer custom pricing as well, particularly those wanting a CRM tied closely to project management workflows.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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