BetterContact vs Scrupp: Data Enrichment Tool Comparison
Compare BetterContact and Scrupp side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
BetterContact and Scrupp are both data enrichment tools, but they differ in pricing and integrations. BetterContact starts at $15/mo and lists waterfall enrichment across 20+ vendors plus 4 integrations. Scrupp starts free and offers 8 integrations including Salesforce and Slack, along with LinkedIn and Sales Navigator export features.
Key takeaways
- BetterContact's Starter plan costs $15/mo for 200 credits per month, while Scrupp's Free plan offers 100 credits at no cost.
- Scrupp's Subscription plan costs $29/mo for 1,000 credits per month, matching the credit volume of BetterContact's $49/mo Pro plan.
- BetterContact lists 4 integrations including HubSpot, Google Sheets, Make.com, and Clay, while Scrupp lists 8 integrations including Salesforce, Notion, Pipedrive, Slack, and Airtable.
- Both BetterContact and Scrupp list 8 features each on their respective pricing pages.
- BetterContact charges only for valid contact results, while Scrupp charges credits only when a contact detail is found.
Reviewed and updated September 4, 2026
BetterContact vs Scrupp: Data Enrichment Tool Comparison
BetterContact and Scrupp are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, BetterContact lists waterfall lead finder and waterfall enrichment (20+ vendors), while Scrupp lists sales navigator export and linkedin export. A capability both offer can appear under different names, so read both feature lists below.
Scrupp offers a lower entry point at $0/mo compared to BetterContact at $15/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
BetterContact is Waterfall enrichment tool that aggregates more than 20 data providers in one subscription to find and verify work emails and mobile phone numbers, and charges only for valid results.
Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Free
BetterContact Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $15/mo | 200 credits / month (200 valid emails or 20 mobile phones); 1 email = 1 credit, 1 mobile phone = 10 credits |
| Pro | $49/mo | 1,000 credits / month at the entry step of a volume selector |
| Enterprise | Contact Sales | Custom credits / month |
Source: BetterContact Pricing
Scrupp Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits |
| Subscription | $29/mo | 1,000 credits / month |
| One-time credit pack | Usage-based | 1,000 credits |
Source: Scrupp Pricing
Pricing Analysis
Scrupp offers the lower entry point ($0/mo vs $15/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Scrupp includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- and 2 more listed below
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- and 2 more listed below
BetterContact Key Features
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- Use your own API keys
- API & Integrations
Scrupp Key Features
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by BetterContact
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- Use your own API keys
- API & Integrations
Listed only by Scrupp
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
Integration Ecosystem
BetterContact Integrations
BetterContact connects with: Hubspot, Google Sheets, Make.com, Clay.
Scrupp Integrations
Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.
Shared Integrations
Both tools integrate with: Hubspot, Google Sheets, Clay.
Integrations listed only by BetterContact: Make.com.
Integrations listed only by Scrupp: Salesforce, Notion, Pipedrive, Slack, Airtable.
Use Case Recommendations
Best Fit for BetterContact
- Budget-conscious teams looking for an affordable data enrichment tool
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Scrupp
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | BetterContact | Scrupp |
|---|---|---|
| Starting Price | $15/mo | Free |
| Top Tier Price | Contact Sales | Usage-based |
| Total Features Listed | 8 | 8 |
| Integrations | 4 | 8 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
BetterContact and Scrupp both serve the B2B lead data and contact enrichment market. Scrupp offers a more accessible entry point, while BetterContact starts at $15/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit BetterContact and Scrupp for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between BetterContact and Scrupp?
- BetterContact is a waterfall enrichment tool that aggregates more than 20 data providers to find and verify work emails and mobile phone numbers, charging only for valid results. Scrupp is a cloud-based LinkedIn, Sales Navigator, and Apollo scraper that exports leads and enriches them with verified emails, phone numbers, and company data.
- Which tool is cheaper, BetterContact or Scrupp?
- Scrupp offers a lower entry point at $0/mo with a Free plan providing 100 credits, compared to BetterContact's Starter plan at $15/mo for 200 credits per month. Scrupp also offers a $29/mo Subscription plan for 1,000 credits monthly, while BetterContact's comparable Pro plan costs $49/mo for 1,000 credits.
- Which integrations does Scrupp support that BetterContact doesn't?
- Scrupp supports Salesforce, Notion, Pipedrive, Slack, and Airtable, none of which appear on BetterContact's integration list. Both tools share integrations with HubSpot, Google Sheets, and Clay, but Scrupp lists 8 total integrations compared to BetterContact's 4.
- Is BetterContact or Scrupp better for budget-conscious teams?
- Both tools are recommended for budget-conscious teams looking for an affordable data enrichment option. Scrupp specifically appeals to teams that want to start free and scale up as needs grow, thanks to its $0/mo Free plan, while BetterContact's Starter plan begins at $15/mo.
- Does BetterContact or Scrupp only charge for valid contact data?
- Both tools follow this model. BetterContact charges only when a valid result is found, and Scrupp's credits are charged only when a contact detail is found, meaning both aim to reduce costs from failed lookups.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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