Bitrix24 vs HubSpot CRM: CRM Platform Comparison
Compare Bitrix24 and HubSpot CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Bitrix24 and HubSpot CRM both offer free tiers and target contact management, deal tracking, and revenue forecasting, but they differ in structure. Bitrix24 bills a flat rate per organization with a fixed user count and lists 10 integrations, while HubSpot CRM prices per Sales Hub tier starting at $20/mo and emphasizes unified marketing, sales, and service Hubs.
Key takeaways
- Bitrix24 and HubSpot CRM both start at $0/mo for their free tier.
- Bitrix24 offers 5 pricing tiers (Free, Basic, Standard, Professional, Enterprise), while HubSpot CRM offers 4 (Free, Starter, Professional, Enterprise).
- HubSpot CRM's Sales Hub Starter plan costs $20/mo, Professional costs $100/mo, and Enterprise costs $150/mo.
- Bitrix24 bills paid plans as a flat rate per organization with a fixed number of included users rather than per seat.
- Bitrix24 integrates with 10 tools including Gmail, Google Drive, Office 365, and Xero, while HubSpot CRM integrates with tools like Slack, Salesforce, Zapier, and Shopify.
Reviewed and updated September 4, 2026
Bitrix24 vs HubSpot CRM: CRM Platform Comparison
Finding the right CRM platform can directly impact your revenue pipeline. Bitrix24 and HubSpot CRM both aim to solve the same core problem (organizing contacts, tracking deals, and forecasting revenue), yet they approach it differently. Let's break down the specifics.
The Quick Answer
By each vendor's own wording, Bitrix24 lists basic crm (deals, contacts) and sales pipelines, while HubSpot CRM lists contact and company management and deal pipeline and tracking. A capability both offer can appear under different names, so read both feature lists below.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Bitrix24 is Bitrix24 is an all-in-one platform to manage a team and run sales, combining CRM, tasks and projects, chat and video calls, a website builder and telephony. Paid plans are billed as a flat rate per organization that includes a fixed number of users rather than per seat.
HubSpot CRM is A popular all-in-one CRM platform with a generous free tier that includes contact management, deal tracking, and email marketing. HubSpot offers separate Hubs for marketing, sales, service, and content, making it ideal for growing businesses that want a unified platform.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Bitrix24 Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 5 GB storage; free for 1-2 users |
| Basic | Contact Sales | includes 5 users; 24 GB storage |
| Standard | Contact Sales | includes 50 users; 100 GB storage |
| Professional | Contact Sales | includes 100 users; 1 TB storage |
| Enterprise | Contact Sales | User-count ladder above the Professional plan |
Source: Bitrix24 Pricing
HubSpot CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Free | Free |
| Sales Hub Starter | $20/mo |
| Sales Hub Professional | $100/mo |
| Sales Hub Enterprise | $150/mo |
Source: HubSpot CRM Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Bitrix24 offers 5 pricing tiers compared to HubSpot CRM's 4, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Basic CRM (deals, contacts)
- Sales pipelines
- Sales automation
- Tasks (Kanban, Gantt)
- Chat & video calls
- Email marketing
- and 2 more listed below
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- and 2 more listed below
Bitrix24 Key Features
- Basic CRM (deals, contacts)
- Sales pipelines
- Sales automation
- Tasks (Kanban, Gantt)
- Chat & video calls
- Email marketing
- Telephony integration
- Analytics & reporting tools
HubSpot CRM Key Features
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Bitrix24
- Basic CRM (deals, contacts)
- Sales pipelines
- Sales automation
- Tasks (Kanban, Gantt)
- Chat & video calls
- Email marketing
- Telephony integration
- Analytics & reporting tools
Listed only by HubSpot CRM
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
Integration Ecosystem
Bitrix24 Integrations
Bitrix24 connects with: Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.
HubSpot CRM Integrations
HubSpot CRM connects with: Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, Zoom.
Shared Integrations
Both tools integrate with: Gmail.
Integrations listed only by Bitrix24: Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.
Integrations listed only by HubSpot CRM: Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, Zoom.
Use Case Recommendations
Best Fit for Bitrix24
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for HubSpot CRM
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Bitrix24 | HubSpot CRM |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | $150/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
| Founded | N/A | 2006 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Bitrix24 and HubSpot CRM both serve the customer relationship management and sales pipeline tracking market. Bitrix24 offers a more accessible entry point, while HubSpot CRM starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Bitrix24 and HubSpot CRM for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Bitrix24 or HubSpot CRM?
- Both platforms offer a free tier priced at $0/mo, so neither is inherently cheaper at entry. Beyond that, Bitrix24's paid plans require contacting sales for pricing, while HubSpot CRM publishes fixed monthly prices starting at $20/mo for Sales Hub Starter, rising to $100/mo for Professional and $150/mo for Enterprise.
- What is the main difference between Bitrix24 and HubSpot CRM?
- Bitrix24 is an all-in-one platform combining CRM, tasks and projects, chat and video calls, a website builder, and telephony, billed as a flat rate per organization with a fixed number of users. HubSpot CRM is an all-in-one CRM with a generous free tier that offers separate Hubs for marketing, sales, service, and content.
- How many integrations does Bitrix24 offer compared to HubSpot CRM?
- Bitrix24 connects with 10 listed tools including Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, and Mailchimp. HubSpot CRM connects with 8 listed tools including Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, and Zoom. The only integration shared by both is Gmail.
- Who should choose Bitrix24 over HubSpot CRM?
- Bitrix24 fits budget-conscious teams, organizations with complex tech stacks needing broad integration support across 10 integrations, teams that want to start free and scale, and enterprise buyers who prefer custom pricing with dedicated support. It suits teams wanting an all-in-one workspace beyond just CRM functions.
- Who should choose HubSpot CRM over Bitrix24?
- HubSpot CRM fits budget-conscious teams, teams that want to start free and scale up, sales teams tracking deals from first touch to close, and managers who need pipeline visibility and forecasting. It suits growing businesses wanting a unified platform across separate marketing, sales, service, and content Hubs.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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