Bitrix24 vs Zoho CRM: CRM Platform Comparison
Compare Bitrix24 and Zoho CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Bitrix24 and Zoho CRM both offer free tiers starting at $0/mo. Bitrix24 bills paid plans as a flat rate per organization with a fixed user count and Contact Sales pricing, while Zoho CRM uses per-seat pricing from $14/mo to $52/mo. Choose based on integration needs, team size, and feature fit rather than starting price.
Key takeaways
- Both Bitrix24 and Zoho CRM offer free plans starting at $0/mo.
- Zoho CRM's paid plans run from Standard at $14/mo to Ultimate at $52/mo.
- Bitrix24's paid plans (Basic, Standard, Professional, Enterprise) require contacting sales, with tiers including 5, 50, and 100 users.
- Bitrix24 lists 10 integrations while Zoho CRM lists 8, and the only integration shared by name is Mailchimp.
- Zoho CRM includes a Zia AI assistant for predictions and suggestions, a feature not listed by Bitrix24.
Reviewed and updated September 5, 2026
Bitrix24 vs Zoho CRM: CRM Platform Comparison
If you are comparing customer relationship management and sales pipeline tracking tools, Bitrix24 and Zoho CRM will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.
The Quick Answer
By each vendor's own wording, Bitrix24 lists basic crm (deals, contacts) and sales pipelines, while Zoho CRM lists lead, contact, and deal management and sales automation and workflow rules. A capability both offer can appear under different names, so read both feature lists below.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Bitrix24 is Bitrix24 is an all-in-one platform to manage a team and run sales, combining CRM, tasks and projects, chat and video calls, a website builder and telephony. Paid plans are billed as a flat rate per organization that includes a fixed number of users rather than per seat.
Zoho CRM is A feature-rich and affordable CRM from the Zoho ecosystem, offering sales automation, multichannel communication, analytics, and AI-powered predictions via Zia. Known for competitive pricing and deep integration with 45+ other Zoho products.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Bitrix24 Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 5 GB storage; free for 1-2 users |
| Basic | Contact Sales | includes 5 users; 24 GB storage |
| Standard | Contact Sales | includes 50 users; 100 GB storage |
| Professional | Contact Sales | includes 100 users; 1 TB storage |
| Enterprise | Contact Sales | User-count ladder above the Professional plan |
Source: Bitrix24 Pricing
Zoho CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Free | Free |
| Standard | $14/mo |
| Professional | $23/mo |
| Enterprise | $40/mo |
| Ultimate | $52/mo |
Source: Zoho CRM Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Basic CRM (deals, contacts)
- Sales pipelines
- Sales automation
- Tasks (Kanban, Gantt)
- Chat & video calls
- Email marketing
- and 2 more listed below
- Lead, contact, and deal management
- Sales automation and workflow rules
- Zia AI assistant with predictions and suggestions
- Multichannel communication (email, phone, social, live chat)
- Advanced analytics and custom dashboards
- Territory and inventory management
- and 2 more listed below
Bitrix24 Key Features
- Basic CRM (deals, contacts)
- Sales pipelines
- Sales automation
- Tasks (Kanban, Gantt)
- Chat & video calls
- Email marketing
- Telephony integration
- Analytics & reporting tools
Zoho CRM Key Features
- Lead, contact, and deal management
- Sales automation and workflow rules
- Zia AI assistant with predictions and suggestions
- Multichannel communication (email, phone, social, live chat)
- Advanced analytics and custom dashboards
- Territory and inventory management
- Blueprint process management
- Canvas design studio for custom views
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Bitrix24
- Basic CRM (deals, contacts)
- Sales pipelines
- Sales automation
- Tasks (Kanban, Gantt)
- Chat & video calls
- Email marketing
- Telephony integration
- Analytics & reporting tools
Listed only by Zoho CRM
- Lead, contact, and deal management
- Sales automation and workflow rules
- Zia AI assistant with predictions and suggestions
- Multichannel communication (email, phone, social, live chat)
- Advanced analytics and custom dashboards
- Territory and inventory management
- Blueprint process management
- Canvas design studio for custom views
Integration Ecosystem
Bitrix24 Integrations
Bitrix24 connects with: Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.
Zoho CRM Integrations
Zoho CRM connects with: Zoho Suite integration, Google Workspace, Microsoft 365, Slack, Zapier, Mailchimp, Shopify, QuickBooks.
Shared Integrations
Both tools integrate with: Mailchimp.
Integrations listed only by Bitrix24: Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero.
Integrations listed only by Zoho CRM: Zoho Suite integration, Google Workspace, Microsoft 365, Slack, Zapier, Shopify, QuickBooks.
Use Case Recommendations
Best Fit for Bitrix24
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Zoho CRM
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Bitrix24 | Zoho CRM |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | $52/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
| Founded | N/A | 2005 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Bitrix24 and Zoho CRM both serve the customer relationship management and sales pipeline tracking market. Bitrix24 offers a more accessible entry point, while Zoho CRM starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Bitrix24 and Zoho CRM for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Bitrix24 or Zoho CRM?
- Both start free at $0/mo, so neither is inherently cheaper at entry level. Zoho CRM publishes clear per-seat pricing from $14/mo to $52/mo, while Bitrix24's paid plans require contacting sales and are billed as a flat organizational rate covering a fixed number of users.
- What integrations does Bitrix24 offer compared to Zoho CRM?
- Bitrix24 lists 10 integrations including Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, and Mailchimp. Zoho CRM lists 8 including Zoho Suite integration, Google Workspace, Microsoft 365, Slack, Zapier, Mailchimp, Shopify, and QuickBooks. Mailchimp is the only integration both explicitly list.
- Does Zoho CRM have AI features?
- Yes, Zoho CRM includes Zia, an AI assistant that provides predictions and suggestions as part of its listed feature set. This is not listed among Bitrix24's key features, which instead focus on basic CRM, sales pipelines, tasks, chat and video calls, email marketing, telephony, and analytics.
- Which CRM is better for teams with complex tech stacks?
- Bitrix24 is recommended for organizations with complex tech stacks needing broad integration support, since it lists 10 integrations. It is also suggested for enterprise buyers who prefer custom pricing and dedicated support, as its paid tiers require contacting sales rather than using published per-seat rates.
- How does Bitrix24's pricing structure differ from Zoho CRM's?
- Bitrix24 charges a flat rate per organization that includes a fixed number of users, with paid tiers like Basic including 5 users and Professional including 100 users, all requiring contacting sales. Zoho CRM instead publishes straightforward monthly per-plan pricing from $14/mo to $52/mo without needing a sales conversation.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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