Buzz.ai vs Insightly: Sales Engagement Platform vs CRM Platform Comparison
Compare Buzz.ai (sales engagement platform) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Buzz.ai is a sales engagement platform for multichannel outreach across email, LinkedIn, calls, and voicemail drops, priced from $79/mo. Insightly is a CRM platform for lead management and pipeline tracking, priced from $29/mo. Teams focused on coordinated outbound outreach fit Buzz.ai, teams focused on organizing deals fit Insightly, and many run both together.
Key takeaways
- Buzz.ai's entry plan, Core, costs $79/mo and includes 500 credits per month for one seat.
- Insightly's entry plan, Plus, costs $29/mo, giving it a lower starting price than Buzz.ai.
- Buzz.ai lists 10 features on its own site, including multichannel outreach and AI message drafting, while Insightly lists 8, including lead assignment and AI Copilot.
- Calendly is the only integration listed by both Buzz.ai and Insightly according to each vendor's own integration list.
- Buzz.ai's top listed plan, Enterprise, includes 25,000 credits per month and 5 seats, with pricing available only by contacting sales.
Reviewed and updated September 4, 2026
Buzz.ai vs Insightly: Sales Engagement Platform vs CRM Platform Comparison
Sales teams building an outbound stack often weigh Buzz.ai, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Insightly, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Buzz.ai is a sales engagement platform for multi-channel sales outreach and engagement tracking; Insightly is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Buzz.ai lists multichannel outreach across email, linkedin, calls and voicemail drops and smart campaigns with ai message drafting, and Insightly lists lead and contact management and lead assignment and routing.
Insightly offers a lower entry point at $29/mo compared to Buzz.ai at $79/mo.
If your priority is coordinating outreach across email, phone, and social channels, Buzz.ai is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Insightly. Many teams run one of each.
Understanding the Core Difference
Buzz.ai is AI SDR platform that runs multichannel outreach across email, LinkedIn, calls and voicemail drops, sequencing touches by prospect engagement, with built-in data search, enrichment and CRM sync.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Core
Plus
Buzz.ai Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Core | $79/mo | 500 credits/mo, 1 seat |
| AI Employee | $695/mo | 5,000 credits/mo, 1 seat |
| Enterprise | Contact Sales | 25,000 credits/mo, 5 seats included |
Source: Buzz.ai Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
Insightly offers the lower entry point ($29/mo vs $79/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Features Breakdown
- Multichannel outreach across email, LinkedIn, calls and voicemail drops
- Smart campaigns with AI message drafting
- Campaign creation from a single prompt
- Phone calling and voicemail drops
- Connection booster and InMail booster
- AI targeting
- and 4 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
Buzz.ai Key Features
- Multichannel outreach across email, LinkedIn, calls and voicemail drops
- Smart campaigns with AI message drafting
- Campaign creation from a single prompt
- Phone calling and voicemail drops
- Connection booster and InMail booster
- AI targeting
- Unlimited data enrichment
- Email automation with an AI email service
- Social search across profiles, posts, events and groups
- Residential proxy and link tracking
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Buzz.ai
- Multichannel outreach across email, LinkedIn, calls and voicemail drops
- Smart campaigns with AI message drafting
- Campaign creation from a single prompt
- Phone calling and voicemail drops
- Connection booster and InMail booster
- AI targeting
- Unlimited data enrichment
- Email automation with an AI email service
- Social search across profiles, posts, events and groups
- Residential proxy and link tracking
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
Buzz.ai Integrations
Buzz.ai connects with: Salesforce, HubSpot, Pipedrive, Calendly, Zapier, Webhooks.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Shared Integrations
Both tools integrate with: Calendly.
Integrations listed only by Buzz.ai: Salesforce, HubSpot, Pipedrive, Zapier, Webhooks.
Integrations listed only by Insightly: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for Buzz.ai
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Buzz.ai | Insightly |
|---|---|---|
| Starting Price | $79/mo | $29/mo |
| Top Tier Price | Contact Sales | $99/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 6 | 10 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Buzz.ai serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Insightly the customer relationship management and sales pipeline tracking side. Insightly offers a more accessible entry point at $29/mo, while Buzz.ai starts at $79/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Buzz.ai and Insightly for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Buzz.ai and Insightly?
- Buzz.ai is a sales engagement platform built for multichannel outreach across email, LinkedIn, calls, and voicemail drops, while Insightly is a CRM platform built for managing contacts, tracking pipeline deals, and forecasting revenue. They cover different parts of the sales workflow, which is why many teams use both together.
- How much does Buzz.ai cost compared to Insightly?
- Buzz.ai's entry plan, Core, costs $79/mo for 500 credits and one seat, while Insightly's entry plan, Plus, costs $29/mo. Insightly's Professional plan is $49/mo and its Enterprise plan is $99/mo, while Buzz.ai's AI Employee plan costs $695/mo for 5,000 credits.
- Do Buzz.ai and Insightly integrate with the same tools?
- Only partially. Calendly is the only integration listed by both vendors. Buzz.ai also connects with Salesforce, HubSpot, Pipedrive, Zapier, and Webhooks, while Insightly connects with Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, DocuSign, and ZoomInfo.
- Which tool is better for outbound sales teams?
- Buzz.ai is designed for outbound sales teams, listing multichannel outreach across email, LinkedIn, calls, and voicemail drops, plus AI message drafting and campaign creation from a single prompt. It is best suited for SDR teams running multi-channel sequences and sales managers tracking engagement metrics.
- Can Buzz.ai and Insightly be used together?
- Yes, many teams run both since they serve different functions. Buzz.ai handles multichannel outreach and engagement tracking, while Insightly manages the CRM side with lead and contact management, opportunity tracking, and workflow automation, so the two tools complement rather than replace each other.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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