Tool Comparisons

    Buzz.ai vs Keap: Sales Engagement Platform vs CRM Platform Comparison

    Compare Buzz.ai (sales engagement platform) and Keap (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 2, 20265 min read
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    The short answer

    Compare Buzz.ai (sales engagement platform) and Keap (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 2, 2026

    Buzz.ai vs Keap: Sales Engagement Platform vs CRM Platform Comparison

    Sales teams building an outbound stack often weigh Buzz.ai, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Keap, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Buzz.ai is a sales engagement platform for multi-channel sales outreach and engagement tracking; Keap is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Buzz.ai lists multichannel outreach across email, linkedin, calls and voicemail drops and smart campaigns with ai message drafting, and Keap lists contact management and contact segmentation (tags).

    Buzz.ai offers a lower entry point at $79/mo compared to Keap at $299/mo.

    If your priority is coordinating outreach across email, phone, and social channels, Buzz.ai is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Keap. Many teams run one of each.

    Understanding the Core Difference

    Buzz.ai is AI SDR platform that runs multichannel outreach across email, LinkedIn, calls and voicemail drops, sequencing touches by prospect engagement, with built-in data search, enrichment and CRM sync.

    Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $79/moBuzz.ai entry plan

    Core

    $299/moKeap entry plan

    Keap

    Entry pricing for Buzz.ai and Keap, as published on each vendor's own pricing page.

    Buzz.ai Pricing (as of September 2026)

    PlanPriceContacts
    Core$79/mo500 credits/mo, 1 seat
    AI Employee$695/mo5,000 credits/mo, 1 seat
    EnterpriseContact Sales25,000 credits/mo, 5 seats included

    Source: Buzz.ai Pricing

    Keap Pricing (as of September 2026)

    PlanPriceContacts
    Keap$299/moStarting at 1,500 contacts and 2 users

    Source: Keap Pricing

    Pricing Analysis

    Buzz.ai is more affordable at the entry level ($79/mo vs $299/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking, this price difference matters.

    Buzz.ai offers 3 pricing tiers compared to Keap's 1, giving you more granularity as you scale.

    Features Breakdown

    Buzz.ai lists
    • Multichannel outreach across email, LinkedIn, calls and voicemail drops
    • Smart campaigns with AI message drafting
    • Campaign creation from a single prompt
    • Phone calling and voicemail drops
    • Connection booster and InMail booster
    • AI targeting
    • and 4 more listed below
    Keap lists
    • Contact management
    • Contact segmentation (tags)
    • Email broadcasts
    • Sales pipeline
    • Appointment scheduler
    • Quotes
    • and 2 more listed below
    What Buzz.ai and Keap each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Buzz.ai Key Features

    • Multichannel outreach across email, LinkedIn, calls and voicemail drops
    • Smart campaigns with AI message drafting
    • Campaign creation from a single prompt
    • Phone calling and voicemail drops
    • Connection booster and InMail booster
    • AI targeting
    • Unlimited data enrichment
    • Email automation with an AI email service
    • Social search across profiles, posts, events and groups
    • Residential proxy and link tracking

    Keap Key Features

    • Contact management
    • Contact segmentation (tags)
    • Email broadcasts
    • Sales pipeline
    • Appointment scheduler
    • Quotes
    • Invoices
    • Text marketing

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Buzz.ai

    • Multichannel outreach across email, LinkedIn, calls and voicemail drops
    • Smart campaigns with AI message drafting
    • Campaign creation from a single prompt
    • Phone calling and voicemail drops
    • Connection booster and InMail booster
    • AI targeting
    • Unlimited data enrichment
    • Email automation with an AI email service
    • Social search across profiles, posts, events and groups
    • Residential proxy and link tracking

    Listed only by Keap

    • Contact management
    • Contact segmentation (tags)
    • Email broadcasts
    • Sales pipeline
    • Appointment scheduler
    • Quotes
    • Invoices
    • Text marketing

    Integration Ecosystem

    Buzz.ai Integrations

    Buzz.ai connects with: Salesforce, HubSpot, Pipedrive, Calendly, Zapier, Webhooks.

    Keap Integrations

    Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.

    Shared Integrations

    Both tools integrate with: Zapier.

    Integrations listed only by Buzz.ai: Salesforce, HubSpot, Pipedrive, Calendly, Webhooks.

    Integrations listed only by Keap: Gmail, Outlook, PayPal, Stripe, Eway.

    Use Case Recommendations

    Best Fit for Buzz.ai

    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Best Fit for Keap

    • Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Feature Comparison Summary

    FeatureBuzz.aiKeap
    Starting Price$79/mo$299/mo
    Top Tier PriceContact Sales$299/mo
    Total Features Listed108
    Integrations66

    Getting Started Checklist

    1. Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Buzz.ai serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Keap the customer relationship management and sales pipeline tracking side. Buzz.ai offers a more accessible entry point at $79/mo, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Buzz.ai and Keap for current information.

    Buzz.aiKeapSales Engagement PlatformCRM PlatformComparisonsales-engagementcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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