Capsule CRM vs Freshsales: CRM Platform Comparison
Compare Capsule CRM and Freshsales side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Capsule CRM and Freshsales are both CRMs for organizing contacts, tracking deals, and forecasting revenue. Capsule CRM starts free at $0/mo with 250 contacts, while Freshsales starts at $9/mo with built-in phone, email, and Freddy AI features. The right choice depends on budget, team size, and which specific capabilities matter most.
Key takeaways
- Capsule CRM's Free plan costs $0/mo and includes 250 contacts with a maximum of 2 users.
- Freshsales' entry level Growth plan costs $9/mo, with Pro priced at $39/mo and Enterprise at $59/mo.
- Capsule CRM offers 5 pricing tiers while Freshsales offers 3, giving Capsule more granularity as teams scale.
- Capsule CRM lists integrations with 10 tools including Mailchimp, Xero, and QuickBooks Online, while Freshsales lists 8 including Slack, Zoom, and Shopify.
- Freshsales lists Freddy AI for lead scoring and deal insights, a capability not listed on Capsule CRM's own feature page.
Reviewed and updated September 2, 2026
Capsule CRM vs Freshsales: CRM Platform Comparison
Finding the right CRM platform can directly impact your revenue pipeline. Capsule CRM and Freshsales both aim to solve the same core problem (organizing contacts, tracking deals, and forecasting revenue), yet they approach it differently. Let's break down the specifics.
The Quick Answer
By each vendor's own wording, Capsule CRM lists contact management with custom fields and multiple sales pipelines, while Freshsales lists contact, account, and deal management and built-in email and phone with call recording. A capability both offer can appear under different names, so read both feature lists below.
Capsule CRM offers a lower entry point at $0/mo compared to Freshsales at $9/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Capsule CRM is Capsule is a CRM for managing contacts, sales pipelines and client delivery in one place. It pairs contact and opportunity management with kanban-style project boards, workflow automations and AI features for pipeline building and meeting prep.
Freshsales is An AI-powered CRM by Freshworks that combines contact management, deal tracking, and communication tools in one platform. Features Freddy AI for lead scoring, deal insights, and next-best-action recommendations, with built-in phone and email capabilities.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Growth
Capsule CRM Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts; maximum 2 users |
| Starter | Contact Sales | 30,000 Contacts |
| Growth | Contact Sales | 60,000 Contacts |
| Advanced | Contact Sales | 120,000 Contacts |
| Ultimate | Contact Sales | - |
Source: Capsule CRM Pricing
Freshsales Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Growth | $9/mo |
| Pro | $39/mo |
| Enterprise | $59/mo |
Source: Freshsales Pricing
Pricing Analysis
Capsule CRM is more affordable at the entry level ($0/mo vs $9/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.
Capsule CRM offers 5 pricing tiers compared to Freshsales's 3, giving you more granularity as you scale.
Capsule CRM includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- and 2 more listed below
- Contact, account, and deal management
- Built-in email and phone with call recording
- Freddy AI lead scoring and deal insights
- Visual sales pipeline management
- Workflow automation and sequences
- Multiple pipeline support
- and 2 more listed below
Capsule CRM Key Features
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Project Management with kanban-style project boards
- AI Pipeline Generator
Freshsales Key Features
- Contact, account, and deal management
- Built-in email and phone with call recording
- Freddy AI lead scoring and deal insights
- Visual sales pipeline management
- Workflow automation and sequences
- Multiple pipeline support
- Advanced reporting and forecasting
- Territory management and auto-assignment
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Capsule CRM
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Project Management with kanban-style project boards
- AI Pipeline Generator
Listed only by Freshsales
- Contact, account, and deal management
- Built-in email and phone with call recording
- Freddy AI lead scoring and deal insights
- Visual sales pipeline management
- Workflow automation and sequences
- Multiple pipeline support
- Advanced reporting and forecasting
- Territory management and auto-assignment
Integration Ecosystem
Capsule CRM Integrations
Capsule CRM connects with: Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Zapier, Make, Transpond.
Freshsales Integrations
Freshsales connects with: Freshworks Suite, Gmail, Microsoft Outlook, Slack, Zoom, Zapier, Segment, Shopify.
Shared Integrations
Both tools integrate with: Gmail, Zapier.
Integrations listed only by Capsule CRM: Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Make, Transpond.
Integrations listed only by Freshsales: Freshworks Suite, Microsoft Outlook, Slack, Zoom, Segment, Shopify.
Use Case Recommendations
Best Fit for Capsule CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Freshsales
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Capsule CRM | Freshsales |
|---|---|---|
| Starting Price | Free | $9/mo |
| Top Tier Price | Contact Sales | $59/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
| Founded | N/A | 2010 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Capsule CRM and Freshsales both serve the customer relationship management and sales pipeline tracking market. Capsule CRM offers a more accessible entry point, while Freshsales starts at $9/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Capsule CRM and Freshsales for current information.
Frequently asked questions.
Frequently asked questions- Which CRM is cheaper, Capsule CRM or Freshsales?
- Capsule CRM is cheaper at the entry level, offering a free plan at $0/mo compared to Freshsales' $9/mo Growth plan. Capsule CRM also offers 5 pricing tiers versus Freshsales' 3, giving budget-conscious teams more granularity as they scale.
- Does Freshsales have built-in calling and email?
- Yes, Freshsales lists built-in email and phone with call recording as a core feature on its own page. It also includes Freddy AI for lead scoring, deal insights, and next-best-action recommendations.
- What integrations does Capsule CRM support?
- Capsule CRM lists integrations with Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Zapier, Make, and Transpond. It shares Gmail and Zapier integrations in common with Freshsales.
- Which CRM is better for budget-conscious teams?
- Capsule CRM is positioned as the better fit for budget-conscious teams since it offers a free tier and lower entry pricing than Freshsales. It's also recommended for organizations with complex tech stacks needing broad integration support, with 10 integrations listed.
- What features does Capsule CRM list that Freshsales doesn't?
- Capsule CRM lists contact management with custom fields, multiple sales pipelines, custom sales milestones, workflow automations, advanced sales reporting, reporting dashboards, project management with kanban-style boards, and an AI pipeline generator. None of these appear word for word on Freshsales' own feature list.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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