Tool Comparisons

    Clearbit vs Ocean.io: Data Enrichment Tool Comparison

    Compare Clearbit and Ocean.io side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    September 2, 20265 min read
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    The short answer

    Compare Clearbit and Ocean.io side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Reviewed and updated September 2, 2026

    Clearbit vs Ocean.io: Data Enrichment Tool Comparison

    Clearbit and Ocean.io are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.

    The Quick Answer

    By each vendor's own wording, Clearbit lists global data coverage and lead, contact, and account enrichment, while Ocean.io lists ai-powered lookalike filters and waterfall enrichment (16+ data sources). A capability both offer can appear under different names, so read both feature lists below.

    Clearbit publishes an entry price of $45/mo; Ocean.io uses usage-based pricing, so the two cannot be compared on list price.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Clearbit is B2B data enrichment platform (now Breeze Intelligence by HubSpot) with real-time enrichment and visitor identification.

    Ocean.io is B2B prospecting and enrichment platform that returns verified emails and direct phone numbers on one credit system shared across the platform and the API.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $45/moClearbit entry plan

    Entry

    Usage-basedOcean.io entry plan

    Subscription (Yearly)

    Entry pricing for Clearbit and Ocean.io, as published on each vendor's own pricing page.

    Clearbit Pricing (as of September 2026)

    PlanPriceContactsEmails
    Entry$45/mo100 credits/monthN/A
    Business$1667/moCustomN/A
    EnterpriseContact SalesCustomN/A

    Source: Clearbit Pricing

    Ocean.io Pricing (as of September 2026)

    PlanPriceContacts
    Subscription (Yearly)Usage-basedMinimum 9,000 credits, maximum 60,000; credits valid for 12 months
    Subscription (Monthly)Usage-basedMinimum 750 credits, maximum 5,000; credits valid for 6 months
    Pay as you goUsage-basedMinimum 1,000 credits, maximum 20,000; credits valid for 3 months
    Custom planContact SalesVolume pricing for larger teams with flexible credit allocation

    Source: Ocean.io Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Ocean.io offers 4 pricing tiers compared to Clearbit's 3, giving you more granularity as you scale.

    Features Breakdown

    Clearbit lists
    • Global data coverage
    • Lead, contact, and account enrichment
    • Real-time lead scoring and routing
    • IP intelligence for visitor identification
    • Dynamic form shortening
    • Corporate hierarchy mapping
    • and 2 more listed below
    Ocean.io lists
    • AI-powered lookalike filters
    • Waterfall enrichment (16+ data sources)
    • Double email verification (incl. catch-alls)
    • Direct phone numbers
    • Chrome extension
    • Unlimited seats
    • and 2 more listed below
    What Clearbit and Ocean.io each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Clearbit Key Features

    • Global data coverage
    • Lead, contact, and account enrichment
    • Real-time lead scoring and routing
    • IP intelligence for visitor identification
    • Dynamic form shortening
    • Corporate hierarchy mapping
    • Industry categorization
    • Buyer intent signals

    Ocean.io Key Features

    • AI-powered lookalike filters
    • Waterfall enrichment (16+ data sources)
    • Double email verification (incl. catch-alls)
    • Direct phone numbers
    • Chrome extension
    • Unlimited seats
    • Free exports
    • API access

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Clearbit

    • Global data coverage
    • Lead, contact, and account enrichment
    • Real-time lead scoring and routing
    • IP intelligence for visitor identification
    • Dynamic form shortening
    • Corporate hierarchy mapping
    • Industry categorization
    • Buyer intent signals

    Listed only by Ocean.io

    • AI-powered lookalike filters
    • Waterfall enrichment (16+ data sources)
    • Double email verification (incl. catch-alls)
    • Direct phone numbers
    • Chrome extension
    • Unlimited seats
    • Free exports
    • API access

    Integration Ecosystem

    Clearbit Integrations

    Clearbit connects with: HubSpot, Segment, Marketo, Salesforce.

    Ocean.io Integrations

    Ocean.io connects with: HubSpot, Pipedrive, Salesforce, Clay.

    Shared Integrations

    Both tools integrate with: HubSpot, Salesforce.

    Integrations listed only by Clearbit: Segment, Marketo.

    Integrations listed only by Ocean.io: Pipedrive, Clay.

    Use Case Recommendations

    Best Fit for Clearbit

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Best Fit for Ocean.io

    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation
    • Sales teams researching target accounts

    Feature Comparison Summary

    FeatureClearbitOcean.io
    Starting Price$45/moUsage-based
    Top Tier PriceContact SalesContact Sales
    Total Features Listed88
    Integrations44

    Getting Started Checklist

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Clearbit and Ocean.io both serve the B2B lead data and contact enrichment market. Clearbit publishes an entry price of $45/mo, while Ocean.io uses usage-based pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Clearbit and Ocean.io for current information.

    ClearbitOcean.ioData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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