Closely vs FindThatLead: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare Closely (sales engagement platform) and FindThatLead (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Closely is a sales engagement platform built for multichannel outreach across LinkedIn and email, starting at $49/mo, while FindThatLead is a data enrichment tool focused on finding and verifying B2B contact emails, starting free. Teams needing coordinated multi-channel campaigns should pick Closely; those needing accurate contact data should pick FindThatLead. Many teams use both.
Key takeaways
- Closely's entry plan, Starter, costs $49/mo and includes 1 LinkedIn account with unlimited email accounts.
- FindThatLead offers a Free Trial plan with 50 email credits, and paid plans start at $49/mo for 2000 email credits.
- Closely offers 4 pricing tiers while FindThatLead offers 3 pricing tiers.
- Both Closely and FindThatLead integrate with Salesforce, Pipedrive, and HubSpot.
- Closely lists a conditional sequence builder and Smart Inbox as unique features, while FindThatLead lists an internal CRM and Prospector as unique features.
Reviewed and updated September 5, 2026
Closely vs FindThatLead: Sales Engagement Platform vs Data Enrichment Tool Comparison
Closely (sales engagement platform) and FindThatLead (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Closely is a sales engagement platform for multi-channel sales outreach and engagement tracking; FindThatLead is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Closely lists multichannel campaigns across linkedin and email and conditional sequence builder, and FindThatLead lists email finder and email verifier.
FindThatLead offers a lower entry point at $0/mo compared to Closely at $49/mo.
If your priority is coordinating outreach across email, phone, and social channels, Closely is the one built for it; for finding accurate contact data for target accounts, that is FindThatLead. Many teams run one of each.
Understanding the Core Difference
Closely is Outbound platform that runs automated campaigns across LinkedIn and email from a shared sender, with a conditional sequence builder, unified inbox, contact enrichment and AI personalization agents.
FindThatLead is B2B lead generation platform that finds and verifies email addresses, builds prospect lists and sends cold email campaigns. Includes an internal CRM and a Chrome extension.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Free Trial
Closely Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $49/mo | 1 LinkedIn account, unlimited email accounts |
| Growth | $127/mo | 3 LinkedIn accounts, unlimited email accounts, 3,000 bonus credits/mo |
| Essential | $205/mo | 5 LinkedIn accounts, unlimited email accounts, 5,000 bonus credits/mo |
| Custom | Contact Sales | Unlimited seats, custom LinkedIn accounts and credits |
Source: Closely Pricing
FindThatLead Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free Trial | Free | 50 Email Credits |
| Starter | $49/mo | 2000 Email Credits |
| Ultimate | $99/mo | Unlimited Email Credits, subject to fair use policy |
Source: FindThatLead Pricing
Pricing Analysis
FindThatLead offers the lower entry point ($0/mo vs $49/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Closely offers 4 pricing tiers compared to FindThatLead's 3, giving you more granularity as you scale.
FindThatLead includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- and 4 more listed below
- Email Finder
- Email Verifier
- Prospector - Automatic Prospecting Tool
- Email Sender
- Bulk Processing
- Local Business - Lead Generation Tool
- and 2 more listed below
Closely Key Features
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- Email finder with a multi-step fallback process
- Phone number finder
- AI lead scoring and personalization agents
- Export from Sales Navigator, LinkedIn posts and events
FindThatLead Key Features
- Email Finder
- Email Verifier
- Prospector - Automatic Prospecting Tool
- Email Sender
- Bulk Processing
- Local Business - Lead Generation Tool
- Internal CRM
- CRM Integrations
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Closely
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- Email finder with a multi-step fallback process
- Phone number finder
- AI lead scoring and personalization agents
- Export from Sales Navigator, LinkedIn posts and events
Listed only by FindThatLead
- Email Finder
- Email Verifier
- Prospector - Automatic Prospecting Tool
- Email Sender
- Bulk Processing
- Local Business - Lead Generation Tool
- Internal CRM
- CRM Integrations
Integration Ecosystem
Closely Integrations
Closely connects with: Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.
FindThatLead Integrations
FindThatLead connects with: Salesforce, Pipedrive, HubSpot, Zapier.
Shared Integrations
Both tools integrate with: Salesforce, Pipedrive, HubSpot.
Integrations listed only by Closely: GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.
Integrations listed only by FindThatLead: Zapier.
Use Case Recommendations
Best Fit for Closely
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for FindThatLead
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Closely | FindThatLead |
|---|---|---|
| Starting Price | $49/mo | Free |
| Top Tier Price | Contact Sales | $99/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 8 | 4 |
| Founded | N/A | 2014 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Closely serves the multi-channel sales outreach and engagement tracking side of an outbound stack and FindThatLead the B2B lead data and contact enrichment side. FindThatLead offers a more accessible entry point, while Closely starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Closely and FindThatLead for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Closely and FindThatLead?
- Closely is a sales engagement platform for running multichannel outreach across LinkedIn and email with campaign and sequence tools, while FindThatLead is a data enrichment tool focused on finding and verifying B2B contact emails. They solve different parts of the outbound workflow rather than competing directly.
- Which tool is cheaper to start with, Closely or FindThatLead?
- FindThatLead has the lower entry point with a Free Trial plan offering 50 email credits at no cost, compared to Closely's Starter plan at $49/mo. FindThatLead's paid Starter plan also costs $49/mo for 2000 email credits.
- Do Closely and FindThatLead integrate with the same tools?
- Yes, both platforms integrate with Salesforce, Pipedrive, and HubSpot. Closely additionally connects with GoHighLevel, Gmail, Microsoft Outlook, SMTP, and Webhooks, while FindThatLead additionally connects with Zapier.
- Can I use Closely and FindThatLead together?
- Yes, the article notes that many teams run one of each tool since they serve different purposes. Closely handles multi-channel outreach coordination while FindThatLead handles finding and verifying contact data, so pairing them covers both prospecting and engagement needs.
- What features does Closely offer that FindThatLead does not list?
- Closely lists features such as multichannel campaigns across LinkedIn and email, a conditional sequence builder, Smart Inbox unifying LinkedIn and email replies, LinkedIn account warmup, dedicated residential IPs, phone number finder, and AI lead scoring and personalization agents, none of which appear on FindThatLead's own feature list.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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