Cognism vs Scrupp: Data Enrichment Tool Comparison
Compare Cognism and Scrupp side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Cognism suits enterprise sales teams needing phone-verified Diamond Data, GDPR/CCPA compliance, and intent signals, with custom pricing across 4 tiers. Scrupp fits budget-conscious teams wanting LinkedIn/Sales Navigator/Apollo exports, starting free with a $29/mo plan for 1,000 credits monthly. Choice depends on budget, team size, and needed capabilities.
Key takeaways
- Scrupp offers a free entry plan with 100 credits, and its Subscription plan costs $29/mo for 1,000 credits per month.
- Cognism offers 4 pricing tiers, Sales Prospecting Standard, Sales Prospecting Pro, CRM Enrichment, and Data-as-a-Service, all using custom Contact Sales pricing.
- Cognism lists 10 key features including Diamond Data phone-verified contacts and intent data powered by Bombora, while Scrupp lists 8 including REST API access and Google Maps scraping.
- Cognism integrates with 8 platforms including Salesforce, HubSpot, Outreach, and SalesLoft, while Scrupp integrates with 8 platforms including Google Sheets, Clay, and Notion.
- Both tools share integrations with Salesforce, HubSpot, and Pipedrive.
Reviewed and updated September 4, 2026
Cognism vs Scrupp: Data Enrichment Tool Comparison
Sales teams evaluating B2B lead data and contact enrichment tools often narrow their shortlist to Cognism and Scrupp. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Cognism lists diamond data phone-verified contacts and gdpr and ccpa compliant data, while Scrupp lists sales navigator export and linkedin export. A capability both offer can appear under different names, so read both feature lists below.
Scrupp publishes an entry price of $0/mo; Cognism uses custom pricing, so the two cannot be compared on list price.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Cognism is Premium B2B sales intelligence platform with GDPR-compliant data, phone-verified Diamond Data contacts, and intent signals.
Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Sales Prospecting Standard
Free
Cognism Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Sales Prospecting Standard | Contact Sales | 5 seats included; credits allocated per seat |
| Sales Prospecting Pro | Contact Sales | 5 seats included; credits allocated per seat |
| CRM Enrichment | Contact Sales | - |
| Data-as-a-Service | Contact Sales | - |
Source: Cognism Pricing
Scrupp Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits |
| Subscription | $29/mo | 1,000 credits / month |
| One-time credit pack | Usage-based | 1,000 credits |
Source: Scrupp Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Cognism offers 4 pricing tiers compared to Scrupp's 3, giving you more granularity as you scale.
Scrupp includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Diamond Data phone-verified contacts
- GDPR and CCPA compliant data
- Intent data powered by Bombora
- Technographic data
- Job change and funding alerts
- Browser extension for LinkedIn
- and 4 more listed below
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- and 2 more listed below
Cognism Key Features
- Diamond Data phone-verified contacts
- GDPR and CCPA compliant data
- Intent data powered by Bombora
- Technographic data
- Job change and funding alerts
- Browser extension for LinkedIn
- CSV enrichment
- On-demand mobile verification
- Target market analysis lists
- Unlimited admin access
Scrupp Key Features
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Cognism
- Diamond Data phone-verified contacts
- GDPR and CCPA compliant data
- Intent data powered by Bombora
- Technographic data
- Job change and funding alerts
- Browser extension for LinkedIn
- CSV enrichment
- On-demand mobile verification
- Target market analysis lists
- Unlimited admin access
Listed only by Scrupp
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
Integration Ecosystem
Cognism Integrations
Cognism connects with: Salesforce, HubSpot, Outreach, SalesLoft, Pipedrive, Microsoft Dynamics 365, Bullhorn, Zapier.
Scrupp Integrations
Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, Pipedrive.
Integrations listed only by Cognism: Outreach, SalesLoft, Microsoft Dynamics 365, Bullhorn, Zapier.
Integrations listed only by Scrupp: Google Sheets, Clay, Notion, Slack, Airtable.
Use Case Recommendations
Best Fit for Cognism
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Scrupp
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Cognism | Scrupp |
|---|---|---|
| Starting Price | Contact Sales | Free |
| Top Tier Price | Contact Sales | Usage-based |
| Total Features Listed | 10 | 8 |
| Integrations | 8 | 8 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Cognism and Scrupp both serve the B2B lead data and contact enrichment market. Scrupp publishes an entry price (a free tier), while Cognism uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Cognism and Scrupp for current information.
Frequently asked questions.
Frequently asked questions- What's the main pricing difference between Cognism and Scrupp?
- Cognism uses custom pricing, requiring you to contact sales, across all 4 of its tiers. Scrupp publishes a free entry plan with 100 credits and a $29/mo Subscription plan offering 1,000 credits per month, plus a usage-based one-time credit pack for 1,000 credits.
- Which tool has more features listed on its site?
- Cognism lists 10 key features, including Diamond Data phone-verified contacts and GDPR/CCPA compliant data. Scrupp lists 8 key features, including Sales Navigator export and REST API access. The feature count doesn't necessarily indicate which tool is better for your specific workflow.
- Is there a free option for data enrichment between Cognism and Scrupp?
- Yes, Scrupp offers a free entry plan with 100 credits, letting teams evaluate the platform without upfront cost. Cognism does not publish a free tier and instead requires contacting its sales team for quotes on all 4 of its pricing plans.
- Do Cognism and Scrupp integrate with the same CRMs?
- They share integrations with Salesforce, HubSpot, and Pipedrive. Beyond those, Cognism also connects with Outreach, SalesLoft, Microsoft Dynamics 365, Bullhorn, and Zapier, while Scrupp also connects with Google Sheets, Clay, Notion, Slack, and Airtable.
- Which tool is better for enterprise teams versus budget-conscious teams?
- Cognism is positioned as the better fit for enterprise buyers who prefer custom pricing, dedicated support, and a wide feature set of 10 listed capabilities. Scrupp fits budget-conscious teams that want to start on a free plan and scale up as their needs grow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
11x vs Scrupp: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare 11x (sales engagement platform) and Scrupp (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
RocketReach vs Scrupp: Data Enrichment Tool Comparison
Compare RocketReach and Scrupp side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Apollo.io vs Proofy: Data Enrichment Tool Comparison
Compare Apollo.io and Proofy side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
AroundDeal vs Leadspicker: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare AroundDeal (data enrichment tool) and Leadspicker (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Gong vs NeverBounce: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare Gong (sales engagement platform) and NeverBounce (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.