EngageBay vs Keap: CRM Platform Comparison
Compare EngageBay and Keap side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
EngageBay is the more affordable choice, starting free and topping out at $119.99/mo across 4 tiers with 10 listed integrations, while Keap is a single $299/mo plan starting at 1,500 contacts and 2 users with 6 listed integrations. EngageBay suits budget-conscious teams wanting to start free, while Keap suits mid-market teams needing pipeline forecasting and established budgets.
Key takeaways
- EngageBay's entry plan is free with 250 contacts, while Keap's single plan starts at $299/mo for 1,500 contacts and 2 users.
- EngageBay offers 4 pricing tiers ranging from Free to $119.99/mo, compared to Keap's single $299/mo plan.
- EngageBay lists 10 integrations including Shopify, Xero, SendGrid, and Slack, while Keap lists 6 integrations including Gmail, Outlook, and PayPal.
- Both EngageBay and Keap share Zapier and Stripe as common integrations.
- Each platform lists 8 features on its own page, with EngageBay emphasizing marketing tools like email marketing and live chat, and Keap emphasizing contact management and sales pipeline tracking.
Reviewed and updated September 4, 2026
EngageBay vs Keap: CRM Platform Comparison
Sales teams evaluating customer relationship management and sales pipeline tracking tools often narrow their shortlist to EngageBay and Keap. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, EngageBay lists email marketing and landing page builder, while Keap lists contact management and contact segmentation (tags). A capability both offer can appear under different names, so read both feature lists below.
EngageBay offers a lower entry point at $0/mo compared to Keap at $299/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
EngageBay is EngageBay lets small businesses manage marketing, sales and customer service in one platform. The CRM sits alongside email marketing, landing pages, live chat and a helpdesk, with a free tier for teams of up to 15 members.
Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Keap
EngageBay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts |
| Basic | $14.99/mo | 500 Contacts |
| Growth | $64.99/mo | 5000 Contacts |
| Pro | $119.99/mo | 50,000 Contacts |
Source: EngageBay Pricing
Keap Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Keap | $299/mo | Starting at 1,500 contacts and 2 users |
Source: Keap Pricing
Pricing Analysis
EngageBay is more affordable at the entry level ($0/mo vs $299/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.
EngageBay offers 4 pricing tiers compared to Keap's 1, giving you more granularity as you scale.
EngageBay includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- and 2 more listed below
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- and 2 more listed below
EngageBay Key Features
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Keap Key Features
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by EngageBay
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Listed only by Keap
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Integration Ecosystem
EngageBay Integrations
EngageBay connects with: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Keap Integrations
Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.
Shared Integrations
Both tools integrate with: Zapier, Stripe.
Integrations listed only by EngageBay: Shopify, Xero, SendGrid, Mandrill, Slack, Twilio, WooCommerce, Google Meet.
Integrations listed only by Keap: Gmail, Outlook, PayPal, Eway.
Use Case Recommendations
Best Fit for EngageBay
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Keap
- Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | EngageBay | Keap |
|---|---|---|
| Starting Price | Free | $299/mo |
| Top Tier Price | $119.99/mo | $299/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 6 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
EngageBay and Keap both serve the customer relationship management and sales pipeline tracking market. EngageBay offers a more accessible entry point, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit EngageBay and Keap for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, EngageBay or Keap?
- EngageBay is cheaper at the entry level, offering a free plan compared to Keap's $299/mo starting price. EngageBay's paid tiers range up to $119.99/mo across 4 tiers, while Keap is sold as a single $299/mo plan starting at 1,500 contacts and 2 users.
- What integrations does EngageBay support?
- EngageBay connects with 10 tools including Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, and Google Meet. This is more than Keap's 6 listed integrations, though both platforms share Zapier and Stripe in common.
- What integrations does Keap support?
- Keap connects with 6 tools: Gmail, Outlook, Zapier, PayPal, Stripe, and Eway. Of these, Zapier and Stripe are also supported by EngageBay, while Gmail, Outlook, PayPal, and Eway are listed only by Keap.
- Which CRM is better for small budget teams, EngageBay or Keap?
- EngageBay is better suited for budget-conscious teams since it offers a free tier and 4 pricing tiers up to $119.99/mo, letting teams test the platform before paying. Keap's single $299/mo plan is positioned for mid-market to enterprise teams with established budgets.
- Does EngageBay or Keap offer more features?
- Both EngageBay and Keap list 8 features each on their own pages, so neither has more listed features than the other. EngageBay's list focuses on marketing capabilities like email marketing and live chat, while Keap's list focuses on contact management, sales pipeline, and invoicing.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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