Enrich Layer vs PersistIQ: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare Enrich Layer (data enrichment tool) and PersistIQ (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Enrich Layer is a data enrichment tool for B2B lead data and contact enrichment, while PersistIQ is a sales engagement platform for multi-channel sales outreach and engagement tracking. Enrich Layer fits teams needing accurate contact data through APIs, PersistIQ fits teams coordinating outreach across email, phone, and social channels. Many teams run both together.
Key takeaways
- Enrich Layer offers 6 pricing tiers, ranging from a $49 per month Starter plan with 2,500 credits to a $1,899 per month Ultra plan with 211,000 credits.
- PersistIQ uses a single 'Contact Sales' pricing tier across all its plans, with no published prices listed.
- Enrich Layer integrates with 8 tools including Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, and OpenClaw, while PersistIQ integrates with 7 tools including Salesforce, Copper, Pipedrive, HubSpot, Gmail, Outlook, and Zapier.
- Both Enrich Layer and PersistIQ list 8 features each on their own websites, and both share Zapier and Salesforce as integrations.
- PersistIQ offers a 14-day free trial, while Enrich Layer offers a pay-as-you-go option with credit packs ranging from 100 to 46,297 credits.
Reviewed and updated September 4, 2026
Enrich Layer vs PersistIQ: Data Enrichment Tool vs Sales Engagement Platform Comparison
Sales teams building an outbound stack often weigh Enrich Layer, a data enrichment tool for B2B lead data and contact enrichment, against PersistIQ, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Enrich Layer is a data enrichment tool for B2B lead data and contact enrichment; PersistIQ is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Enrich Layer lists people api and company api, and PersistIQ lists multi-channel sales outreach and prospecting.
Both Enrich Layer and PersistIQ use usage-based pricing, so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, Enrich Layer is the one built for it; for coordinating outreach across email, phone, and social channels, that is PersistIQ. Many teams run one of each.
Understanding the Core Difference
Enrich Layer is A fully-managed data enrichment layer for B2B applications. One REST API returns person profiles, company firmographics, job postings and web signals in a single schema.
PersistIQ is Sales engagement platform for small teams that builds prospect lists, automates personalized email, call and task sequences, and syncs activity with a CRM.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Enrich Layer Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| PAYG | Usage-based | Credit packs of 100 to 46,297 credits |
| Starter | $49/mo | 2,500 credits per month |
| Growth | $299/mo | 25,000 credits per month |
| Pro | $899/mo | 89,900 credits per month |
| Ultra | $1899/mo | 211,000 credits per month |
| Enterprise | Contact Sales | Custom credit volume tailored to your scale |
Source: Enrich Layer Pricing
PersistIQ Pricing (as of September 2026)
| Plan | Price |
|---|---|
| All plans | Contact Sales |
Source: PersistIQ Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Enrich Layer offers 6 pricing tiers compared to PersistIQ's 1, giving you more granularity as you scale.
Features Breakdown
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- and 2 more listed below
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- and 2 more listed below
Enrich Layer Key Features
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- Logo API
- CLI
PersistIQ Key Features
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- CRM Integrations
- 14-day free trial
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Enrich Layer
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- Logo API
- CLI
Listed only by PersistIQ
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- CRM Integrations
- 14-day free trial
Integration Ecosystem
Enrich Layer Integrations
Enrich Layer connects with: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, OpenClaw.
PersistIQ Integrations
PersistIQ connects with: Salesforce, Copper, Pipedrive, HubSpot, Gmail, Outlook, Zapier.
Shared Integrations
Both tools integrate with: Zapier, Salesforce.
Integrations listed only by Enrich Layer: n8n, Clay, Workato, Pipedream, Node-RED, OpenClaw.
Integrations listed only by PersistIQ: Copper, Pipedrive, HubSpot, Gmail, Outlook.
Use Case Recommendations
Best Fit for Enrich Layer
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for PersistIQ
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Enrich Layer | PersistIQ |
|---|---|---|
| Starting Price | Usage-based | Contact Sales |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 7 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Enrich Layer serves the B2B lead data and contact enrichment side of an outbound stack and PersistIQ the multi-channel sales outreach and engagement tracking side. Enrich Layer and PersistIQ both use usage-based pricing, so weigh the specific features that matter most for your workflow against the quotes you are given. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Enrich Layer and PersistIQ for current information.
Frequently asked questions.
Frequently asked questions- What's the difference between Enrich Layer and PersistIQ?
- Enrich Layer is a data enrichment tool that provides B2B lead data and contact enrichment through APIs for people, company, jobs, search, and more. PersistIQ is a sales engagement platform that builds prospect lists and automates multi-channel outreach sequences across email, call, and task, then syncs activity with a CRM.
- How much does Enrich Layer cost?
- Enrich Layer has 6 pricing tiers: a pay-as-you-go option with credit packs of 100 to 46,297 credits, Starter at $49 per month for 2,500 credits, Growth at $299 per month for 25,000 credits, Pro at $899 per month for 89,900 credits, Ultra at $1,899 per month for 211,000 credits, and a custom Enterprise tier.
- How much does PersistIQ cost?
- PersistIQ does not publish prices for any of its plans; all tiers require contacting its sales team for a quote. This is in contrast to Enrich Layer, which lists 6 distinct pricing tiers with published rates.
- Do Enrich Layer and PersistIQ integrate with the same tools?
- They share two integrations: Zapier and Salesforce. Beyond that, Enrich Layer connects with n8n, Clay, Workato, Pipedream, Node-RED, and OpenClaw, while PersistIQ connects with Copper, Pipedrive, HubSpot, Gmail, and Outlook, giving each tool distinct integrations outside the overlap.
- Should I use Enrich Layer and PersistIQ together?
- Many teams do run both, since each covers a different part of the outbound workflow. Enrich Layer handles finding accurate contact data for target accounts, while PersistIQ handles coordinating outreach across email, phone, and social channels, so pairing them covers enrichment and engagement in one stack.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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