Enrich Layer vs Salesflow: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare Enrich Layer (data enrichment tool) and Salesflow (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Enrich Layer is a data enrichment tool for B2B lead and contact data, built around a REST API returning person, company, jobs, and web signals in one schema. Salesflow is a sales engagement platform for multichannel outreach, combining email and LinkedIn campaigns with a unified inbox. Enrich Layer starts usage-based; Salesflow starts at $99/mo. Many teams use both.
Key takeaways
- Salesflow publishes an entry price of $99/mo for its Basic plan with a minimum of 1 seat.
- Enrich Layer uses usage-based PAYG pricing with credit packs ranging from 100 to 46,297 credits.
- Enrich Layer offers 6 pricing tiers, including Starter at $49/mo for 2,500 credits and Ultra at $1899/mo for 211,000 credits.
- Salesflow offers 5 pricing tiers, with per-seat price dropping as team size grows, from $70/mo at 5+ seats down to $24.99/mo at 100+ seats.
- Both tools integrate with Zapier, while Enrich Layer also connects with Clay, Salesforce, and n8n, and Salesflow also connects with HubSpot and LinkedIn Sales Navigator.
Reviewed and updated September 4, 2026
Enrich Layer vs Salesflow: Data Enrichment Tool vs Sales Engagement Platform Comparison
Sales teams building an outbound stack often weigh Enrich Layer, a data enrichment tool for B2B lead data and contact enrichment, against Salesflow, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Enrich Layer is a data enrichment tool for B2B lead data and contact enrichment; Salesflow is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Enrich Layer lists people api and company api, and Salesflow lists multichannel dynamic outreach that adapts to prospect behaviour and combined email and linkedin campaigns.
Salesflow publishes an entry price of $99/mo; Enrich Layer uses usage-based pricing, so the two cannot be compared on list price.
If your priority is finding accurate contact data for target accounts, Enrich Layer is the one built for it; for coordinating outreach across email, phone, and social channels, that is Salesflow. Many teams run one of each.
Understanding the Core Difference
Enrich Layer is A fully-managed data enrichment layer for B2B applications. One REST API returns person profiles, company firmographics, job postings and web signals in a single schema.
Salesflow is Social and email outreach platform that combines LinkedIn and email into adaptive multichannel campaigns, with a unified inbox, condition-based sequences and cross-channel campaign reporting.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
PAYG
Basic
Enrich Layer Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| PAYG | Usage-based | Credit packs of 100 to 46,297 credits |
| Starter | $49/mo | 2,500 credits per month |
| Growth | $299/mo | 25,000 credits per month |
| Pro | $899/mo | 89,900 credits per month |
| Ultra | $1899/mo | 211,000 credits per month |
| Enterprise | Contact Sales | Custom credit volume tailored to your scale |
Source: Enrich Layer Pricing
Salesflow Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $99/mo | Team size: 1+ users, minimum 1 seat |
| Starter | $70/mo | Team size: 5+ seats |
| Pro | $39.95/mo | Team size: 20+ seats |
| Agency | $29.98/mo | Team size: 50+ seats, seats added in batches of 5 |
| Enterprise | $24.99/mo | Team size: 100+ seats, seats added in batches of 10 |
Source: Salesflow Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Enrich Layer offers 6 pricing tiers compared to Salesflow's 5, giving you more granularity as you scale.
Features Breakdown
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- and 2 more listed below
- Multichannel dynamic outreach that adapts to prospect behaviour
- Combined email and LinkedIn campaigns
- Unified inbox for LinkedIn and Sales Navigator conversations
- Inbox management with reminders, snooze and scheduled sending
- Campaign intelligence and analytics across LinkedIn and email
- Ariel, the Salesflow AI GTM employee
- and 4 more listed below
Enrich Layer Key Features
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- Logo API
- CLI
Salesflow Key Features
- Multichannel dynamic outreach that adapts to prospect behaviour
- Combined email and LinkedIn campaigns
- Unified inbox for LinkedIn and Sales Navigator conversations
- Inbox management with reminders, snooze and scheduled sending
- Campaign intelligence and analytics across LinkedIn and email
- Ariel, the Salesflow AI GTM employee
- Whitelabel URL and access customisation
- UI customisation with your own branding
- API access
- Early feature access on higher tiers
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Enrich Layer
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- Logo API
- CLI
Listed only by Salesflow
- Multichannel dynamic outreach that adapts to prospect behaviour
- Combined email and LinkedIn campaigns
- Unified inbox for LinkedIn and Sales Navigator conversations
- Inbox management with reminders, snooze and scheduled sending
- Campaign intelligence and analytics across LinkedIn and email
- Ariel, the Salesflow AI GTM employee
- Whitelabel URL and access customisation
- UI customisation with your own branding
- API access
- Early feature access on higher tiers
Integration Ecosystem
Enrich Layer Integrations
Enrich Layer connects with: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, OpenClaw.
Salesflow Integrations
Salesflow connects with: HubSpot, LinkedIn Sales Navigator, Zapier, API.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by Enrich Layer: n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, OpenClaw.
Integrations listed only by Salesflow: HubSpot, LinkedIn Sales Navigator, API.
Use Case Recommendations
Best Fit for Enrich Layer
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Salesflow
- Teams that need a wide feature set (10 capabilities listed)
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Enrich Layer | Salesflow |
|---|---|---|
| Starting Price | Usage-based | $99/mo |
| Top Tier Price | Contact Sales | $24.99/mo |
| Total Features Listed | 8 | 10 |
| Integrations | 8 | 4 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Enrich Layer serves the B2B lead data and contact enrichment side of an outbound stack and Salesflow the multi-channel sales outreach and engagement tracking side. Salesflow publishes an entry price of $99/mo, while Enrich Layer uses usage-based pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Enrich Layer and Salesflow for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Enrich Layer and Salesflow?
- Enrich Layer is a data enrichment tool focused on B2B lead data and contact enrichment through APIs like People API and Company API. Salesflow is a sales engagement platform focused on multichannel outreach across email and LinkedIn with a unified inbox and campaign analytics. They cover different parts of the outbound workflow rather than competing directly.
- How much does Enrich Layer cost compared to Salesflow?
- Enrich Layer uses usage-based PAYG pricing plus tiered plans starting at $49/mo for 2,500 credits, up to $1899/mo for 211,000 credits. Salesflow starts at $99/mo for its Basic plan with a minimum of 1 seat, and per-seat pricing drops as team size increases, reaching $24.99/mo at 100+ seats. The two cannot be directly compared on list price since one is usage-based.
- Can I use Enrich Layer and Salesflow together?
- Yes, the article notes that many teams run one of each since they serve different needs. Enrich Layer supplies accurate contact data for target accounts, while Salesflow coordinates outreach across email and LinkedIn once you have that data, and both share a Zapier integration to connect workflows.
- What integrations does Enrich Layer support that Salesflow does not?
- Enrich Layer integrates with n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, and OpenClaw, none of which are listed for Salesflow. Both tools share a Zapier integration, but Salesflow's other listed integrations are HubSpot, LinkedIn Sales Navigator, and general API access.
- Which tool is better for finding contact data versus managing outreach?
- For finding accurate contact data on target accounts, Enrich Layer is the tool built for that purpose with its People API and Company API. For coordinating outreach across email, phone, and social channels, Salesflow is designed for that, with multichannel campaigns and a unified inbox for LinkedIn and email.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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