Expandi vs HubSpot CRM: Sales Engagement Platform vs CRM Platform Comparison
Compare Expandi (sales engagement platform) and HubSpot CRM (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Expandi is a sales engagement platform built for multichannel outreach across LinkedIn and email, while HubSpot CRM is a CRM platform for contact management and deal pipeline tracking. Expandi starts at $99/mo with a Business plan, while HubSpot CRM starts free and scales to $150/mo on Sales Hub Enterprise. Many teams use both together.
Key takeaways
- Expandi's entry plan, Business, costs $99/mo and includes unlimited campaigns.
- HubSpot CRM offers a free tier plus paid Sales Hub plans at $20/mo, $100/mo, and $150/mo.
- HubSpot CRM lists 4 pricing tiers compared to Expandi's 2 tiers.
- Expandi integrates with HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, and Webhooks.
- HubSpot CRM integrates with Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, and Zoom, with Salesforce shared between both tools.
Reviewed and updated September 4, 2026
Expandi vs HubSpot CRM: Sales Engagement Platform vs CRM Platform Comparison
Expandi is a sales engagement platform; HubSpot CRM is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: multi-channel sales outreach and engagement tracking on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Expandi is a sales engagement platform for multi-channel sales outreach and engagement tracking; HubSpot CRM is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Expandi lists multichannel outreach sending connection requests, messages and email follow-ups in one sequence and conditional sequence builder with if/action branching, and HubSpot CRM lists contact and company management and deal pipeline and tracking.
HubSpot CRM offers a lower entry point at $0/mo compared to Expandi at $99/mo.
If your priority is coordinating outreach across email, phone, and social channels, Expandi is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is HubSpot CRM. Many teams run one of each.
Understanding the Core Difference
Expandi is Cloud-based LinkedIn outreach tool that sends connection requests, messages and email follow-ups in one sequence, with a conditional sequence builder, profile warm-up and per-account safety limits.
HubSpot CRM is A popular all-in-one CRM platform with a generous free tier that includes contact management, deal tracking, and email marketing. HubSpot offers separate Hubs for marketing, sales, service, and content, making it ideal for growing businesses that want a unified platform.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Business
Free
Expandi Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Business | $99/mo | Unlimited Campaigns Number |
| Agency | Contact Sales | +10 Seats |
Source: Expandi Pricing
HubSpot CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Free | Free |
| Sales Hub Starter | $20/mo |
| Sales Hub Professional | $100/mo |
| Sales Hub Enterprise | $150/mo |
Source: HubSpot CRM Pricing
Pricing Analysis
HubSpot CRM offers the lower entry point ($0/mo vs $99/mo). Teams watching their budget will appreciate the savings, especially when starting out.
HubSpot CRM offers 4 pricing tiers compared to Expandi's 2, giving you more granularity as you scale.
HubSpot CRM includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
- Conditional sequence builder with if/action branching
- Profile auto warm-up
- Smart algorithms for daily limit ranges
- Campaign prioritization across multiple campaigns
- Unlimited number of campaigns
- and 4 more listed below
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- and 2 more listed below
Expandi Key Features
- Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
- Conditional sequence builder with if/action branching
- Profile auto warm-up
- Smart algorithms for daily limit ranges
- Campaign prioritization across multiple campaigns
- Unlimited number of campaigns
- Image and GIF personalization
- Video personalization
- Dedicated country-based IP address per account
- Step-by-step campaign statistics with a blacklist feature
HubSpot CRM Key Features
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Expandi
- Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
- Conditional sequence builder with if/action branching
- Profile auto warm-up
- Smart algorithms for daily limit ranges
- Campaign prioritization across multiple campaigns
- Unlimited number of campaigns
- Image and GIF personalization
- Video personalization
- Dedicated country-based IP address per account
- Step-by-step campaign statistics with a blacklist feature
Listed only by HubSpot CRM
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
Integration Ecosystem
Expandi Integrations
Expandi connects with: HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, Webhooks.
HubSpot CRM Integrations
HubSpot CRM connects with: Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, Zoom.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Expandi: HubSpot, Pipedrive, Sendspark, LinkedIn Sales Navigator, Webhooks.
Integrations listed only by HubSpot CRM: Gmail, Microsoft Outlook, Slack, Zapier, Shopify, WordPress, Zoom.
Use Case Recommendations
Best Fit for Expandi
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for HubSpot CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | Expandi | HubSpot CRM |
|---|---|---|
| Starting Price | $99/mo | Free |
| Top Tier Price | Contact Sales | $150/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 6 | 8 |
| Founded | N/A | 2006 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Expandi serves the multi-channel sales outreach and engagement tracking side of an outbound stack and HubSpot CRM the customer relationship management and sales pipeline tracking side. HubSpot CRM offers a more accessible entry point, while Expandi starts at $99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Expandi and HubSpot CRM for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Expandi and HubSpot CRM?
- Expandi is a sales engagement platform focused on multichannel outreach, including LinkedIn connection requests, messages, and email follow-ups in one sequence. HubSpot CRM is a CRM platform focused on contact and company management plus deal pipeline tracking. They address different parts of the sales workflow, outreach versus relationship and pipeline management.
- Which is cheaper, Expandi or HubSpot CRM?
- HubSpot CRM has the lower entry point, starting free, while Expandi's Business plan starts at $99/mo. HubSpot CRM also offers paid Sales Hub tiers at $20/mo, $100/mo, and $150/mo, giving more pricing granularity than Expandi's two tiers, Business and Agency.
- Can I use Expandi and HubSpot CRM together?
- Yes, Expandi lists a direct integration with HubSpot, and both tools separately integrate with Salesforce. Many teams run Expandi for multichannel outreach and engagement tracking alongside HubSpot CRM for managing contacts and tracking the sales pipeline.
- Does Expandi offer a free plan like HubSpot CRM?
- No, Expandi does not offer a free tier. Its lowest published plan is Business at $99/mo, while HubSpot CRM offers a Free plan as its entry tier before moving into paid Sales Hub Starter, Professional, and Enterprise plans.
- Which tool is better for LinkedIn outreach, Expandi or HubSpot CRM?
- Expandi is built specifically for LinkedIn and multichannel outreach, with features like conditional sequence building, profile auto warm-up, and dedicated country-based IP addresses per account. HubSpot CRM's listed features focus on contact management, deal tracking, and sales automation rather than LinkedIn-specific outreach.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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