Tool Comparisons

    Expandi vs UserGems: Sales Engagement Platform vs Data Enrichment Tool Comparison

    Compare Expandi (sales engagement platform) and UserGems (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Expandi vs UserGems
    August 16, 2026Updated September 5, 20266 min read
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    The short answer

    Expandi is a sales engagement platform for multichannel outreach across LinkedIn, email, and social, priced from $99/mo. UserGems is a data enrichment tool for B2B lead data and contact enrichment, priced from $3333/mo. They serve different parts of the outbound workflow, so many teams use both rather than choosing one over the other.

    Key takeaways

    • Expandi's entry Business plan costs $99/mo and includes unlimited campaigns, while its Agency plan requires contacting sales for pricing.
    • UserGems has three pricing tiers: Core at $3333/mo for 4,000,000 credits, Advanced at $6250/mo for 10,000,000 credits, and Elite at $12500/mo for 25,000,000 credits.
    • Expandi lists a conditional sequence builder with if/action branching and profile auto warm-up as key features not listed by UserGems.
    • UserGems lists Account & Contact Scoring, a Writing Agent, and a Research Agent as key features not listed by Expandi.
    • Both platforms integrate with HubSpot and Salesforce, while Expandi alone connects with Pipedrive, Sendspark, LinkedIn Sales Navigator, and Webhooks, and UserGems alone connects with Outreach, Salesloft, Gong Engage, LinkedIn, Meta, and Google.

    Reviewed and updated September 5, 2026

    Expandi vs UserGems: Sales Engagement Platform vs Data Enrichment Tool Comparison

    Sales teams building an outbound stack often weigh Expandi, a sales engagement platform for multi-channel sales outreach and engagement tracking, against UserGems, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Expandi is a sales engagement platform for multi-channel sales outreach and engagement tracking; UserGems is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Expandi lists multichannel outreach sending connection requests, messages and email follow-ups in one sequence and conditional sequence builder with if/action branching, and UserGems lists build list (create & enrich) and account & contact scoring.

    Expandi offers a lower entry point at $99/mo compared to UserGems at $3333/mo.

    If your priority is coordinating outreach across email, phone, and social channels, Expandi is the one built for it; for finding accurate contact data for target accounts, that is UserGems. Many teams run one of each.

    Understanding the Core Difference

    Expandi is Cloud-based LinkedIn outreach tool that sends connection requests, messages and email follow-ups in one sequence, with a conditional sequence builder, profile warm-up and per-account safety limits.

    UserGems is Surfaces companies and buyers showing buying signals, then discovers, enriches and scores the matching accounts and contacts. Deploys AI agents to run outbound and account-based marketing from those signals.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Expandi, UserGems, Business, Core)

    $99/moExpandi entry plan

    Business

    $3333/moUserGems entry plan

    Core

    Entry pricing for Expandi and UserGems, as published on each vendor's own pricing page.

    Expandi Pricing (as of September 2026)

    PlanPriceContacts
    Business$99/moUnlimited Campaigns Number
    AgencyContact Sales+10 Seats

    Source: Expandi Pricing

    UserGems Pricing (as of September 2026)

    PlanPriceContacts
    Core$3333/mo4,000,000 credits
    Advanced$6250/mo10,000,000 credits
    Elite$12500/mo25,000,000 credits

    Source: UserGems Pricing

    Pricing Analysis

    Expandi is more affordable at the entry level ($99/mo vs $3333/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment, this price difference matters.

    UserGems offers 3 pricing tiers compared to Expandi's 2, giving you more granularity as you scale.

    Features Breakdown

    Expandi lists
    • Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
    • Conditional sequence builder with if/action branching
    • Profile auto warm-up
    • Smart algorithms for daily limit ranges
    • Campaign prioritization across multiple campaigns
    • Unlimited number of campaigns
    • and 4 more listed below
    UserGems lists
    • Build List (create & enrich)
    • Account & Contact Scoring
    • Automated Campaigns
    • Writing Agent
    • Research Agent
    • AI Co-pilot Chrome Extension
    • and 2 more listed below
    What Expandi and UserGems each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Expandi Key Features

    • Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
    • Conditional sequence builder with if/action branching
    • Profile auto warm-up
    • Smart algorithms for daily limit ranges
    • Campaign prioritization across multiple campaigns
    • Unlimited number of campaigns
    • Image and GIF personalization
    • Video personalization
    • Dedicated country-based IP address per account
    • Step-by-step campaign statistics with a blacklist feature

    UserGems Key Features

    • Build List (create & enrich)
    • Account & Contact Scoring
    • Automated Campaigns
    • Writing Agent
    • Research Agent
    • AI Co-pilot Chrome Extension
    • Contact-level Intent & Web Deanonymization
    • CRM Hygiene

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Expandi

    • Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
    • Conditional sequence builder with if/action branching
    • Profile auto warm-up
    • Smart algorithms for daily limit ranges
    • Campaign prioritization across multiple campaigns
    • Unlimited number of campaigns
    • Image and GIF personalization
    • Video personalization
    • Dedicated country-based IP address per account
    • Step-by-step campaign statistics with a blacklist feature

    Listed only by UserGems

    • Build List (create & enrich)
    • Account & Contact Scoring
    • Automated Campaigns
    • Writing Agent
    • Research Agent
    • AI Co-pilot Chrome Extension
    • Contact-level Intent & Web Deanonymization
    • CRM Hygiene

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Expandi, UserGems, HubSpot, Salesforce)

    Expandi Integrations

    Expandi connects with: HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, Webhooks.

    UserGems Integrations

    UserGems connects with: Salesforce, Hubspot, Outreach, Salesloft, Gong Engage, Linkedin, Meta, Google.

    Shared Integrations

    Both tools integrate with: HubSpot, Salesforce.

    Integrations listed only by Expandi: Pipedrive, Sendspark, LinkedIn Sales Navigator, Webhooks.

    Integrations listed only by UserGems: Outreach, Salesloft, Gong Engage, Linkedin, Meta, Google.

    Use Case Recommendations

    Best Fit for Expandi

    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Best Fit for UserGems

    • Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
    • Organizations with complex tech stacks needing broad integration support (8 integrations)
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Feature Comparison Summary

    FeatureExpandiUserGems
    Starting Price$99/mo$3333/mo
    Top Tier PriceContact Sales$12500/mo
    Total Features Listed108
    Integrations68

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define multi-channel sales, Estimate expected sequences, List integrations, Sign up)

    1. Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Expandi serves the multi-channel sales outreach and engagement tracking side of an outbound stack and UserGems the B2B lead data and contact enrichment side. Expandi offers a more accessible entry point at $99/mo, while UserGems starts at $3333/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Expandi and UserGems for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Expandi and UserGems?
    Expandi is a sales engagement platform built for multi-channel outreach, sending connection requests, messages, and email follow-ups in one sequence. UserGems is a data enrichment tool that surfaces buying signals, then discovers, enriches, and scores matching accounts and contacts. They address different stages of an outbound workflow rather than competing directly.
    How much does Expandi cost compared to UserGems?
    Expandi's entry Business plan is $99/mo with unlimited campaigns, and its Agency plan requires contacting sales. UserGems starts at $3333/mo for its Core plan with 4,000,000 credits, rising to $6250/mo for Advanced and $12500/mo for Elite. Expandi is the far more affordable entry-level option.
    Can Expandi and UserGems be used together?
    Yes, many teams run both tools since they cover different parts of the outbound stack. Expandi handles multichannel sales outreach and engagement tracking, while UserGems handles B2B lead data and contact enrichment. Using them together lets a team enrich contact data with UserGems and then run outreach sequences through Expandi.
    What integrations do Expandi and UserGems share?
    Expandi and UserGems both integrate with HubSpot and Salesforce. Beyond that, Expandi alone connects with Pipedrive, Sendspark, LinkedIn Sales Navigator, and Webhooks, while UserGems alone connects with Outreach, Salesloft, Gong Engage, LinkedIn, Meta, and Google.
    Which tool has more pricing tiers, Expandi or UserGems?
    UserGems offers three pricing tiers, Core, Advanced, and Elite, giving more granularity as usage scales. Expandi offers two tiers, Business at a flat $99/mo and Agency, which requires contacting sales for a custom quote.
    ExpandiUserGemsSales Engagement PlatformData Enrichment ToolComparisonsales-engagementdata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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