Tool Comparisons

    Flowlu vs Gong: CRM Platform vs Sales Engagement Platform Comparison

    Compare Flowlu (CRM platform) and Gong (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20266 min read
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    The short answer

    Compare Flowlu (CRM platform) and Gong (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    Flowlu vs Gong: CRM Platform vs Sales Engagement Platform Comparison

    Sales teams building an outbound stack often weigh Flowlu, a CRM platform for customer relationship management and sales pipeline tracking, against Gong, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Flowlu is a CRM platform for customer relationship management and sales pipeline tracking; Gong is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Flowlu lists multiple sales pipelines and email sync and email templates, and Gong lists ai-powered call recording and transcription and deal intelligence and risk alerts.

    Flowlu publishes an entry price of $0/mo; Gong uses custom pricing, so the two cannot be compared on list price.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Flowlu is the one built for it; for coordinating outreach across email, phone, and social channels, that is Gong. Many teams run one of each.

    Understanding the Core Difference

    Flowlu is Flowlu is a project management and CRM platform built to work together for teams running client work, connecting deals, delivery and client details from first call to final invoice. It also bundles tasks, finance and invoicing, a client portal and a knowledge base.

    Gong is Revenue AI platform that captures and analyzes customer interactions across calls, emails, and meetings to deliver deal intelligence, forecasting, and sales coaching insights.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    FreeFlowlu entry plan

    Free

    Contact SalesGong entry plan

    Gong (platform)

    Entry pricing for Flowlu and Gong, as published on each vendor's own pricing page.

    Flowlu Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree100 contacts, 1 pipeline
    Essential$12/mo-
    Advanced$22/mo-
    Ultimate$32/mo-

    Source: Flowlu Pricing

    Gong Pricing (as of September 2026)

    PlanPrice
    Gong (platform)Contact Sales

    Source: Gong Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Flowlu offers 4 pricing tiers compared to Gong's 1, giving you more granularity as you scale.

    Flowlu includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Flowlu lists
    • Multiple sales pipelines
    • Email sync and email templates
    • CRM reports
    • Sales automations
    • Email tracking
    • Client portal
    • and 4 more listed below
    Gong lists
    • AI-powered call recording and transcription
    • Deal intelligence and risk alerts
    • Revenue forecasting with pipeline analytics
    • Sales engagement sequences (Engage module)
    • Coaching insights and talk-track analysis
    • Email and web conferencing capture
    • and 4 more listed below
    What Flowlu and Gong each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Flowlu Key Features

    • Multiple sales pipelines
    • Email sync and email templates
    • CRM reports
    • Sales automations
    • Email tracking
    • Client portal
    • Lead capture forms
    • Invoices and estimates
    • Tasks and projects with Kanban and Gantt views
    • Knowledge base

    Gong Key Features

    • AI-powered call recording and transcription
    • Deal intelligence and risk alerts
    • Revenue forecasting with pipeline analytics
    • Sales engagement sequences (Engage module)
    • Coaching insights and talk-track analysis
    • Email and web conferencing capture
    • Smart trackers for competitive mentions
    • Team and rep performance dashboards
    • Data Cloud for revenue data warehouse
    • Ask Anything AI-generated insights

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Flowlu

    • Multiple sales pipelines
    • Email sync and email templates
    • CRM reports
    • Sales automations
    • Email tracking
    • Client portal
    • Lead capture forms
    • Invoices and estimates
    • Tasks and projects with Kanban and Gantt views
    • Knowledge base

    Listed only by Gong

    • AI-powered call recording and transcription
    • Deal intelligence and risk alerts
    • Revenue forecasting with pipeline analytics
    • Sales engagement sequences (Engage module)
    • Coaching insights and talk-track analysis
    • Email and web conferencing capture
    • Smart trackers for competitive mentions
    • Team and rep performance dashboards
    • Data Cloud for revenue data warehouse
    • Ask Anything AI-generated insights

    Integration Ecosystem

    Flowlu Integrations

    Flowlu connects with: Gmail, Microsoft Outlook, IMAP, Google Drive, Dropbox, OneDrive, Twilio, Zadarma, Stripe, Square, PayPal, Mailchimp, Tilda, JivoChat, Calendly, Google Calendar, Apple Calendar, Zendesk Support.

    Gong Integrations

    Gong connects with: Salesforce, HubSpot, Microsoft Dynamics 365, Zoom, Microsoft Teams, Google Meet, Webex, Gmail, Microsoft Outlook, Slack, Outreach, Salesloft.

    Shared Integrations

    Both tools integrate with: Gmail, Microsoft Outlook.

    Integrations listed only by Flowlu: IMAP, Google Drive, Dropbox, OneDrive, Twilio, Zadarma, Stripe, Square, PayPal, Mailchimp, Tilda, JivoChat, Calendly, Google Calendar, Apple Calendar, Zendesk Support.

    Integrations listed only by Gong: Salesforce, HubSpot, Microsoft Dynamics 365, Zoom, Microsoft Teams, Google Meet, Webex, Slack, Outreach, Salesloft.

    Use Case Recommendations

    Best Fit for Flowlu

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (18 integrations)
    • Teams that want to start free and scale up as needs grow

    Best Fit for Gong

    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics
    • Revenue teams coordinating email, phone, and social touches

    Feature Comparison Summary

    FeatureFlowluGong
    Starting PriceFreeContact Sales
    Top Tier Price$32/moContact Sales
    Total Features Listed1010
    Integrations1812
    FoundedN/A2015

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Flowlu serves the customer relationship management and sales pipeline tracking side of an outbound stack and Gong the multi-channel sales outreach and engagement tracking side. Flowlu publishes an entry price (a free tier), while Gong uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Flowlu and Gong for current information.

    FlowluGongCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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