Flowlu vs Insightly: CRM Platform Comparison
Compare Flowlu and Insightly side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Flowlu and Insightly are both CRM platforms, but Flowlu starts free while Insightly's entry plan is $29 per month. Flowlu lists 10 features including multiple sales pipelines, email sync, and a client portal, while Insightly lists 8 including lead assignment and routing, AI Copilot, and project management. Flowlu also offers 18 integrations versus Insightly's 10.
Key takeaways
- Flowlu's Free plan costs $0 per month and includes 100 contacts and 1 pipeline, while Insightly's entry Plus plan costs $29 per month.
- Flowlu offers 4 pricing tiers (Free, Essential at $12/mo, Advanced at $22/mo, Ultimate at $32/mo), compared to Insightly's 3 tiers (Plus at $29/mo, Professional at $49/mo, Enterprise at $99/mo).
- Flowlu lists 10 features on its own page, including multiple sales pipelines, email sync and templates, and a client portal, while Insightly lists 8 features, including lead assignment and routing and an AI Copilot.
- Flowlu integrates with 18 tools including Stripe, PayPal, Mailchimp, and Zendesk Support, while Insightly integrates with 10 tools including Slack, QuickBooks Online, Xero, and ZoomInfo.
- Gmail and Calendly are the only integrations shared between both Flowlu and Insightly.
Reviewed and updated September 4, 2026
Flowlu vs Insightly: CRM Platform Comparison
Flowlu and Insightly are both CRM platforms. Choosing between them depends on your team size, budget, and specific customer relationship management and sales pipeline tracking requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, Flowlu lists multiple sales pipelines and email sync and email templates, while Insightly lists lead and contact management and lead assignment and routing. A capability both offer can appear under different names, so read both feature lists below.
Flowlu offers a lower entry point at $0/mo compared to Insightly at $29/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Flowlu is Flowlu is a project management and CRM platform built to work together for teams running client work, connecting deals, delivery and client details from first call to final invoice. It also bundles tasks, finance and invoicing, a client portal and a knowledge base.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Plus
Flowlu Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 contacts, 1 pipeline |
| Essential | $12/mo | - |
| Advanced | $22/mo | - |
| Ultimate | $32/mo | - |
Source: Flowlu Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
Flowlu is more affordable at the entry level ($0/mo vs $29/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.
Flowlu offers 4 pricing tiers compared to Insightly's 3, giving you more granularity as you scale.
Flowlu includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Multiple sales pipelines
- Email sync and email templates
- CRM reports
- Sales automations
- Email tracking
- Client portal
- and 4 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
Flowlu Key Features
- Multiple sales pipelines
- Email sync and email templates
- CRM reports
- Sales automations
- Email tracking
- Client portal
- Lead capture forms
- Invoices and estimates
- Tasks and projects with Kanban and Gantt views
- Knowledge base
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Flowlu
- Multiple sales pipelines
- Email sync and email templates
- CRM reports
- Sales automations
- Email tracking
- Client portal
- Lead capture forms
- Invoices and estimates
- Tasks and projects with Kanban and Gantt views
- Knowledge base
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
Flowlu Integrations
Flowlu connects with: Gmail, Microsoft Outlook, IMAP, Google Drive, Dropbox, OneDrive, Twilio, Zadarma, Stripe, Square, PayPal, Mailchimp, Tilda, JivoChat, Calendly, Google Calendar, Apple Calendar, Zendesk Support.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Shared Integrations
Both tools integrate with: Gmail, Calendly.
Integrations listed only by Flowlu: Microsoft Outlook, IMAP, Google Drive, Dropbox, OneDrive, Twilio, Zadarma, Stripe, Square, PayPal, Mailchimp, Tilda, JivoChat, Google Calendar, Apple Calendar, Zendesk Support.
Integrations listed only by Insightly: Slack, QuickBooks Online, Xero, Shopify, Jira, Asana, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for Flowlu
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (18 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Flowlu | Insightly |
|---|---|---|
| Starting Price | Free | $29/mo |
| Top Tier Price | $32/mo | $99/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 18 | 10 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Flowlu and Insightly both serve the customer relationship management and sales pipeline tracking market. Flowlu offers a more accessible entry point, while Insightly starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Flowlu and Insightly for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Flowlu or Insightly?
- Flowlu is cheaper at the entry level, offering a Free plan at $0 per month with 100 contacts and 1 pipeline. Insightly's cheapest plan, Plus, costs $29 per month. Flowlu also offers more pricing tiers overall, with 4 plans compared to Insightly's 3.
- What features does Flowlu offer that Insightly doesn't list?
- Flowlu lists multiple sales pipelines, email sync and email templates, CRM reports, sales automations, email tracking, a client portal, lead capture forms, invoices and estimates, tasks and projects with Kanban and Gantt views, and a knowledge base. These are listed only on Flowlu's own feature page, not Insightly's.
- What features does Insightly offer that Flowlu doesn't list?
- Insightly lists lead and contact management, lead assignment and routing, opportunity management, customizable sales processes, workflow automation, project management, advanced reports with pre-built dashboards, and an AI Copilot. These appear only on Insightly's own page and not Flowlu's.
- What integrations do Flowlu and Insightly have in common?
- Flowlu and Insightly both integrate with Gmail and Calendly, based on each vendor's published integration list. Beyond those two, Flowlu adds 16 more integrations like Stripe, PayPal, and Zendesk Support, while Insightly adds 8 more like Slack, QuickBooks Online, and ZoomInfo.
- Who should choose Flowlu over Insightly?
- Flowlu suits budget-conscious teams wanting an affordable CRM, teams that need a wide feature set with 10 listed capabilities, organizations with complex tech stacks needing broad integration support across 18 integrations, and teams that want to start free and scale up as their needs grow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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