Tool Comparisons

    FullEnrich vs Vanillasoft: Data Enrichment Tool vs Sales Engagement Platform Comparison

    Compare FullEnrich (data enrichment tool) and Vanillasoft (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 2, 20266 min read
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    The short answer

    Compare FullEnrich (data enrichment tool) and Vanillasoft (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 2, 2026

    FullEnrich vs Vanillasoft: Data Enrichment Tool vs Sales Engagement Platform Comparison

    FullEnrich (data enrichment tool) and Vanillasoft (sales engagement platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.

    The Quick Answer

    FullEnrich is a data enrichment tool for B2B lead data and contact enrichment; Vanillasoft is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, FullEnrich lists waterfall enrichment across 25+ sources and mobile phone enrichment, and Vanillasoft lists queue-based routing that serves the next-best record to each rep and progressive dialer with automatic dialing of the next contact.

    FullEnrich publishes an entry price of $0/mo; Vanillasoft uses custom pricing, so the two cannot be compared on list price.

    If your priority is finding accurate contact data for target accounts, FullEnrich is the one built for it; for coordinating outreach across email, phone, and social channels, that is Vanillasoft. Many teams run one of each.

    Understanding the Core Difference

    FullEnrich is B2B contact enrichment platform returning verified work emails, personal emails and mobile phone numbers through waterfall enrichment across 25+ data sources. Available in the app, a REST API and an MCP server.

    Vanillasoft is All-in-one sales engagement platform with queue-based lead routing, real-time lead management, auto-dialer and multi-channel automation for email, SMS and calling.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    FreeFullEnrich entry plan

    Free trial

    Contact SalesVanillasoft entry plan

    Core

    Entry pricing for FullEnrich and Vanillasoft, as published on each vendor's own pricing page.

    FullEnrich Pricing (as of September 2026)

    PlanPriceContacts
    Free trialFree50 credits to start
    Pro$55/mo1,000 credits / month
    EnterpriseContact SalesCustom

    Source: FullEnrich Pricing

    Vanillasoft Pricing (as of September 2026)

    PlanPriceContacts
    CoreContact SalesIncludes your team's first 5 seats
    AdvantageContact SalesIncludes your team's first 5 seats
    EnterpriseContact SalesIncludes your team's first 5 seats
    FundraisingContact SalesIncludes your team's first 5 seats

    Source: Vanillasoft Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Vanillasoft offers 4 pricing tiers compared to FullEnrich's 3, giving you more granularity as you scale.

    FullEnrich includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    FullEnrich lists
    • Waterfall enrichment across 25+ sources
    • Mobile Phone Enrichment
    • Work Email Enrichment
    • Personal Email Enrichment
    • Reverse Email Lookup
    • Bulk CSV Enrichment
    • and 2 more listed below
    Vanillasoft lists
    • Queue-based routing that serves the next-best record to each rep
    • Progressive dialer with automatic dialing of the next contact
    • Enterprise grade VoIP with preview or progressive dialing
    • Sales automation for email, SMS, call recording and transcription
    • Speed to lead and personal lead management
    • SmartCaller Trust and SmartCaller ID
    • and 4 more listed below
    What FullEnrich and Vanillasoft each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    FullEnrich Key Features

    • Waterfall enrichment across 25+ sources
    • Mobile Phone Enrichment
    • Work Email Enrichment
    • Personal Email Enrichment
    • Reverse Email Lookup
    • Bulk CSV Enrichment
    • MCP Server
    • Unlimited users included

    Vanillasoft Key Features

    • Queue-based routing that serves the next-best record to each rep
    • Progressive dialer with automatic dialing of the next contact
    • Enterprise grade VoIP with preview or progressive dialing
    • Sales automation for email, SMS, call recording and transcription
    • Speed to lead and personal lead management
    • SmartCaller Trust and SmartCaller ID
    • Online appointment scheduler
    • Reporting and dashboards
    • API access and custom tables
    • Single sign-on and IP restrictions

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by FullEnrich

    • Waterfall enrichment across 25+ sources
    • Mobile Phone Enrichment
    • Work Email Enrichment
    • Personal Email Enrichment
    • Reverse Email Lookup
    • Bulk CSV Enrichment
    • MCP Server
    • Unlimited users included

    Listed only by Vanillasoft

    • Queue-based routing that serves the next-best record to each rep
    • Progressive dialer with automatic dialing of the next contact
    • Enterprise grade VoIP with preview or progressive dialing
    • Sales automation for email, SMS, call recording and transcription
    • Speed to lead and personal lead management
    • SmartCaller Trust and SmartCaller ID
    • Online appointment scheduler
    • Reporting and dashboards
    • API access and custom tables
    • Single sign-on and IP restrictions

    Integration Ecosystem

    FullEnrich Integrations

    FullEnrich connects with: HubSpot, Clay, Zapier, Make, n8n, Claude, OpenAI, Manus.

    Vanillasoft Integrations

    Vanillasoft connects with: Salesforce, DocuSign, Vidyard, Gong, Chorus, Google Meet.

    Integrations listed only by FullEnrich: HubSpot, Clay, Zapier, Make, n8n, Claude, OpenAI, Manus.

    Integrations listed only by Vanillasoft: Salesforce, DocuSign, Vidyard, Gong, Chorus, Google Meet.

    Use Case Recommendations

    Best Fit for FullEnrich

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Organizations with complex tech stacks needing broad integration support (8 integrations)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Vanillasoft

    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Feature Comparison Summary

    FeatureFullEnrichVanillasoft
    Starting PriceFreeContact Sales
    Top Tier PriceContact SalesContact Sales
    Total Features Listed810
    Integrations86
    FoundedN/A2005

    Getting Started Checklist

    1. Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    FullEnrich serves the B2B lead data and contact enrichment side of an outbound stack and Vanillasoft the multi-channel sales outreach and engagement tracking side. FullEnrich publishes an entry price (a free tier), while Vanillasoft uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit FullEnrich and Vanillasoft for current information.

    FullEnrichVanillasoftData Enrichment ToolSales Engagement PlatformComparisondata-enrichmentsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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