Gong vs Insightly: Sales Engagement Platform vs CRM Platform Comparison
Compare Gong (sales engagement platform) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Gong and Insightly serve different jobs in the same stack: Gong is a sales engagement platform built around AI call recording, deal intelligence, and revenue forecasting, while Insightly is a CRM for lead, contact, and pipeline management starting at $29/mo. Gong uses custom pricing, so many teams run both rather than choosing one.
Key takeaways
- Insightly publishes three pricing tiers: Plus at $29/mo, Professional at $49/mo, and Enterprise at $99/mo.
- Gong uses custom pricing with no published list price, requiring buyers to contact sales.
- Gong lists 10 features on its own site including AI-powered call recording, deal intelligence, and revenue forecasting.
- Insightly lists 8 features including lead assignment and routing, opportunity management, and an AI Copilot.
- Gong integrates with 12 tools including Salesforce, HubSpot, and Zoom, while Insightly integrates with 10 tools including QuickBooks Online and Jira, with Gmail and Slack shared by both.
Reviewed and updated September 2, 2026
Gong vs Insightly: Sales Engagement Platform vs CRM Platform Comparison
Gong (sales engagement platform) and Insightly (CRM platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Gong is a sales engagement platform for multi-channel sales outreach and engagement tracking; Insightly is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Gong lists ai-powered call recording and transcription and deal intelligence and risk alerts, and Insightly lists lead and contact management and lead assignment and routing.
Insightly publishes an entry price of $29/mo; Gong uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, Gong is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Insightly. Many teams run one of each.
Understanding the Core Difference
Gong is Revenue AI platform that captures and analyzes customer interactions across calls, emails, and meetings to deliver deal intelligence, forecasting, and sales coaching insights.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Gong (platform)
Plus
Gong Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Gong (platform) | Contact Sales |
Source: Gong Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Insightly offers 3 pricing tiers compared to Gong's 1, giving you more granularity as you scale.
Features Breakdown
- AI-powered call recording and transcription
- Deal intelligence and risk alerts
- Revenue forecasting with pipeline analytics
- Sales engagement sequences (Engage module)
- Coaching insights and talk-track analysis
- Email and web conferencing capture
- and 4 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
Gong Key Features
- AI-powered call recording and transcription
- Deal intelligence and risk alerts
- Revenue forecasting with pipeline analytics
- Sales engagement sequences (Engage module)
- Coaching insights and talk-track analysis
- Email and web conferencing capture
- Smart trackers for competitive mentions
- Team and rep performance dashboards
- Data Cloud for revenue data warehouse
- Ask Anything AI-generated insights
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Gong
- AI-powered call recording and transcription
- Deal intelligence and risk alerts
- Revenue forecasting with pipeline analytics
- Sales engagement sequences (Engage module)
- Coaching insights and talk-track analysis
- Email and web conferencing capture
- Smart trackers for competitive mentions
- Team and rep performance dashboards
- Data Cloud for revenue data warehouse
- Ask Anything AI-generated insights
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
Gong Integrations
Gong connects with: Salesforce, HubSpot, Microsoft Dynamics 365, Zoom, Microsoft Teams, Google Meet, Webex, Gmail, Microsoft Outlook, Slack, Outreach, Salesloft.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Shared Integrations
Both tools integrate with: Gmail, Slack.
Integrations listed only by Gong: Salesforce, HubSpot, Microsoft Dynamics 365, Zoom, Microsoft Teams, Google Meet, Webex, Microsoft Outlook, Outreach, Salesloft.
Integrations listed only by Insightly: QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for Gong
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (12 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Gong | Insightly |
|---|---|---|
| Starting Price | Contact Sales | $29/mo |
| Top Tier Price | Contact Sales | $99/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 12 | 10 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Gong serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Insightly the customer relationship management and sales pipeline tracking side. Insightly publishes an entry price of $29/mo, while Gong uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Gong and Insightly for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Gong and Insightly?
- Gong is a sales engagement platform focused on capturing and analyzing calls, emails, and meetings for deal intelligence and coaching, while Insightly is a CRM platform focused on organizing contacts, tracking deals, and managing sales pipelines. They address different core jobs, so many teams use both together.
- How much does Gong cost compared to Insightly?
- Insightly publishes an entry price of $29/mo on its Plus plan, with Professional at $49/mo and Enterprise at $99/mo. Gong does not publish pricing and instead uses a custom, contact-sales model, so the two cannot be compared on list price.
- Do Gong and Insightly integrate with the same tools?
- They share only two listed integrations: Gmail and Slack. Gong also connects with Salesforce, HubSpot, Microsoft Dynamics 365, Zoom, and Outreach among others, while Insightly separately connects with QuickBooks Online, Xero, Shopify, Jira, and ZoomInfo.
- Which teams is Gong best suited for?
- According to the article, Gong best fits teams that need a wide feature set of 10 listed capabilities, organizations with complex tech stacks that need broad integration support across 12 integrations, and enterprise buyers who prefer custom pricing and dedicated support.
- Can a company use both Gong and Insightly at the same time?
- Yes, the article notes that many teams run one of each since Gong handles multi-channel outreach and engagement tracking while Insightly handles contact organization, deal tracking, and revenue forecasting, meaning the two tools cover different parts of the same workflow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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