Tool Comparisons

    JustCall vs Membrain: Sales Engagement Platform vs CRM Platform Comparison

    Compare JustCall (sales engagement platform) and Membrain (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20266 min read
    Share:
    The short answer

    Compare JustCall (sales engagement platform) and Membrain (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    JustCall vs Membrain: Sales Engagement Platform vs CRM Platform Comparison

    Sales teams building an outbound stack often weigh JustCall, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Membrain, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    JustCall is a sales engagement platform for multi-channel sales outreach and engagement tracking; Membrain is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, JustCall lists sales dialer and sms workflows, and Membrain lists prospecting with structure and guidance and active pipeline management.

    JustCall offers a lower entry point at $29/mo compared to Membrain at $49/mo.

    If your priority is coordinating outreach across email, phone, and social channels, JustCall is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Membrain. Many teams run one of each.

    Understanding the Core Difference

    JustCall is AI communication platform for sales and support teams combining a cloud phone system, sales dialer, SMS and WhatsApp inboxes, and multi-channel workflow automation. Adds AI call coaching, transcription, sentiment analysis and CRM integration.

    Membrain is Membrain is a B2B sales CRM and growth platform that provides structure, guidance and insights for complex sales, sold as Prospecting, Active Pipeline and Account Growth products plus an Elevate coaching product. Prices are published per user per month in USD, EUR and SEK.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $29/moJustCall entry plan

    Team

    $49/moMembrain entry plan

    Prospecting

    Entry pricing for JustCall and Membrain, as published on each vendor's own pricing page.

    JustCall Pricing (as of September 2026)

    PlanPriceContactsEmails
    Team$29/moPer user; minimum license appliesUnlimited outbound minutes under fair usage; included SMS segments by region
    Pro$49/moPer user; minimum license appliesUnlimited outbound minutes under fair usage
    Pro Plus$89/moMinimum license: 2Unlimited outbound and inbound minutes under fair usage; 1,000 SMS segments
    BusinessContact SalesMinimum license: 10Unlimited calling & SMS
    SalesProContact SalesMinimum license: 2Unlimited outbound calling under fair usage

    Source: JustCall Pricing

    Membrain Pricing (as of September 2026)

    PlanPrice
    Prospecting$49/mo
    Active Pipeline$69/mo
    Account Growth$89/mo
    Elevate$89/mo

    Source: Membrain Pricing

    Pricing Analysis

    JustCall is more affordable at the entry level ($29/mo vs $49/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking, this price difference matters.

    JustCall offers 5 pricing tiers compared to Membrain's 4, giving you more granularity as you scale.

    Features Breakdown

    JustCall lists
    • Sales Dialer
    • SMS Workflows
    • Bulk SMS
    • WhatsApp Inbox
    • Call Recording
    • Advanced Analytics
    • and 4 more listed below
    Membrain lists
    • Prospecting with structure and guidance
    • Active pipeline management
    • Account planning and growth
    • Sales coaching (Elevate)
    • Insight Engine AI with monthly credits
    • Centralized customer data with a 360-degree view
    • and 1 more listed below
    What JustCall and Membrain each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    JustCall Key Features

    • Sales Dialer
    • SMS Workflows
    • Bulk SMS
    • WhatsApp Inbox
    • Call Recording
    • Advanced Analytics
    • Automated Call Distribution
    • Sentiment analysis
    • AI call scoring
    • Real-time agent assist

    Membrain Key Features

    • Prospecting with structure and guidance
    • Active pipeline management
    • Account planning and growth
    • Sales coaching (Elevate)
    • Insight Engine AI with monthly credits
    • Centralized customer data with a 360-degree view
    • Playbooks

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by JustCall

    • Sales Dialer
    • SMS Workflows
    • Bulk SMS
    • WhatsApp Inbox
    • Call Recording
    • Advanced Analytics
    • Automated Call Distribution
    • Sentiment analysis
    • AI call scoring
    • Real-time agent assist

    Listed only by Membrain

    • Prospecting with structure and guidance
    • Active pipeline management
    • Account planning and growth
    • Sales coaching (Elevate)
    • Insight Engine AI with monthly credits
    • Centralized customer data with a 360-degree view
    • Playbooks

    Integration Ecosystem

    JustCall Integrations

    JustCall connects with: Salesforce, HubSpot, Pipedrive, Zoho, Zapier, Slack, Copper, Intercom, Zendesk, Freshdesk.

    Membrain Integrations

    Membrain connects with: ActiveCampaign, Apollo, Fathom, Fortnox, Google Drive, Oneflow, Zapier, Zendesk, Zoom, ZoomInfo, ConnectWise, Constant Contact, DocuSign, HubSpot, Mailchimp, Outlook Calendar, Slack, Microsoft Teams, Webhooks.

    Shared Integrations

    Both tools integrate with: HubSpot, Zapier, Slack, Zendesk.

    Integrations listed only by JustCall: Salesforce, Pipedrive, Zoho, Copper, Intercom, Freshdesk.

    Integrations listed only by Membrain: ActiveCampaign, Apollo, Fathom, Fortnox, Google Drive, Oneflow, Zoom, ZoomInfo, ConnectWise, Constant Contact, DocuSign, Mailchimp, Outlook Calendar, Microsoft Teams, Webhooks.

    Use Case Recommendations

    Best Fit for JustCall

    • Budget-conscious teams looking for an affordable sales engagement platform
    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Membrain

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (19 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Feature Comparison Summary

    FeatureJustCallMembrain
    Starting Price$29/mo$49/mo
    Top Tier PriceContact Sales$89/mo
    Total Features Listed107
    Integrations1019

    Getting Started Checklist

    1. Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    JustCall serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Membrain the customer relationship management and sales pipeline tracking side. JustCall offers a more accessible entry point at $29/mo, while Membrain starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit JustCall and Membrain for current information.

    JustCallMembrainSales Engagement PlatformCRM PlatformComparisonsales-engagementcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
    Your next move

    Ready to scale your outreach?

    We build GTM engines that book real meetings. See the receipts.

    Further reading

    Related articles.

    Tool Comparisons

    Daylite vs JustCall: CRM Platform vs Sales Engagement Platform Comparison

    Compare Daylite (CRM platform) and JustCall (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Daylite vs Unify: CRM Platform vs Sales Engagement Platform Comparison

    Compare Daylite (CRM platform) and Unify (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Daylite vs Dripify: CRM Platform vs Sales Engagement Platform Comparison

    Compare Daylite (CRM platform) and Dripify (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    5 min readRead →
    Tool Comparisons

    Daylite vs Enginy: CRM Platform vs Sales Engagement Platform Comparison

    Compare Daylite (CRM platform) and Enginy (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    5 min readRead →
    Tool Comparisons

    Daylite vs Expandi: CRM Platform vs Sales Engagement Platform Comparison

    Compare Daylite (CRM platform) and Expandi (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Daylite vs FunnelFLARE: CRM Platform vs Sales Engagement Platform Comparison

    Compare Daylite (CRM platform) and FunnelFLARE (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    5 min readRead →