JustCall vs Membrain: Sales Engagement Platform vs CRM Platform Comparison
Compare JustCall (sales engagement platform) and Membrain (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Compare JustCall (sales engagement platform) and Membrain (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Reviewed and updated September 4, 2026
JustCall vs Membrain: Sales Engagement Platform vs CRM Platform Comparison
Sales teams building an outbound stack often weigh JustCall, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Membrain, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
JustCall is a sales engagement platform for multi-channel sales outreach and engagement tracking; Membrain is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, JustCall lists sales dialer and sms workflows, and Membrain lists prospecting with structure and guidance and active pipeline management.
JustCall offers a lower entry point at $29/mo compared to Membrain at $49/mo.
If your priority is coordinating outreach across email, phone, and social channels, JustCall is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Membrain. Many teams run one of each.
Understanding the Core Difference
JustCall is AI communication platform for sales and support teams combining a cloud phone system, sales dialer, SMS and WhatsApp inboxes, and multi-channel workflow automation. Adds AI call coaching, transcription, sentiment analysis and CRM integration.
Membrain is Membrain is a B2B sales CRM and growth platform that provides structure, guidance and insights for complex sales, sold as Prospecting, Active Pipeline and Account Growth products plus an Elevate coaching product. Prices are published per user per month in USD, EUR and SEK.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Team
Prospecting
JustCall Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Team | $29/mo | Per user; minimum license applies | Unlimited outbound minutes under fair usage; included SMS segments by region |
| Pro | $49/mo | Per user; minimum license applies | Unlimited outbound minutes under fair usage |
| Pro Plus | $89/mo | Minimum license: 2 | Unlimited outbound and inbound minutes under fair usage; 1,000 SMS segments |
| Business | Contact Sales | Minimum license: 10 | Unlimited calling & SMS |
| SalesPro | Contact Sales | Minimum license: 2 | Unlimited outbound calling under fair usage |
Source: JustCall Pricing
Membrain Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Prospecting | $49/mo |
| Active Pipeline | $69/mo |
| Account Growth | $89/mo |
| Elevate | $89/mo |
Source: Membrain Pricing
Pricing Analysis
JustCall is more affordable at the entry level ($29/mo vs $49/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking, this price difference matters.
JustCall offers 5 pricing tiers compared to Membrain's 4, giving you more granularity as you scale.
Features Breakdown
- Sales Dialer
- SMS Workflows
- Bulk SMS
- WhatsApp Inbox
- Call Recording
- Advanced Analytics
- and 4 more listed below
- Prospecting with structure and guidance
- Active pipeline management
- Account planning and growth
- Sales coaching (Elevate)
- Insight Engine AI with monthly credits
- Centralized customer data with a 360-degree view
- and 1 more listed below
JustCall Key Features
- Sales Dialer
- SMS Workflows
- Bulk SMS
- WhatsApp Inbox
- Call Recording
- Advanced Analytics
- Automated Call Distribution
- Sentiment analysis
- AI call scoring
- Real-time agent assist
Membrain Key Features
- Prospecting with structure and guidance
- Active pipeline management
- Account planning and growth
- Sales coaching (Elevate)
- Insight Engine AI with monthly credits
- Centralized customer data with a 360-degree view
- Playbooks
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by JustCall
- Sales Dialer
- SMS Workflows
- Bulk SMS
- WhatsApp Inbox
- Call Recording
- Advanced Analytics
- Automated Call Distribution
- Sentiment analysis
- AI call scoring
- Real-time agent assist
Listed only by Membrain
- Prospecting with structure and guidance
- Active pipeline management
- Account planning and growth
- Sales coaching (Elevate)
- Insight Engine AI with monthly credits
- Centralized customer data with a 360-degree view
- Playbooks
Integration Ecosystem
JustCall Integrations
JustCall connects with: Salesforce, HubSpot, Pipedrive, Zoho, Zapier, Slack, Copper, Intercom, Zendesk, Freshdesk.
Membrain Integrations
Membrain connects with: ActiveCampaign, Apollo, Fathom, Fortnox, Google Drive, Oneflow, Zapier, Zendesk, Zoom, ZoomInfo, ConnectWise, Constant Contact, DocuSign, HubSpot, Mailchimp, Outlook Calendar, Slack, Microsoft Teams, Webhooks.
Shared Integrations
Both tools integrate with: HubSpot, Zapier, Slack, Zendesk.
Integrations listed only by JustCall: Salesforce, Pipedrive, Zoho, Copper, Intercom, Freshdesk.
Integrations listed only by Membrain: ActiveCampaign, Apollo, Fathom, Fortnox, Google Drive, Oneflow, Zoom, ZoomInfo, ConnectWise, Constant Contact, DocuSign, Mailchimp, Outlook Calendar, Microsoft Teams, Webhooks.
Use Case Recommendations
Best Fit for JustCall
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Membrain
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (19 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | JustCall | Membrain |
|---|---|---|
| Starting Price | $29/mo | $49/mo |
| Top Tier Price | Contact Sales | $89/mo |
| Total Features Listed | 10 | 7 |
| Integrations | 10 | 19 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
JustCall serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Membrain the customer relationship management and sales pipeline tracking side. JustCall offers a more accessible entry point at $29/mo, while Membrain starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit JustCall and Membrain for current information.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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