Tool Comparisons

    Keap vs Salesmate: CRM Platform Comparison

    Compare Keap and Salesmate side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.

    Editorial illustration for Keap vs Salesmate
    August 24, 2026Updated September 4, 20265 min read
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    The short answer

    Salesmate is the more affordable CRM, starting at $23/mo, while Keap starts at $299/mo. Keap is a small business CRM and automation platform priced by contact count with one plan, while Salesmate targets mid-market and enterprise teams with four pricing tiers, built-in calling and texting, and a broader integration list.

    Key takeaways

    • Keap's entry plan costs $299/mo and starts at 1,500 contacts and 2 users.
    • Salesmate offers four pricing tiers: Basic at $23/mo, Pro at $39/mo, Business at $63/mo, and Enterprise at custom pricing.
    • Keap lists 6 integrations including Gmail, Outlook, PayPal, Stripe, and Eway, while Salesmate lists 9 integrations including Slack, Dialpad, and QuickBooks Online.
    • Zapier is the only integration both platforms list in common.
    • Salesmate was founded in 2016, while the article lists Keap's founding date as not available.

    Reviewed and updated September 4, 2026

    Keap vs Salesmate: CRM Platform Comparison

    Keap and Salesmate compete head-to-head in the customer relationship management and sales pipeline tracking space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.

    The Quick Answer

    By each vendor's own wording, Keap lists contact management and contact segmentation (tags), while Salesmate lists contact, company management and deal pipeline management. A capability both offer can appear under different names, so read both feature lists below.

    Salesmate offers a lower entry point at $23/mo compared to Keap at $299/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.

    Salesmate is Salesmate helps mid-market and enterprise teams unify customer operations on one AI-powered platform with CRM, marketing automation, customer support, communication, workflows and AI. It includes built-in calling and texting alongside deal pipelines, sequences and smart flow automation.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Keap, Salesmate, Basic, Pro)

    $299/moKeap entry plan

    Keap

    $23/moSalesmate entry plan

    Basic

    Entry pricing for Keap and Salesmate, as published on each vendor's own pricing page.

    Keap Pricing (as of September 2026)

    PlanPriceContacts
    Keap$299/moStarting at 1,500 contacts and 2 users

    Source: Keap Pricing

    Salesmate Pricing (as of September 2026)

    PlanPriceContacts
    Basic$23/mo5K Credits / User / Month
    Pro$39/mo10K Credits / User / Month
    Business$63/mo15K Credits / User / Month
    EnterpriseContact Sales-

    Source: Salesmate Pricing

    Pricing Analysis

    Salesmate offers the lower entry point ($23/mo vs $299/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Salesmate offers 4 pricing tiers compared to Keap's 1, giving you more granularity as you scale.

    Features Breakdown

    Keap lists
    • Contact management
    • Contact segmentation (tags)
    • Email broadcasts
    • Sales pipeline
    • Appointment scheduler
    • Quotes
    • and 2 more listed below
    Salesmate lists
    • Contact, company management
    • Deal pipeline management
    • Full email sync
    • Meeting scheduler
    • Sequences
    • Sales and marketing automation (Smart flows)
    • and 2 more listed below
    What Keap and Salesmate each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Keap Key Features

    • Contact management
    • Contact segmentation (tags)
    • Email broadcasts
    • Sales pipeline
    • Appointment scheduler
    • Quotes
    • Invoices
    • Text marketing

    Salesmate Key Features

    • Contact, company management
    • Deal pipeline management
    • Full email sync
    • Meeting scheduler
    • Sequences
    • Sales and marketing automation (Smart flows)
    • Power dialer
    • Custom dashboard and reports with goals

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Keap

    • Contact management
    • Contact segmentation (tags)
    • Email broadcasts
    • Sales pipeline
    • Appointment scheduler
    • Quotes
    • Invoices
    • Text marketing

    Listed only by Salesmate

    • Contact, company management
    • Deal pipeline management
    • Full email sync
    • Meeting scheduler
    • Sequences
    • Sales and marketing automation (Smart flows)
    • Power dialer
    • Custom dashboard and reports with goals

    Integration Ecosystem

    Integration grid: Integration Ecosystem (Keap, Salesmate, Zapier, Gmail)

    Keap Integrations

    Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.

    Salesmate Integrations

    Salesmate connects with: Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zapier, Zoom.

    Shared Integrations

    Both tools integrate with: Zapier.

    Integrations listed only by Keap: Gmail, Outlook, PayPal, Stripe, Eway.

    Integrations listed only by Salesmate: Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zoom.

    Use Case Recommendations

    Best Fit for Keap

    • Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Best Fit for Salesmate

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (9 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureKeapSalesmate
    Starting Price$299/mo$23/mo
    Top Tier Price$299/moContact Sales
    Total Features Listed88
    Integrations69
    FoundedN/A2016

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Keap and Salesmate both serve the customer relationship management and sales pipeline tracking market. Salesmate offers a more accessible entry point at $23/mo, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Keap and Salesmate for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    Which CRM is cheaper, Keap or Salesmate?
    Salesmate is cheaper at the entry level, starting at $23/mo compared to Keap's $299/mo. Salesmate also offers four pricing tiers (Basic, Pro, Business, and Enterprise), giving buyers more granularity, while Keap sells a single plan priced by contact count starting at 1,500 contacts and 2 users.
    What integrations do Keap and Salesmate support?
    Keap connects with Gmail, Outlook, Zapier, PayPal, Stripe, and Eway, totaling 6 integrations. Salesmate connects with Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zapier, and Zoom, totaling 9 integrations. Zapier is the only integration listed by both platforms.
    Is Keap or Salesmate better for enterprise teams?
    According to the article, Keap is best suited for mid-market to enterprise teams with established CRM and sales pipeline tracking budgets, as well as sales teams tracking deals from first touch to close. Salesmate is also positioned for enterprise buyers who prefer custom pricing and dedicated support.
    What features are unique to Keap versus Salesmate?
    Keap uniquely lists contact management, contact segmentation with tags, email broadcasts, sales pipeline, appointment scheduler, quotes, invoices, and text marketing. Salesmate uniquely lists contact and company management, deal pipeline management, full email sync, meeting scheduler, sequences, sales and marketing automation smart flows, power dialer, and custom dashboards with goals.
    How many pricing tiers does each platform offer?
    Keap offers 1 pricing tier at $299/mo, while Salesmate offers 4 tiers: Basic at $23/mo, Pro at $39/mo, Business at $63/mo, and Enterprise available by contacting sales. This gives Salesmate more granularity for teams to scale into as their needs grow.
    KeapSalesmateCRM PlatformComparisoncrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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