Keap vs Zoho CRM: CRM Platform Comparison
Compare Keap and Zoho CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Keap and Zoho CRM are both CRM platforms for contact management and sales pipeline tracking, but they differ sharply in pricing and structure. Keap costs $299/mo as a single plan starting at 1,500 contacts, while Zoho CRM starts free and scales through five tiers up to $52/mo, with broader integrations and AI features via Zia.
Key takeaways
- Keap is priced at $299/mo as a single plan starting at 1,500 contacts and 2 users.
- Zoho CRM offers five pricing tiers: Free, Standard at $14/mo, Professional at $23/mo, Enterprise at $40/mo, and Ultimate at $52/mo.
- Zoho CRM lists 8 features including Zia AI assistant, multichannel communication, and Blueprint process management.
- Keap integrates with 6 tools including Gmail, Outlook, PayPal, Stripe, and Eway, while Zoho CRM integrates with 8 tools including Google Workspace, Microsoft 365, Slack, and Shopify.
- Zapier is the only integration shared between Keap and Zoho CRM based on each vendor's own listed integrations.
Reviewed and updated September 4, 2026
Keap vs Zoho CRM: CRM Platform Comparison
Keap and Zoho CRM compete head-to-head in the customer relationship management and sales pipeline tracking space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Keap lists contact management and contact segmentation (tags), while Zoho CRM lists lead, contact, and deal management and sales automation and workflow rules. A capability both offer can appear under different names, so read both feature lists below.
Zoho CRM offers a lower entry point at $0/mo compared to Keap at $299/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.
Zoho CRM is A feature-rich and affordable CRM from the Zoho ecosystem, offering sales automation, multichannel communication, analytics, and AI-powered predictions via Zia. Known for competitive pricing and deep integration with 45+ other Zoho products.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Keap
Free
Keap Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Keap | $299/mo | Starting at 1,500 contacts and 2 users |
Source: Keap Pricing
Zoho CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Free | Free |
| Standard | $14/mo |
| Professional | $23/mo |
| Enterprise | $40/mo |
| Ultimate | $52/mo |
Source: Zoho CRM Pricing
Pricing Analysis
Zoho CRM offers the lower entry point ($0/mo vs $299/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Zoho CRM offers 5 pricing tiers compared to Keap's 1, giving you more granularity as you scale.
Zoho CRM includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- and 2 more listed below
- Lead, contact, and deal management
- Sales automation and workflow rules
- Zia AI assistant with predictions and suggestions
- Multichannel communication (email, phone, social, live chat)
- Advanced analytics and custom dashboards
- Territory and inventory management
- and 2 more listed below
Keap Key Features
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Zoho CRM Key Features
- Lead, contact, and deal management
- Sales automation and workflow rules
- Zia AI assistant with predictions and suggestions
- Multichannel communication (email, phone, social, live chat)
- Advanced analytics and custom dashboards
- Territory and inventory management
- Blueprint process management
- Canvas design studio for custom views
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Keap
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Listed only by Zoho CRM
- Lead, contact, and deal management
- Sales automation and workflow rules
- Zia AI assistant with predictions and suggestions
- Multichannel communication (email, phone, social, live chat)
- Advanced analytics and custom dashboards
- Territory and inventory management
- Blueprint process management
- Canvas design studio for custom views
Integration Ecosystem
Keap Integrations
Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.
Zoho CRM Integrations
Zoho CRM connects with: Zoho Suite integration, Google Workspace, Microsoft 365, Slack, Zapier, Mailchimp, Shopify, QuickBooks.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by Keap: Gmail, Outlook, PayPal, Stripe, Eway.
Integrations listed only by Zoho CRM: Zoho Suite integration, Google Workspace, Microsoft 365, Slack, Mailchimp, Shopify, QuickBooks.
Use Case Recommendations
Best Fit for Keap
- Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Zoho CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | Keap | Zoho CRM |
|---|---|---|
| Starting Price | $299/mo | Free |
| Top Tier Price | $299/mo | $52/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 6 | 8 |
| Founded | N/A | 2005 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Keap and Zoho CRM both serve the customer relationship management and sales pipeline tracking market. Zoho CRM offers a more accessible entry point, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Keap and Zoho CRM for current information.
Frequently asked questions.
Frequently asked questions- How much does Keap cost compared to Zoho CRM?
- Keap costs $299/mo as a single plan starting at 1,500 contacts and 2 users. Zoho CRM starts free and offers four paid tiers: Standard at $14/mo, Professional at $23/mo, Enterprise at $40/mo, and Ultimate at $52/mo, giving it a much lower entry point than Keap.
- Which CRM has more integrations, Keap or Zoho CRM?
- Zoho CRM lists 8 integrations, including Google Workspace, Microsoft 365, Slack, Mailchimp, Shopify, and QuickBooks. Keap lists 6 integrations, including Gmail, Outlook, PayPal, Stripe, and Eway. The only integration both platforms share, based on their own listed integrations, is Zapier.
- Is Zoho CRM cheaper than Keap?
- Yes, Zoho CRM has a lower entry point at $0/mo compared to Keap's $299/mo. Zoho CRM also offers five pricing tiers total, giving more granularity as a team scales, while Keap has only one plan priced by contact count.
- What features does Keap have that Zoho CRM does not list?
- Keap lists contact management, contact segmentation via tags, email broadcasts, sales pipeline, appointment scheduler, quotes, invoices, and text marketing. These are drawn from Keap's own feature list and represent capabilities not listed under the same wording on Zoho CRM's page.
- Who is Zoho CRM best suited for?
- Zoho CRM is best suited for budget-conscious teams looking for an affordable CRM platform, organizations with complex tech stacks needing broad integration support across 8 integrations, and teams that want to start free and scale up as their needs grow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Evaboot vs Microsoft Dynamics 365 Sales: Data Enrichment Tool vs CRM Platform Comparison
Compare Evaboot (data enrichment tool) and Microsoft Dynamics 365 Sales (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM vs Copper: CRM Platform Comparison
Compare Agile CRM and Copper side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Agile CRM vs LeadIQ: CRM Platform vs Data Enrichment Tool Comparison
Compare Agile CRM (CRM platform) and LeadIQ (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Kommo vs Luru: CRM Platform vs Sales Engagement Platform Comparison
Compare Kommo (CRM platform) and Luru (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM vs Capsule CRM: CRM Platform Comparison
Compare Agile CRM and Capsule CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.