People Data Labs vs Scrupp: Data Enrichment Tool Comparison
Compare People Data Labs and Scrupp side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

People Data Labs and Scrupp both start free, but they solve different problems. People Data Labs is a person and company data provider with APIs and licensed data feeds, priced from free to $98 per month for self-serve, while Scrupp is a LinkedIn, Sales Navigator, and Apollo scraper priced from free to $29 per month for 1,000 credits.
Key takeaways
- People Data Labs offers a Testing plan free with up to 100 credits per month and a Self-Serve plan at $98 per month starting with 350 credits per month.
- Scrupp offers a Free plan with 100 credits and a Subscription plan at $29 per month for 1,000 credits per month.
- People Data Labs lists 8 features including Person Data, Company Data, Job Posting Data, and SSO / SAML.
- Scrupp lists 8 features including Sales Navigator export, LinkedIn export, Apollo export, and REST API access.
- Scrupp connects with 8 integrations including Google Sheets, HubSpot, Clay, Notion, Pipedrive, Slack, and Airtable, while People Data Labs connects with 7 including Make, Ping Identity, Zapier, Snowflake, Bouncer, and Databricks, and both share Salesforce.
Reviewed and updated September 5, 2026
People Data Labs vs Scrupp: Data Enrichment Tool Comparison
Sales teams evaluating B2B lead data and contact enrichment tools often narrow their shortlist to People Data Labs and Scrupp. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, People Data Labs lists person data and company data, while Scrupp lists sales navigator export and linkedin export. A capability both offer can appear under different names, so read both feature lists below.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
People Data Labs is B2B person and company data provider that collects, standardizes and refreshes workforce datasets and delivers them through enrichment and search APIs, licensed data feeds and cloud data platforms.
Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison

People Data Labs Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Testing | Free | Up to 100 credits/mo |
| Self-Serve | $98/mo | Start with as few as 350 credits/mo |
| Bulk Data | Contact Sales | Custom volume |
Source: People Data Labs Pricing
Scrupp Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits |
| Subscription | $29/mo | 1,000 credits / month |
| One-time credit pack | Usage-based | 1,000 credits |
Source: Scrupp Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- and 2 more listed below
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- and 2 more listed below
People Data Labs Key Features
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- Data License Feeds
- SSO / SAML
Scrupp Key Features
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by People Data Labs
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- Data License Feeds
- SSO / SAML
Listed only by Scrupp
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
Integration Ecosystem

People Data Labs Integrations
People Data Labs connects with: Make, Ping Identity, Zapier, Snowflake, Bouncer, Databricks, Salesforce.
Scrupp Integrations
Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by People Data Labs: Make, Ping Identity, Zapier, Snowflake, Bouncer, Databricks.
Integrations listed only by Scrupp: Google Sheets, HubSpot, Clay, Notion, Pipedrive, Slack, Airtable.
Use Case Recommendations
Best Fit for People Data Labs
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Scrupp
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | People Data Labs | Scrupp |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | Usage-based |
| Total Features Listed | 8 | 8 |
| Integrations | 7 | 8 |
Getting Started Checklist

- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
People Data Labs and Scrupp both serve the B2B lead data and contact enrichment market. People Data Labs offers a more accessible entry point, while Scrupp starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit People Data Labs and Scrupp for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between People Data Labs and Scrupp?
- People Data Labs is a B2B person and company data provider that delivers standardized workforce datasets through enrichment and search APIs, licensed data feeds, and cloud data platforms. Scrupp is a cloud-based LinkedIn, Sales Navigator, and Apollo scraper that exports leads and enriches them with verified emails and phone numbers, charging credits only when a contact detail is found.
- How much does People Data Labs cost compared to Scrupp?
- Both tools start free. People Data Labs offers a free Testing plan with up to 100 credits per month and a Self-Serve plan at $98 per month with 350 credits per month, plus a custom Bulk Data plan. Scrupp offers a free plan with 100 credits and a Subscription plan at $29 per month for 1,000 credits, plus a usage-based one-time credit pack.
- Which tool has more integrations, People Data Labs or Scrupp?
- Scrupp lists 8 integrations, one more than People Data Labs, which lists 7. Scrupp connects with Google Sheets, HubSpot, Clay, Notion, Pipedrive, Slack, and Airtable, while People Data Labs connects with Make, Ping Identity, Zapier, Snowflake, Bouncer, and Databricks. Both tools share a Salesforce integration.
- Which tool is better for teams with complex tech stacks?
- Scrupp is recommended for organizations with complex tech stacks needing broad integration support, since it lists 8 integrations compared to People Data Labs's 7. Both tools are also suitable for budget-conscious teams that want to start free and scale as needs grow.
- Is People Data Labs or Scrupp better for enterprise buyers?
- People Data Labs is better suited for enterprise buyers who prefer custom pricing and dedicated support, since its top tier is a Bulk Data plan available only by contacting sales for custom volume. Scrupp's top tier is a usage-based one-time credit pack rather than a custom enterprise plan.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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