People Data Labs vs Zeliq: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare People Data Labs (data enrichment tool) and Zeliq (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
People Data Labs is a B2B data enrichment tool for person and company data, while Zeliq is a sales engagement platform for multichannel outreach across email, calls, and social. Both start at $0 per month. Choose People Data Labs for contact data accuracy, Zeliq for coordinating outreach, or run both together for a full stack.
Key takeaways
- People Data Labs offers a Testing plan that is free with up to 100 credits per month and a Self-Serve plan at $98 per month starting with as few as 350 credits per month.
- Zeliq offers a Basic plan that is free allowing up to 100 leads imported per month and 2 active email-only sequences, plus a Starter plan at $59 per month with 750 credits per month.
- People Data Labs lists 8 key features including Person Data, Company Data, Job Posting Data, and SSO or SAML.
- Zeliq lists 10 key features including multichannel sequences across email, call and social, an Enrichment Hub with waterfall enrichment, and a dialer connection.
- Both People Data Labs and Zeliq integrate with Salesforce, while People Data Labs also connects with Make, Ping Identity, Zapier, Snowflake, Bouncer, and Databricks, and Zeliq also connects with HubSpot, Pipedrive, Aircall, Ringover, Gmail, Microsoft, and API.
Reviewed and updated September 2, 2026
People Data Labs vs Zeliq: Data Enrichment Tool vs Sales Engagement Platform Comparison
Sales teams building an outbound stack often weigh People Data Labs, a data enrichment tool for B2B lead data and contact enrichment, against Zeliq, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
People Data Labs is a data enrichment tool for B2B lead data and contact enrichment; Zeliq is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, People Data Labs lists person data and company data, and Zeliq lists multichannel sequences across email, call and social and lead search with basic and advanced filters.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, People Data Labs is the one built for it; for coordinating outreach across email, phone, and social channels, that is Zeliq. Many teams run one of each.
Understanding the Core Difference
People Data Labs is B2B person and company data provider that collects, standardizes and refreshes workforce datasets and delivers them through enrichment and search APIs, licensed data feeds and cloud data platforms.
Zeliq is Sales prospecting and engagement platform that combines a lead search and waterfall enrichment hub with multichannel sequences across email, calls and social, plus a connected dialer and CRM sync.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
People Data Labs Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Testing | Free | Up to 100 credits/mo |
| Self-Serve | $98/mo | Start with as few as 350 credits/mo |
| Bulk Data | Contact Sales | Custom volume |
Source: People Data Labs Pricing
Zeliq Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Basic | Free | Import up to 100 leads per month | Run 2 active sequences (emails only) |
| Starter | $59/mo | 750 credits / month | 75 phone numbers or 750 emails |
| Custom | Contact Sales | Starts as from 24k credits/user/year | - |
Source: Zeliq Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- and 2 more listed below
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- and 4 more listed below
People Data Labs Key Features
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- Data License Feeds
- SSO / SAML
Zeliq Key Features
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- Social automation
- SDR and manager cockpits for reporting
- Two-way CRM integration to pull and push records
- Enrichment API
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by People Data Labs
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- Data License Feeds
- SSO / SAML
Listed only by Zeliq
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- Social automation
- SDR and manager cockpits for reporting
- Two-way CRM integration to pull and push records
- Enrichment API
Integration Ecosystem
People Data Labs Integrations
People Data Labs connects with: Make, Ping Identity, Zapier, Snowflake, Bouncer, Databricks, Salesforce.
Zeliq Integrations
Zeliq connects with: HubSpot, Salesforce, Pipedrive, Aircall, Ringover, Gmail, Microsoft, API.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by People Data Labs: Make, Ping Identity, Zapier, Snowflake, Bouncer, Databricks.
Integrations listed only by Zeliq: HubSpot, Pipedrive, Aircall, Ringover, Gmail, Microsoft, API.
Use Case Recommendations
Best Fit for People Data Labs
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Zeliq
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | People Data Labs | Zeliq |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 10 |
| Integrations | 7 | 8 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
People Data Labs serves the B2B lead data and contact enrichment side of an outbound stack and Zeliq the multi-channel sales outreach and engagement tracking side. People Data Labs offers a more accessible entry point, while Zeliq starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit People Data Labs and Zeliq for current information.
Frequently asked questions.
Frequently asked questions- What is the difference between People Data Labs and Zeliq?
- People Data Labs is a data enrichment tool focused on B2B person and company data delivered through enrichment and search APIs, licensed data feeds, and cloud data platforms. Zeliq is a sales engagement platform that combines lead search and waterfall enrichment with multichannel sequences across email, calls, and social, plus a connected dialer and CRM sync.
- How much does People Data Labs cost?
- People Data Labs has a free Testing plan with up to 100 credits per month, a Self-Serve plan at $98 per month starting with as few as 350 credits per month, and a Bulk Data plan with custom volume available by contacting sales.
- How much does Zeliq cost?
- Zeliq has a free Basic plan allowing up to 100 leads imported per month and 2 active email-only sequences, a Starter plan at $59 per month with 750 credits per month and 75 phone numbers or 750 emails, and a Custom plan starting from 24k credits per user per year by contacting sales.
- Can People Data Labs and Zeliq be used together?
- Yes, the article notes that many teams run one of each since they serve different parts of the outbound workflow. People Data Labs handles finding accurate contact data for target accounts while Zeliq handles coordinating outreach across email, phone, and social channels.
- Do People Data Labs and Zeliq share any integrations?
- Yes, both tools integrate with Salesforce according to their listed integrations. Beyond that shared integration, People Data Labs connects with Make, Ping Identity, Zapier, Snowflake, Bouncer, and Databricks, while Zeliq connects with HubSpot, Pipedrive, Aircall, Ringover, Gmail, Microsoft, and API.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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