Skrapp.io vs Unify: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare Skrapp.io (data enrichment tool) and Unify (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Skrapp.io is a data enrichment tool for B2B lead and contact enrichment, while Unify is a sales engagement platform for multi-channel outreach and engagement tracking. Both offer free plans starting at $0/mo. Skrapp.io fits teams needing verified contact data, Unify fits teams coordinating outreach across email, phone and social channels, and many teams run both.
Key takeaways
- Skrapp.io's Professional plan costs $39/mo for 2,000 credits per month and 2 users.
- Skrapp.io's Enterprise plan costs $349/mo for 50,000 credits per month and 15 users.
- Unify's Base plan costs $20/mo for 800 credits per seat per month with unlimited seats.
- Unify's Pro plan costs $60/mo for 2,400 credits per seat per month with unlimited seats.
- Unify offers 4 pricing tiers while Skrapp.io offers 3 pricing tiers.
Reviewed and updated September 5, 2026
Skrapp.io vs Unify: Data Enrichment Tool vs Sales Engagement Platform Comparison
Sales teams building an outbound stack often weigh Skrapp.io, a data enrichment tool for B2B lead data and contact enrichment, against Unify, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Skrapp.io is a data enrichment tool for B2B lead data and contact enrichment; Unify is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Skrapp.io lists email finder and email verifier, and Unify lists multi-channel sequences across email, social messaging and dialer and ai copywriting and personalization.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, Skrapp.io is the one built for it; for coordinating outreach across email, phone, and social channels, that is Unify. Many teams run one of each.
Understanding the Core Difference
Skrapp.io is B2B email finder and lead search tool that returns verified business emails, qualified leads and enriched data, with LinkedIn and Sales Navigator Chrome extensions.
Unify is AI prospecting platform that pairs a B2B data and intent-signal layer with multi-channel sequencing across email, social messaging and a dialer, plus signal-triggered automations and managed mailboxes.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Skrapp.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 50 credits, 1 user |
| Professional | $39/mo | 2,000 credits/mo, 2 users, at the entry step of a 2K to 25K credit selector |
| Enterprise | $349/mo | 50,000 credits/mo, 15 users, at the entry step of a 50K to 500K credit selector |
Source: Skrapp.io Pricing
Unify Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | Limited credits, up to 3 seats |
| Base | $20/mo | 800 credits / seat / mo, unlimited seats |
| Pro | $60/mo | 2,400 credits / seat / mo, unlimited seats |
| Business | Contact Sales | Custom credit pool per workspace |
Source: Unify Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Unify offers 4 pricing tiers compared to Skrapp.io's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Email Finder
- Email Verifier
- Multi-Page Enrichment for LinkedIn
- Auto-Connect with LinkedIn Profiles
- List Saver for Sales Navigator
- List CRM Sync
- and 2 more listed below
- Multi-channel sequences across email, social messaging and dialer
- AI copywriting and personalization
- Signal-triggered automations
- Website intent and product usage signals
- Job change and hiring signals
- Phone and email enrichment
- and 4 more listed below
Skrapp.io Key Features
- Email Finder
- Email Verifier
- Multi-Page Enrichment for LinkedIn
- Auto-Connect with LinkedIn Profiles
- List Saver for Sales Navigator
- List CRM Sync
- AI Enrichment
- Credits Roll Over
Unify Key Features
- Multi-channel sequences across email, social messaging and dialer
- AI copywriting and personalization
- Signal-triggered automations
- Website intent and product usage signals
- Job change and hiring signals
- Phone and email enrichment
- Agentic chat for prospecting and list building
- Managed Gmail and Outlook mailboxes with warmup and rotation
- Dialer in beta
- Sequence, rep activity and signal analytics
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Skrapp.io
- Email Finder
- Email Verifier
- Multi-Page Enrichment for LinkedIn
- Auto-Connect with LinkedIn Profiles
- List Saver for Sales Navigator
- List CRM Sync
- AI Enrichment
- Credits Roll Over
Listed only by Unify
- Multi-channel sequences across email, social messaging and dialer
- AI copywriting and personalization
- Signal-triggered automations
- Website intent and product usage signals
- Job change and hiring signals
- Phone and email enrichment
- Agentic chat for prospecting and list building
- Managed Gmail and Outlook mailboxes with warmup and rotation
- Dialer in beta
- Sequence, rep activity and signal analytics
Integration Ecosystem
Skrapp.io Integrations
Skrapp.io connects with: Salesforce, HubSpot, LinkedIn, Sales Navigator, LinkedIn Recruiter.
Unify Integrations
Unify connects with: HubSpot, Salesforce, Slack, Gmail, Microsoft Outlook.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot.
Integrations listed only by Skrapp.io: LinkedIn, Sales Navigator, LinkedIn Recruiter.
Integrations listed only by Unify: Slack, Gmail, Microsoft Outlook.
Use Case Recommendations
Best Fit for Skrapp.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Unify
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Skrapp.io | Unify |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $349/mo | Contact Sales |
| Total Features Listed | 8 | 10 |
| Integrations | 5 | 5 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Skrapp.io serves the B2B lead data and contact enrichment side of an outbound stack and Unify the multi-channel sales outreach and engagement tracking side. Skrapp.io offers a more accessible entry point, while Unify starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Skrapp.io and Unify for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Skrapp.io and Unify?
- Skrapp.io is a data enrichment tool built for finding and verifying B2B contact data, including email finder and email verifier features, while Unify is a sales engagement platform built for multi-channel sequences across email, social messaging and dialer, plus AI copywriting and signal-triggered automations.
- How much does Skrapp.io cost?
- Skrapp.io has a free plan with 50 credits for 1 user, a Professional plan at $39/mo with 2,000 credits per month for 2 users, and an Enterprise plan at $349/mo with 50,000 credits per month for 15 users.
- How much does Unify cost?
- Unify has a free plan with limited credits for up to 3 seats, a Base plan at $20/mo with 800 credits per seat per month, a Pro plan at $60/mo with 2,400 credits per seat per month, and a Business plan with custom pricing available by contacting sales.
- Do Skrapp.io and Unify integrate with the same tools?
- Both integrate with Salesforce and HubSpot. Skrapp.io also connects with LinkedIn, Sales Navigator and LinkedIn Recruiter, while Unify also connects with Slack, Gmail and Microsoft Outlook.
- Should I use Skrapp.io and Unify together?
- Many teams run one of each because the tools cover different parts of the outbound workflow. Skrapp.io focuses on finding accurate contact data for target accounts, while Unify focuses on coordinating outreach across email, phone and social channels, so combining them can cover both enrichment and engagement.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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