Wiza vs Zeliq: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare Wiza (data enrichment tool) and Zeliq (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Wiza is a data enrichment tool built for B2B lead data and contact enrichment, while Zeliq is a sales engagement platform built for multichannel outreach and engagement tracking. Both start at $0 per month on a free plan. Wiza fits teams needing accurate contact data, Zeliq fits teams coordinating outreach across email, phone, and social channels.
Key takeaways
- Wiza offers 5 pricing tiers: Free, Starter at $49 per month, Email at $99 per month, Email plus Phone at $199 per month, and a Team Plan with custom pricing.
- Zeliq offers 3 pricing tiers: a free Basic plan, a Starter plan at $59 per month, and a Custom plan with custom pricing.
- Both Wiza and Zeliq start with a free plan priced at $0 per month.
- Wiza lists integrations with 10 tools including Salesforce, Outreach, HubSpot, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay, and Pipedrive, while Zeliq lists 8 including Aircall, Ringover, Gmail, Microsoft, and API.
- Salesforce, HubSpot, and Pipedrive are integrations shared by both Wiza and Zeliq.
Reviewed and updated September 2, 2026
Wiza vs Zeliq: Data Enrichment Tool vs Sales Engagement Platform Comparison
Sales teams building an outbound stack often weigh Wiza, a data enrichment tool for B2B lead data and contact enrichment, against Zeliq, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Wiza is a data enrichment tool for B2B lead data and contact enrichment; Zeliq is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Wiza lists unlimited email reveals and ai research, and Zeliq lists multichannel sequences across email, call and social and lead search with basic and advanced filters.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, Wiza is the one built for it; for coordinating outreach across email, phone, and social channels, that is Zeliq. Many teams run one of each.
Understanding the Core Difference
Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.
Zeliq is Sales prospecting and engagement platform that combines a lead search and waterfall enrichment hub with multichannel sequences across email, calls and social, plus a connected dialer and CRM sync.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Wiza Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 20 valid emails and 5 phone numbers |
| Starter | $49/mo | 100 valid emails per month and 100 phone numbers per month |
| $99/mo | 500 valid emails per month | |
| Email + Phone | $199/mo | 500 valid emails per month and 500 phone numbers per month |
| Team Plan | Contact Sales | 3+ users, unlimited valid emails and unlimited phone numbers |
Source: Wiza Pricing
Zeliq Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Basic | Free | Import up to 100 leads per month | Run 2 active sequences (emails only) |
| Starter | $59/mo | 750 credits / month | 75 phone numbers or 750 emails |
| Custom | Contact Sales | Starts as from 24k credits/user/year | - |
Source: Zeliq Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Wiza offers 5 pricing tiers compared to Zeliq's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- and 2 more listed below
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- and 4 more listed below
Wiza Key Features
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
Zeliq Key Features
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- Social automation
- SDR and manager cockpits for reporting
- Two-way CRM integration to pull and push records
- Enrichment API
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Wiza
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
Listed only by Zeliq
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- Social automation
- SDR and manager cockpits for reporting
- Two-way CRM integration to pull and push records
- Enrichment API
Integration Ecosystem
Wiza Integrations
Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Zeliq Integrations
Zeliq connects with: HubSpot, Salesforce, Pipedrive, Aircall, Ringover, Gmail, Microsoft, API.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, Pipedrive.
Integrations listed only by Wiza: Outreach, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Integrations listed only by Zeliq: Aircall, Ringover, Gmail, Microsoft, API.
Use Case Recommendations
Best Fit for Wiza
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Zeliq
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Wiza | Zeliq |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 10 |
| Integrations | 10 | 8 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Wiza serves the B2B lead data and contact enrichment side of an outbound stack and Zeliq the multi-channel sales outreach and engagement tracking side. Wiza offers a more accessible entry point, while Zeliq starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Wiza and Zeliq for current information.
Frequently asked questions.
Frequently asked questions- What's the main difference between Wiza and Zeliq?
- Wiza is a data enrichment tool focused on B2B lead data and contact enrichment, verifying emails and phone numbers on request. Zeliq is a sales engagement platform focused on multichannel outreach, combining lead search, waterfall enrichment, sequences across email, call, and social, plus a connected dialer and CRM sync.
- How much does Wiza cost?
- Wiza has a free plan with 20 valid emails and 5 phone numbers, then a Starter plan at $49 per month, an Email plan at $99 per month, an Email plus Phone plan at $199 per month, and a Team Plan with custom pricing for 3 or more users with unlimited emails and phone numbers.
- How much does Zeliq cost?
- Zeliq has a free Basic plan allowing up to 100 leads imported per month and 2 active email sequences, a Starter plan at $59 per month with 750 credits monthly, and a Custom plan starting from 24,000 credits per user per year with contact-sales pricing.
- Do Wiza and Zeliq integrate with the same tools?
- They share three integrations: Salesforce, HubSpot, and Pipedrive. Beyond that, Wiza also connects with Outreach, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, and Clay, while Zeliq also connects with Aircall, Ringover, Gmail, Microsoft, and API.
- Should I use Wiza, Zeliq, or both?
- Many teams use both since they cover different parts of the outbound workflow. Wiza is the better fit for finding accurate contact data for target accounts, while Zeliq is the better fit for coordinating outreach and engagement tracking across email, phone, and social channels.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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