Act! vs LeadSquared
A factual comparison of features, pricing, and capabilities.
Act!
Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
LeadSquared
LeadSquared is an AI-powered CRM for sales, marketing, service and field teams with lead, account and opportunity management, lead scoring and distribution, and a mobile CRM app. Sales CRM plans are per user per month billed annually; marketing automation is priced per account.
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Feature comparison.
| Feature | Act! | LeadSquared |
|---|---|---|
| Full-featured CRM and mobile app | ||
| Email marketing | ||
| Interactive quotes and payments | ||
| Online appointment scheduling | ||
| Forms, surveys, website chat and event management | ||
| Reports and interactive dashboards | ||
| Marketing automation | ||
| Lead scoring | ||
| Project management | ||
| Accounting integration | ||
| Lead, account and opportunity management | ||
| Lead quality and engagement scoring | ||
| Duplication blocking | ||
| Basic and advanced lead distribution | ||
| Bulk lead import and merge | ||
| Dashboard builder and build-your-own reports | ||
| Mobile CRM app | ||
| Marketing automation with dynamic landing pages |
Native integrations.
Act!
LeadSquared
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Information gathered from official sources and may change. Pricing and features last verified 9/4/2026. Please visit the official websites for the most current information.