Tool comparison · Head to headUpdated 9/1/2026
Clay vs Closely
A factual comparison of features, pricing, and capabilities.
01The contenders
Clay
Data enrichment and workflow automation platform with 150+ integrations and AI-powered enrichment (Claygent).
Starting at$185/month
02Line by line
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
03Capabilities
Feature comparison.
| Feature | Clay | Closely |
|---|---|---|
| 150+ data provider integrations | ||
| AI-powered enrichment (Claygent) | ||
| Unlimited users on all plans | ||
| Credit rollover | ||
| Workflow automation | ||
| Data waterfall enrichment | ||
| Custom API key support | ||
| HTTP API integration | ||
| Webhooks | ||
| Multichannel campaigns across LinkedIn and email | ||
| Conditional sequence builder | ||
| Smart Inbox unifying LinkedIn and email replies | ||
| LinkedIn account warmup | ||
| Dedicated residential IP for each LinkedIn account | ||
| OAuth Gmail and Outlook connection plus custom SMTP | ||
| Email finder with a multi-step fallback process | ||
| Phone number finder | ||
| AI lead scoring and personalization agents | ||
| Export from Sales Navigator, LinkedIn posts and events |
Available
Partial/Limited
Not Available
04Ecosystem
Native integrations.
Clay
SalesforceHubSpotPipedriveCloseApollo.ioClearbitZoomInfoLemlistInstantlySmartleadOpenAIGoogle SheetsAirtableNotion
Closely
SalesforcePipedriveHubSpotGoHighLevelGmailMicrosoft OutlookSMTPWebhooks
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Information gathered from official sources and may change. Pricing and features last verified 9/1/2026. Please visit the official websites for the most current information.