Tool Comparisons

    Agile CRM vs Closely: CRM Platform vs Sales Engagement Platform Comparison

    Compare Agile CRM (CRM platform) and Closely (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Agile CRM vs Closely
    September 1, 2026Updated September 5, 20266 min read
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    The short answer

    Agile CRM and Closely serve different jobs in an outbound stack. Agile CRM is a CRM platform for contact management, deals, and sales pipeline tracking, starting free. Closely is a sales engagement platform for multi-channel LinkedIn and email outreach, starting at $49/mo. Teams organizing pipelines choose Agile CRM, teams coordinating outreach choose Closely, and many run both.

    Key takeaways

    • Agile CRM offers a free entry plan while Closely's entry plan, Starter, costs $49/mo.
    • Agile CRM's paid tiers range from $14.99/mo for 10,000 contacts to $79.99/mo for unlimited contacts.
    • Closely's Growth plan costs $127/mo and includes 3 LinkedIn accounts plus 3,000 bonus credits per month.
    • Agile CRM lists features like Contact Management, Deals, Lead Scoring, and a Helpdesk, none of which appear on Closely's list.
    • Closely lists features like a conditional sequence builder, LinkedIn account warmup, and AI lead scoring and personalization agents, none of which appear on Agile CRM's list.

    Reviewed and updated September 5, 2026

    Agile CRM vs Closely: CRM Platform vs Sales Engagement Platform Comparison

    Agile CRM (CRM platform) and Closely (sales engagement platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.

    The Quick Answer

    Agile CRM is a CRM platform for customer relationship management and sales pipeline tracking; Closely is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Agile CRM lists contact management and deals, and Closely lists multichannel campaigns across linkedin and email and conditional sequence builder.

    Agile CRM offers a lower entry point at $0/mo compared to Closely at $49/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Agile CRM is the one built for it; for coordinating outreach across email, phone, and social channels, that is Closely. Many teams run one of each.

    Understanding the Core Difference

    Agile CRM is Agile CRM is customer relationship management software with sales and marketing automation for small businesses. It bundles contact management, deals and appointment scheduling with email campaigns, landing pages, telephony and a helpdesk.

    Closely is Outbound platform that runs automated campaigns across LinkedIn and email from a shared sender, with a conditional sequence builder, unified inbox, contact enrichment and AI personalization agents.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Agile CRM, Closely, Free, Starter)

    FreeAgile CRM entry plan

    Free

    $49/moClosely entry plan

    Starter

    Entry pricing for Agile CRM and Closely, as published on each vendor's own pricing page.

    Agile CRM Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree1,000 Contacts
    Starter$14.99/mo10,000 Contacts
    Regular$49.99/mo50,000 Contacts
    Enterprise$79.99/moUnlimited Contacts

    Source: Agile CRM Pricing

    Closely Pricing (as of September 2026)

    PlanPriceContacts
    Starter$49/mo1 LinkedIn account, unlimited email accounts
    Growth$127/mo3 LinkedIn accounts, unlimited email accounts, 3,000 bonus credits/mo
    Essential$205/mo5 LinkedIn accounts, unlimited email accounts, 5,000 bonus credits/mo
    CustomContact SalesUnlimited seats, custom LinkedIn accounts and credits

    Source: Closely Pricing

    Pricing Analysis

    Agile CRM is more affordable at the entry level ($0/mo vs $49/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.

    Agile CRM includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Agile CRM lists
    • Contact Management
    • Deals
    • Lead Scoring
    • Appointment Scheduling
    • Marketing Automation
    • Email Campaigns
    • and 2 more listed below
    Closely lists
    • Multichannel campaigns across LinkedIn and email
    • Conditional sequence builder
    • Smart Inbox unifying LinkedIn and email replies
    • LinkedIn account warmup
    • Dedicated residential IP for each LinkedIn account
    • OAuth Gmail and Outlook connection plus custom SMTP
    • and 4 more listed below
    What Agile CRM and Closely each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Agile CRM Key Features

    • Contact Management
    • Deals
    • Lead Scoring
    • Appointment Scheduling
    • Marketing Automation
    • Email Campaigns
    • Landing Page Builder
    • Helpdesk

    Closely Key Features

    • Multichannel campaigns across LinkedIn and email
    • Conditional sequence builder
    • Smart Inbox unifying LinkedIn and email replies
    • LinkedIn account warmup
    • Dedicated residential IP for each LinkedIn account
    • OAuth Gmail and Outlook connection plus custom SMTP
    • Email finder with a multi-step fallback process
    • Phone number finder
    • AI lead scoring and personalization agents
    • Export from Sales Navigator, LinkedIn posts and events

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Agile CRM

    • Contact Management
    • Deals
    • Lead Scoring
    • Appointment Scheduling
    • Marketing Automation
    • Email Campaigns
    • Landing Page Builder
    • Helpdesk

    Listed only by Closely

    • Multichannel campaigns across LinkedIn and email
    • Conditional sequence builder
    • Smart Inbox unifying LinkedIn and email replies
    • LinkedIn account warmup
    • Dedicated residential IP for each LinkedIn account
    • OAuth Gmail and Outlook connection plus custom SMTP
    • Email finder with a multi-step fallback process
    • Phone number finder
    • AI lead scoring and personalization agents
    • Export from Sales Navigator, LinkedIn posts and events

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Agile CRM, Closely, Google Apps, Salesforce)

    Agile CRM Integrations

    Agile CRM connects with: Google Apps, Microsoft Exchange, Zapier, Twilio, RingCentral, Stripe, QuickBooks, Shopify, WooCommerce, WordPress.

    Closely Integrations

    Closely connects with: Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.

    Integrations listed only by Agile CRM: Google Apps, Microsoft Exchange, Zapier, Twilio, RingCentral, Stripe, QuickBooks, Shopify, WooCommerce, WordPress.

    Integrations listed only by Closely: Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.

    Use Case Recommendations

    Best Fit for Agile CRM

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Teams that want to start free and scale up as needs grow

    Best Fit for Closely

    • Budget-conscious teams looking for an affordable sales engagement platform
    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureAgile CRMClosely
    Starting PriceFree$49/mo
    Top Tier Price$79.99/moContact Sales
    Total Features Listed810
    Integrations108

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Agile CRM serves the customer relationship management and sales pipeline tracking side of an outbound stack and Closely the multi-channel sales outreach and engagement tracking side. Agile CRM offers a more accessible entry point, while Closely starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Agile CRM and Closely for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Agile CRM and Closely?
    Agile CRM is a CRM platform built for customer relationship management and sales pipeline tracking, bundling contact management, deals, and email campaigns. Closely is a sales engagement platform built for multi-channel outreach, running automated campaigns across LinkedIn and email with a conditional sequence builder and unified inbox.
    Which is cheaper, Agile CRM or Closely?
    Agile CRM is cheaper at the entry level, offering a free plan for 1,000 contacts, while Closely's entry plan, Starter, costs $49/mo for 1 LinkedIn account and unlimited email accounts. Agile CRM's paid tiers start at $14.99/mo, well below Closely's paid pricing.
    Can I use both Agile CRM and Closely together?
    Yes, the article notes that many teams run one of each. Agile CRM handles organizing contacts, tracking deals, and forecasting revenue, while Closely handles coordinating outreach across email, phone, and social channels, so the two can complement rather than replace each other.
    What integrations does Closely support that Agile CRM does not?
    Closely connects with Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, and Webhooks, none of which appear on Agile CRM's integration list. Agile CRM instead connects with tools like Google Apps, Zapier, Twilio, Stripe, and Shopify.
    Does Agile CRM have a free plan?
    Yes, Agile CRM offers a Free plan that supports 1,000 contacts. Its paid tiers then scale up from $14.99/mo for 10,000 contacts to $79.99/mo for unlimited contacts, giving it a lower entry point than Closely, which starts at $49/mo.
    Agile CRMCloselyCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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