LeadIQ vs Lusha: Data Enrichment Tool Comparison

LeadIQ vs Lusha: Data Enrichment Tool Comparison

Both of these tools charge credits for contacts, and both publish exactly what a phone number costs. LeadIQ's page says 10 credits. Lusha's says 5. On the same notional allowance, one of them buys twice the mobile numbers.

That single ratio is more useful than any coverage claim either vendor makes, because it is on both pricing pages and it is checkable.

The Short Answer

LeadIQ charges 10 credits for a phone number and meters monthly from $200. Lusha charges 5 credits for a phone number, bills yearly with the credits granted upfront, and currently shows Starter at $37.45 a month against a $49.90 list price.

Lusha is the cheaper way to buy mobile numbers and to give several people access. LeadIQ is worth its premium when the drafting and the automatic push into a sequencer are the things you are buying.

What Each Tool Actually Is

LeadIQ is a prospecting platform for capture from Sales Navigator, with AI email drafting, champion tracking and a credit slider from 200 to 6,750 a month.

Lusha is a contact database with a LinkedIn browser extension and bulk reveal, sold in annual plans with the year's credits granted upfront.

Lusha grants credits for a year, upfront, and bills yearly. Starter carries 4,800 credits for the year, Pro 7,200, Premium 40,800. The page is also running a sale, so the numbers it shows are $37.45, $48.95 and $259.95 against list prices of $49.90, $69.90 and $399.90.

LeadIQ meters monthly against a slider and prices Pro at $200 a month at the opening 200-credit position. A LeadIQ month is a budget; a Lusha year is a bank. Teams whose volume is lumpy tend to prefer the bank, and teams that want to stop paying in month four prefer the budget.

Pricing Comparison

$200/moLeadIQ entry paid plan

Pro, slider opening at 200 credits

$37.45/moLusha entry paid plan

Starter, billed yearly, $49.90 list

LeadIQ Pricing

LeadIQ's pricing page carries a slider rather than a ladder. Pro shows $200 a month against the slider's opening position of 200 credits a month, and the positions run 200, 500, 1,000, 1,500, 2,000, 2,500, 3,000, 3,500, 4,000, 4,500, 5,500 and 6,750 before handing over to Enterprise. Annual billing is priced at 25 percent off, Enterprise is annual only, and every plan carries a 30-day trial.

The credit table is where the real pricing lives. LeadIQ's page prices an email at 1 credit, a phone number at 10, an email and phone together at 11, and an account enrichment at 3. A phone number therefore costs ten times an email address on the same meter, so a team that dials is spending its allowance an order of magnitude faster than a team that only emails.

Source: LeadIQ Pricing

Lusha Pricing

Lusha's pricing page is running a sale, and the discounted column is the one it displays: Starter at 25 percent off, Pro at 30 percent, Premium at 35 percent, putting $49.90, $69.90 and $399.90 at $37.45, $48.95 and $259.95. Every paid tier on that view is billed yearly with the credits granted upfront, so the monthly figure is an annual commitment expressed monthly.

Lusha's own credit table then prices the units, and a phone number is not a contact. The page charges 1 credit for a verified email address and 5 credits for a phone number, 1 credit for a CSV or CRM export of up to 25 results, 1 credit per intent topic and 2 for a de-anonymised IP address. Starter's 4,800 credits a year is 4,800 emails or 960 phone numbers, and those are very different plans.

Source: Lusha Pricing

What 400 mobile numbers a year costs on each

The example is invented; the credit prices are each vendor's own.

Four hundred mobile numbers on Lusha is 2,000 credits at 5 credits a phone, which fits inside Starter's 4,800-credit year with room for 2,800 email lookups alongside. Starter shows at $37.45 a month billed yearly on the page's current sale.

The same 400 mobiles on LeadIQ is 4,000 credits at 10 apiece. Spread across a year that is a low monthly slider position, but bought in a single quarter it pushes you well up the slider, because LeadIQ's allowance resets monthly and does not accumulate.

So the shape of your demand matters more than the rate. Steady low-volume dialling suits either; a burst of research before a quarter suits Lusha's upfront grant, and steady email-led prospecting with occasional phones suits LeadIQ's monthly meter.

Who Should Pick Which

Pick Lusha if phone numbers are a real part of the motion or if your usage arrives in bursts. Two free seats on Pro and five on Premium also make it the cheaper way to give several people access, where LeadIQ Pro caps at five users in total.

Pick LeadIQ if the value is in what happens after the contact is found. Scribe drafting, one-click capture into Outreach or SalesLoft and champion tracking are workflow features that Lusha, which is a database with an extension, does not attempt.

A "yes" leans LeadIQ, a "no" leans Lusha

• ✕No: Mobile numbers are a large share of your lookups
• ✕No: Usage arrives in bursts rather than evenly
• ✓Yes: You want AI drafting in the same tool
• ✕No: You want the year of credits granted upfront
• ✓Yes: Contacts must flow into a sequencer automatically
• ✓Yes: You would rather commit monthly than yearly

Feature Breakdown

LeadIQ lists

• Scribe AI email personalization
• Champion tracking for job changes
• One-click CRM capture
• Verified work emails and mobile numbers
• Account and contact discovery
• LinkedIn Sales Navigator integration

Lusha lists

• Browser extension for LinkedIn
• CSV enrichment
• Bulk contact reveal
• Intent signal alerts
• Technology stack data
• Custom API

LeadIQ Key Features

• Scribe AI email personalization
• Champion tracking for job changes
• One-click CRM capture
• Verified work emails and mobile numbers
• Account and contact discovery
• LinkedIn Sales Navigator integration
• AI-powered account prioritization
• Salesforce and HubSpot data sync
• Sequence integration (Outreach, SalesLoft)
• 30-day free trial

Lusha Key Features

• Browser extension for LinkedIn
• CSV enrichment
• Bulk contact reveal
• Intent signal alerts
• Technology stack data
• Custom API
• Team management
• CRM enrichment (Scale)
• SSO (Scale)

Lusha's list is about revealing data at scale: bulk reveal, CSV enrichment, intent alerts, technology stack data. LeadIQ's is about doing something with one record: capture, draft, sync, track. Lusha puts CRM enrichment and SSO on its Scale tier only, which is worth checking against your own requirements before comparing entry prices.

Integration Ecosystem

LeadIQ connects with: Salesforce, HubSpot, Outreach, SalesLoft, Gong, LinkedIn Sales Navigator, Gmail, Zapier.

Lusha connects with: Gmail, Outlook, Salesforce, HubSpot, Outreach, Microsoft Dynamics 365, Pipedrive, SalesLoft, Zoho CRM, Zapier, Make, n8n.

Lusha's twelve integrations include Make and n8n alongside the usual CRMs, which suits a team wiring enrichment into its own automations. LeadIQ's eight include Gong and Sales Navigator, which suit a rep working live. Both reach Salesforce, HubSpot, Outreach and SalesLoft.

Where Each One Sits In A Cold Outbound Stack

LeadIQ is a capture-and-personalise layer that sits between Sales Navigator and whatever sequencer you already run. Lusha is a browser-extension and bulk-reveal layer for teams that already know which accounts they want.

Lusha sits closest to the list: reveal in bulk, export, hand over. LeadIQ sits closest to the send: capture one person and push them into the sequence with a draft attached.

Neither sends. Since we send one message per campaign and never bump, the phone data is a separate channel rather than a follow-up mechanism, which is why the 5-credit versus 10-credit ratio matters as a channel decision and not just a price.

Switching Between Them

Lusha to LeadIQ means giving up an upfront credit bank for a monthly allowance. Time the move to the end of a Lusha year rather than mid-term, since the credits are granted upfront and unused ones do not follow you.

LeadIQ to Lusha means giving up the sequencer integration and the drafting. Confirm your sequencer can accept a CSV import cleanly before you cancel, because that is the step LeadIQ was doing for you.

Getting Started

1. Work out what fraction of your contacts need a mobile, then apply 10 credits on LeadIQ and 5 on Lusha to that fraction.
2. Decide whether your usage is steady or bursty, since that decides monthly against upfront.
3. Count the seats you need. Lusha includes free seats on Pro and Premium; LeadIQ Pro caps at five users.
4. Check whether the Lusha sale price applies to the tier you actually want.
5. Test 50 mobile numbers from each on the same accounts before committing to either.

Final Thoughts

Lusha is the better buy for phone-heavy or bursty work and for giving several people access cheaply. LeadIQ is the better buy when the drafting and the sequencer push are worth paying for.

The 5-against-10 credit ratio on phone numbers is the fact to carry into the decision, because both vendors publish it and neither disputes it.

Related Reading

• Best LeadIQ Alternatives in 2026
• Best Lusha Alternatives in 2026
• Cognism vs Lusha: Data Enrichment Tool Comparison
• ContactOut vs Lusha: Data Enrichment Tool Comparison
• Waterfall Enrichment: The Provider Order That Follows From the Unit Costs
• B2B Prospecting: The Difference Between a Filter and a Signal

If you would rather have this run for you, RevenueFlow books qualified meetings on a pay-per-meeting basis and publishes client results.

Pricing and features are taken from the vendors' own pages. Verify current terms with the vendor before relying on them.