Act! vs Wappalyzer
A factual comparison of features, pricing, and capabilities.
Act!
Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Wappalyzer
Wappalyzer is a technographics provider that helps sales and go-to-market teams build prospect lists of companies by the technologies they use, enrich CRM records with company and technology data and monitor competitor installs. Plans are sized by technology lookups, email verifications and API credits.
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Feature comparison.
| Feature | Act! | Wappalyzer |
|---|---|---|
| Full-featured CRM and mobile app | ||
| Email marketing | ||
| Interactive quotes and payments | ||
| Online appointment scheduling | ||
| Forms, surveys, website chat and event management | ||
| Reports and interactive dashboards | ||
| Marketing automation | ||
| Lead scoring | ||
| Project management | ||
| Accounting integration | ||
| Lead lists by technology | ||
| Technology lookup | ||
| Email verification | ||
| Website alerts | ||
| CRM enrichment | ||
| API credits | ||
| Competitor analysis | ||
| Market research |
Native integrations.
Act!
Wappalyzer
Let us handle it.
We manage the infrastructure, deliverability, and campaigns. You get results without the tool research.
Information gathered from official sources and may change. Pricing and features last verified 9/4/2026. Please visit the official websites for the most current information.