Clearbit vs Lusha: Data Enrichment Tool Comparison

Lusha publishes its credit costs plainly: revealing a verified email address costs 1 credit and revealing a phone number costs 5. That ratio is the most useful number on either vendor's page, because it means a plan's headline credit allowance is worth five times less to a team that wants phone numbers than to one that wants email.

Clearbit's side of the pair has moved. Its homepage now reads "Clearbit has joined HubSpot!", so Clearbit's data and its integrations reach a team through HubSpot's data enrichment rather than through a subscription of its own.

The Short Answer

Lusha is the only live subscription of the two. Its pricing page opens on yearly billing: Free with 40 credits a month, then Starter at $37.45, Pro at $52.45 and Premium at $299.95 a month billed yearly, with 4,800, 7,200 and 40,800 credits a year granted upfront. Paid monthly, the same plans cost $49.90, $69.90 and $399.90.

Clearbit carries no price of its own: clearbit.com/pricing redirects to the homepage, and the homepage answers with a Clearbit has joined HubSpot notice. Its data now arrives through HubSpot's data enrichment, which HubSpot's knowledge base places inside paid HubSpot subscriptions.

So the practical work on this page is credit arithmetic. Lusha's tiers are easy to compare once you decide whether the campaign needs email addresses, phone numbers, or both, and that decision changes the effective price of every tier by a factor of five.

Clearbit integrations today: what connects, and through what

Clearbit's integrations now run through HubSpot. Clearbit's homepage reads "Clearbit has joined HubSpot!", and HubSpot's knowledge base describes data enrichment inside paid HubSpot subscriptions, drawing on HubSpot's commercial dataset, third-party providers and public information. A tool that needs Clearbit-grade data today connects to HubSpot, where the enriched records live.

HubSpot's knowledge base sets out how that enrichment works. A Super Admin configures it and can turn on automatic and continuous enrichment, or users with permission enrich records by hand. Contact enrichment starts from a first name, last name and work email address. The article lists it on the Starter, Professional and Enterprise tiers of HubSpot's Marketing, Sales, Service, Data and Content Hubs, and from Professional on Smart CRM, and it says data enrichment does not consume HubSpot Credits, while smart properties do. On HubSpot's CRM page, paid seats start at $15 a month on Starter and $50 on Professional, which is the closest thing Clearbit's data now has to a price.

Drip's own integrations directory, rendered for this article, lists no Clearbit connector (its entries run from Calendly and Chargify straight to Close), so a Drip account would reach that data through HubSpot or a middleware tool such as Zapier, which Drip does list.

Where They Actually Differ

Lusha is a reveal tool with a credit meter. The browser extension over LinkedIn, the CSV enrichment and the bulk reveal all draw on the same pool, and on yearly billing the pool is granted upfront for the year rather than dripping monthly.

Clearbit's homepage still describes a system that works on records without a person present: enriching every record, scoring and routing leads in real time, and shortening forms by filling fields from an email address alone.

The upfront annual grant is the detail worth planning around. Lusha's own page says credits are granted upfront on yearly billing, so the risk is spending the year's allowance in the first quarter, and a team that wants a monthly meter can pay monthly, where Pro and Premium credits roll over up to 2x.

Pricing Comparison

Clearbit Pricing (no standalone plans)

Clearbit sells no standalone plans. clearbit.com/pricing redirects to the Clearbit homepage, which states that Clearbit has joined HubSpot, and HubSpot's knowledge base describes the capability as HubSpot data enrichment, included in paid HubSpot subscriptions and not charged in HubSpot Credits. The nearest published price is therefore a HubSpot seat: HubSpot's CRM page lists Starter from $15 a month per seat, Professional from $50 and Enterprise from $75, and its Starter price carries a new-customer discount note.

Source: Clearbit

Lusha Pricing

Source: Lusha Pricing

What The Ladders Actually Say

Lusha's page prices in USD and opens on Pay yearly, advertised as 25% off, and the yearly prices sit a quarter below the monthly ones on every paid plan.

The credit ratio is what actually prices the plans. At 1 credit for a verified email and 5 for a phone number, Starter's 4,800 credits a year buys 4,800 email reveals or 960 phone reveals, and the tier that suits a team depends entirely on which of those two it needs.

Clearbit has no ladder to set against this. Its own site publishes a Clearbit has joined HubSpot notice and describes the data rather than a subscription.

Working Out What You Would Pay

Three thousand email addresses over a year, no phone numbers. Invented volume, worked with Lusha's own published credit rules rather than with any invented rate. Every number below that is not a published price is invented.

At 1 credit per verified email, 3,000 reveals is 3,000 credits, which sits inside Starter's 4,800 a year with room to spare. Starter billed yearly is $37.45 a month, so the year is $449.40, or $598.80 paid monthly. Exporting each of those contacts to a CRM costs another credit per result on Lusha's credits breakdown, which takes the same 3,000 emails to 6,000 credits and into Pro's 7,200.

Change the requirement to 3,000 phone numbers and the same work costs 15,000 credits at 5 credits each, which is past Pro's 7,200 and into Premium's 40,800. Premium billed yearly is $299.95 a month, so the year is $3,599.40, or $4,798.80 paid monthly.

Identical contact counts, an eightfold difference in cost, decided entirely by which field is needed. That is the single most useful thing to work out before choosing a tier, and Lusha is unusually clear about it on its own page.

Feature Overlap, Honestly

The panels below record list membership: what each vendor puts on its own site today. Two marketing pages cannot establish that one tool lacks what the other lists.

Listed on Lusha's pricing page

• A browser extension for LinkedIn, CRMs and any website
• Bulk enrichment and CSV enrichment
• Buying intent topics
• An API and webhooks from Pro
• Credits granted upfront on yearly billing

Listed on Clearbit's homepage

• Enrichment of every record, with global coverage
• Scoring and routing leads in real time
• 6 digit NAICS, GICS and SIC industry codes
• Corporate hierarchies, parents and subsidiaries
• IP intelligence for buying intent
• Form shortening from an email address

What Lusha Lists

Bulk enrichment and CSV enrichment are the entries that decide whether Lusha fits a workflow. A team that works one prospect at a time in the browser extension will never notice the difference; a team enriching a thousand-row export needs both, and they sit at different points on the ladder.

Intent topics appear from Starter with a published allowance of 5 buying intent topics, with unlimited results on Premium, and they are the entry most worth testing rather than assuming.

What Clearbit Lists

Clearbit's list is API-shaped. Real-time scoring and routing, IP intelligence and form shortening all describe a system acting on a record without a person present, which is a fundamentally different workflow from revealing a contact in a browser.

Corporate hierarchies appear on Clearbit's homepage and not on Lusha's pricing page, and they matter when a target list contains subsidiaries of the same parent and the routing rules need to know.

Integrations

Lusha's integrations page lists CRMs including Hubspot, Salesforce, Pipedrive and monday CRM, sales engagement tools such as Outreach and Salesloft, Gong, Outlook and Slack, and the workflow tools Make, n8n and Pipedream. The workflow tools mean an unlisted system is usually reachable without waiting for a native connector.

Clearbit's own site no longer publishes an integration list. Its data lives in HubSpot, so its integrations are HubSpot's, and a team that runs HubSpot can hold both sides of this comparison: HubSpot's enrichment for the records it already has, and Lusha, which lists a HubSpot integration, for revealing contacts it does not.

Who Should Pick Which

Pick Lusha when contacts need revealing one at a time or in modest bulk, and work out the email-to-phone split before choosing a tier. That split moves the effective price more than any feature does.

Pick HubSpot's own enrichment when records exist already and the gaps are firmographic. That is what Clearbit became.

Pick Lusha's annual billing carefully. Credits are granted upfront for the year, which suits a steady programme and punishes a team that front-loads a campaign in January and then discovers in March that the year's allowance is gone.

You need, a year	Credits	Smallest Lusha pool
3,000 emails	3,000	Starter, 4,800
3,000 emails and a CRM export each	6,000	Pro, 7,200
3,000 phone numbers	15,000	Premium, 40,800
Firmographics on records a HubSpot account holds	no HubSpot Credits	HubSpot data enrichment instead

Where Each One Sits In A Cold Outbound Stack

This is the data layer, and Lusha sits at the reveal end of it. What comes out has to be verified before it is mailed, whatever any vendor's accuracy claim says, because a bounce is charged against the sending domains rather than against the data supplier.

Enrichment sits beside it and answers a different question about records that already exist.

RevenueFlow campaigns send one message per campaign, with no bumps and no thread replies, which raises the cost of a bad address. There is no second touch to recover a contact from a bounce, so a credit spent on an address that does not verify is a credit and a prospect lost together. Verify before sending, and treat the credit meter as the real budget rather than the monthly fee.

Switching Between Them

There is no Clearbit subscription to leave, so the move is into or out of Lusha from some other data source.

Coming in, the thing to model is the credit ratio rather than the plan price. Three thousand contacts is 3,000 credits if email is enough and 15,000 if phone numbers are wanted, and those two requirements land on different tiers.

Going out, remember that upfront annual credits do not refund. A team switching mid-year has already paid for the remaining allowance, so the sensible cutover point is the renewal date rather than the day the decision is made.

Getting Started

1. Decide whether the campaign needs emails, phone numbers or both
2. Multiply the contact count by 1 for emails and 5 for phones to get credits
3. Match that total against 4,800, 7,200 and 40,800 credits a year
4. Test data quality on the free tier's 40 credits a month before paying
5. Note that annual credits are granted upfront, so plan the pace
6. Verify every address before sending, whatever the accuracy claim

The Bottom Line

Lusha is straightforward to price once the email-to-phone split is known, and that split changes the cost of the same list by a factor of five. Its own page publishes everything needed to do that arithmetic.

Clearbit has no price to compare, so the honest version of this comparison is Lusha against a HubSpot line item. If phone numbers are central, budget for Premium; if they are not, Starter goes a long way.

Related Reading

• Best Clearbit Alternatives in 2026
• Best Lusha Alternatives in 2026
• Clearbit vs ContactOut: Data Enrichment Tool Comparison
• Clearbit Enrichment: What Replaced It
• Waterfall Enrichment: Finding Addresses That Actually Verify
• Cold Email Bounce Rate Benchmarks

If you would rather have the list built and the outbound run for you, RevenueFlow books qualified meetings on a pay-per-meeting basis and publishes client results.

Pricing and features are taken from the vendors' own pages. Verify current terms with the vendor before relying on them.