Tool Comparisons

    Freshsales vs HubSpot CRM: CRM Platform Comparison

    Compare Freshsales and HubSpot CRM side by side. See pricing, features, and integrations to choose the right crm platform for your needs.

    Branded cover: Freshsales vs HubSpot CRM: CRM Platform Comparison
    June 9, 2026Updated August 28, 20268 min read
    Share:
    The short answer

    HubSpot CRM publishes a genuine free tier needing no credit card, with its CRM product page listing Starter at $15 a seat, Professional at $50 and Enterprise at $75. Freshsales costs $9, $39 and $59 per user billed annually and publishes no free plan, only a 21-day trial.

    Key takeaways

    • Freshsales publishes no free tier on its own pricing page, only a 21-day trial, correcting a both-platforms-are-free claim this comparison previously carried.
    • HubSpot's CRM product page publishes Starter at $15 a month per seat, Professional at $50 and Enterprise at $75, with a new-customer discount footnote on Starter.
    • The Sales Hub table on this page was recorded February 2026 and could not be re-read today, because HubSpot's sales pricing page served no visible prices to this network.
    • Freshsales names only two add-ons, branded documents at $19 a user and the Freddy AI Agent at $49 per 100 sessions, which makes its total cost easier to model.

    Reviewed and updated August 28, 2026

    Freshsales vs HubSpot CRM: CRM Platform Comparison

    HubSpot's free CRM is the reason this comparison exists, and it is genuinely free rather than a trial: its product page lists a Free tier with no credit card required. Freshsales has no free plan at all. That asymmetry shapes the whole decision, and it is the one thing the previous version of this page got backwards about Freshsales.

    The Short Answer

    HubSpot CRM is the better first CRM for a company that has none, because the free tier is real and the upgrade path is gradual. Its CRM product page publishes Starter at $15 a month per seat, Professional at $50 and Enterprise at $75.

    Freshsales is the better second CRM for a sales team that has outgrown a free one. Its ladder is $9, $39 and $59 per user a month billed annually, and it carries scoring, territories and forecasting from lower down the range.

    The complication is that HubSpot sells several products under one brand, so the price you compare depends on which HubSpot the team actually needs.

    Where They Actually Differ

    HubSpot is a platform with Hubs. The CRM itself is the free foundation, and sales, marketing, service and content are separately priced layers on top. That structure is why HubSpot pricing is confusing to compare: the CRM product page and the Sales Hub page publish different ladders because they price different things.

    Freshsales is one product with three tiers. Everything is in the same subscription and the only add-ons its pricing page names are branded documents at $19 a user a month and the Freddy AI Agent at $49 per 100 sessions.

    For a buyer, the practical difference is predictability. A Freshsales quote is close to the final bill. A HubSpot quote depends on which Hubs get switched on over the following year, and that decision usually arrives after the contract.

    Pricing Comparison

    Section illustration: Pricing Comparison

    $9/userFreshsales Growth

    billed annually

    FreeHubSpot CRM Free

    no credit card required

    $15/seatHubSpot CRM Starter

    new-customer discount applies

    Freshsales rates are billed annually. The HubSpot figures are from its CRM product page, which prices the CRM rather than Sales Hub.

    Freshsales Pricing (as published on the vendor's own pricing page)

    PlanPrice
    Growth$9/mo
    Pro$39/mo
    Enterprise$59/mo

    Source: Freshsales Pricing

    HubSpot CRM Pricing (as of February 2026)

    PlanPrice
    FreeFree
    Sales Hub Starter$20/mo
    Sales Hub Professional$100/mo
    Sales Hub Enterprise$150/mo

    Source: HubSpot CRM Pricing

    What The Ladders Actually Say

    The Freshsales side of this page needed a correction. It previously said both platforms offer free tiers. Freshsales publishes no free plan on its own pricing page; the ladder is Growth, Pro and Enterprise, with a 21-day trial in place of a free tier. HubSpot's free tier is real.

    The HubSpot Sales Hub table above was recorded in February 2026 and could not be re-read today, because www.hubspot.com/pricing/sales served this network a page with no visible prices in it. Those figures are kept and labelled rather than changed, since a page that will not load is not evidence that a price has moved.

    What could be read today is HubSpot's CRM product page, which publishes Starter at $15 a month per seat, Professional at $50 and Enterprise at $75, with a footnote saying the discount is available for new customers only. Those are the CRM product's numbers rather than Sales Hub's, and the two should not be compared to each other.

    Working Out What You Would Pay

    Six people, one of whom is a sales manager who wants forecasting. Invented shape, used to compare the ladders rather than to describe an account. Every number below that is not a published price is invented.

    On Freshsales, six Pro seats at $39 billed annually is $234 a month, and Pro is the tier that carries contact scoring, deal insights and sales sequences. Forecasting insights sit on Enterprise, so a manager who genuinely needs them makes it six at $59, which is $354.

    On HubSpot, six seats on the CRM product page's Starter at $15 is $90 a month, and the free tier costs nothing for anyone who only needs contact and deal records. Whether that is the right comparison depends entirely on which HubSpot product the team actually needs, and the Sales Hub page did not load for this lane to check.

    That ambiguity is the real finding. HubSpot can be much cheaper or considerably more expensive than Freshsales for the same team, and which one it is depends on a product-boundary question that neither pricing page answers for you.

    Feature Overlap, Honestly

    The chart below claimed each column held capabilities unique to one product. Both CRMs manage contacts and deals, both automate sequences and both report, so the framing could not hold. The columns now record what each vendor publishes, which is a claim two marketing pages can support.

    Listed by Freshsales
    • Built-in email and phone with call recording
    • Freddy AI lead scoring and deal insights
    • Multiple pipeline support
    • Advanced reporting and forecasting
    • Territory management and auto-assignment
    • Branded documents as a priced add-on
    • Freddy AI Agent as a priced add-on
    Listed by HubSpot CRM
    • A free tier with no credit card required
    • Live chat and chatbot builder
    • Document tracking and e-signatures
    • Meeting scheduling
    • Customizable reporting dashboards
    • Separate Hubs for marketing, sales and service
    • Breeze Assistant on the free tier
    What each vendor lists on its own page. Membership of a list, not exclusivity: both products manage contacts, deals and automation.

    What Freshsales Lists

    Territory management and auto-assignment are the Freshsales entries that HubSpot's CRM product page does not match, and they are what a team needs once inbound and outbound replies arrive faster than one person can route them.

    The two priced add-ons are worth reading as a feature of the pricing rather than of the product. Branded documents at $19 a user a month and the Freddy AI Agent at $49 per 100 sessions are visible, optional and easy to model, which is more than can be said for most AI pricing.

    What HubSpot CRM Lists

    The free tier is the entry that matters most, and HubSpot's own CRM page is explicit that it needs no credit card and includes contact management, deal pipelines and reporting.

    Live chat, the chatbot builder and document e-signatures point at HubSpot's real shape, which is a marketing and service platform that happens to contain a CRM. A sales team that will never use those is paying for platform breadth it does not need, and the Starter footnote about a new-customer discount is worth reading before modelling year two.

    Integrations

    Section illustration: Integration Ecosystem

    HubSpot publishes Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress and Zoom. The Salesforce and WordPress entries together describe the product accurately: it expects to sit beside other systems rather than to be the only one.

    Freshsales publishes the Freshworks Suite, Gmail, Microsoft Outlook, Slack, Zoom, Zapier, Segment and Shopify. The Freshworks Suite entry is the one that changes a decision, because a company already running Freshdesk gets a shared customer record for nothing extra.

    Who Should Pick Which

    Pick HubSpot CRM when there is no CRM today and the budget is zero. The free tier is real, the data will be portable later, and starting is worth more than optimising.

    Pick Freshsales when the team is already selling and needs scoring, routing and forecasting without buying a platform. At $39 a user billed annually it undercuts most equivalents.

    Pick HubSpot if marketing and sales will share one system. That is the case its whole architecture is built for, and trying to reproduce it by bolting a marketing tool onto Freshsales is usually more expensive and always more fragile.

    Is this the first CRM, or a replacement for one?
    • Yes: No CRM in place today and no budget
    • Yes: Marketing and sales will share one system
    • No: Leads need routing by territory or segment
    • No: Forecasting is a manager requirement
    • No: The company already runs other Freshworks products
    • No: Predictable billing matters more than breadth
    A decision aid, not a scorecard: the marked answers are the shape that points one way rather than the other.

    Where Each One Sits In A Cold Outbound Stack

    Both products sit at the end of a cold outbound stack as the system of record. Neither one holds sending domains or warms mailboxes, and neither should be the thing that sends cold volume, because both would send it from the company's own addresses.

    HubSpot's advantage in that position is that inbound and outbound land in the same database, which is worth real money once a prospect touched by outbound later fills in a form. Freshsales' advantage is that routing rules are cheaper to buy.

    RevenueFlow campaigns send one message per campaign, with no bumps and no thread replies, and meetings are qualified against criteria agreed in writing before launch. Both CRMs can hold that definition on the record. Neither should be asked to invent it, and a scoring model that overrules an agreed written definition is worse than no scoring model.

    Switching Between Them

    HubSpot to Freshsales is a normal CRM migration for the data and an unusual one for everything else, because HubSpot accumulates marketing assets that have no destination: forms, landing pages, chat flows. Decide what happens to those before starting, not after.

    Freshsales to HubSpot is easier, and the free tier makes it possible to run both in parallel while the move happens. Territory rules and multiple pipelines are the two things most likely to need redesigning.

    Whichever direction, export before cancelling. Both platforms hold email history that is tedious to reconstruct and occasionally matters in a renewal conversation eighteen months later.

    Getting Started

    Section illustration: Getting Started Checklist

    1. Decide whether marketing will share the system, which is the real HubSpot question
    2. Note that Freshsales has no free tier, only a 21-day trial
    3. Read the Freshsales rates as annual ones, since the page defaults to that toggle
    4. Work out which HubSpot product you are pricing, because the CRM and Sales Hub differ
    5. Start on HubSpot's free tier while trialling Freshsales, since only one costs nothing
    6. Compare on whether the pipeline is accurate a month later

    The Bottom Line

    HubSpot's free CRM is a real product and Freshsales has no answer to it. Above the free line the comparison inverts, because Freshsales sells scoring, routing and forecasting at prices HubSpot's Hubs do not match.

    The question that decides it is whether marketing will live in the same system. Yes points at HubSpot regardless of price. No points at Freshsales, and the 21-day trial is the way to test that rather than a free tier.

    If you would rather have the pipeline filled for you, RevenueFlow books qualified meetings on a pay-per-meeting basis and publishes client results.

    Pricing and features are taken from the vendors' own pages. Verify current terms with the vendor before relying on them.

    Questions

    Frequently asked questions.

    Frequently asked questions
    Is HubSpot's free CRM genuinely free?
    Yes. HubSpot's CRM product page lists a Free tier with no credit card required, covering contact management, deal pipelines, CRM import and reporting. It is a standing plan rather than a trial, which is the single biggest structural difference from Freshsales in this comparison.
    Why do HubSpot's prices differ between pages?
    Because they price different products. The CRM product page publishes Starter at $15, Professional at $50 and Enterprise at $75 per seat for the CRM itself, while Sales Hub is a separate layer with its own ladder. Confirm which product a quote covers before comparing it with anything.
    Does Freshsales have a free plan?
    No. Its pricing page publishes Growth, Pro and Enterprise at $9, $39 and $59 per user a month billed annually, under a Save 20% Annually toggle, and offers a 21-day trial as the way to evaluate the product. There is no free tier at any point on the ladder.
    Which is better once outbound starts producing replies?
    Freshsales, for routing. Its published feature list includes territory management and auto-assignment, which is what stops replies queueing behind one person. HubSpot handles the same job well inside Sales Hub, which is a separate purchase from the CRM product priced on its own page.
    FreshsalesHubSpot CRMCRM PlatformComparisoncrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
    Your next move

    Ready to scale your outreach?

    We build GTM engines that book real meetings. See the receipts.

    Further reading

    Related articles.