MailReach Pricing: The Headline Rate Is the Second Band

MailReach pricing is a slider rather than a plan ladder. MailReach's pricing page prices warm-up per mailbox a month in four bands: $25 for one to five mailboxes, $19.50 for six to twenty, $18 for twenty-one to fifty and $16 for fifty-one to a hundred on monthly billing, or $20, $15.60, $14.40 and $12.80 billed annually. Above a hundred mailboxes the price is custom. A spam tester is sold beside it, with 20 spam test credits included in the warm-up plan and more sold in packs.

The figure most third-party tables quote is $19.50, and that is not the price for one mailbox. It is the six-to-twenty band, and it survives because it is the placeholder in the page's served HTML. A browser now opens the calculator at one mailbox, where the rate is $25 monthly or $20 annually.

MailReach pricing: the four warm-up bands

MailReach charges per mailbox per month, with the rate set by how many mailboxes you warm: $25 for one to five, $19.50 for six to twenty, $18 for twenty-one to fifty and $16 for fifty-one to a hundred, billed monthly. Annual billing saves 20 percent: $20, $15.60, $14.40 and $12.80. A hundred-plus mailboxes is custom priced.

The page marks the annual state as saving 20%, and the calculator's annual rates are exactly that. Annual is paid for twelve months up front, so one mailbox annually is $240 a year against $300 monthly.

The band applies to every mailbox, not just the ones past the threshold. Six mailboxes monthly is six times $19.50, or $117, against five mailboxes at five times $25, or $125. The sixth mailbox is cheaper than free. The same happens at twenty-one, where twenty mailboxes cost $390 and twenty-one cost $378, and at fifty-one, where fifty cost $900 and fifty-one cost $816. A fleet sitting just under a break should check whether the next mailbox lowers the bill.

Why the tables quote $19.50

The page's served HTML, the copy a reader receives before any script runs, prints "$ 19.5" per mailbox in both calculators, with placeholder totals beside it. That is the six-to-twenty band, and it is the figure most third-party pages and comparison tables quote as MailReach's price. Once the page's script runs, the calculator resets to one mailbox and shows the first band. For a team warming one to five mailboxes the real figure is $25 monthly or $20 annually, which is 28% more than the $19.50 headline. Read the band, not the placeholder.

The spam tester, priced three ways

The second product on the page is the spam tester, and it is sold three ways. The warm-up plan "always includes at least 20 spam tests credits (offered)", and in the page's script that count follows the credit slider rather than the mailbox count, so the 20 credits come with the plan whether it warms one mailbox or fifty. More credits can be added to the warm-up plan; the spam tester can be bought on its own each month; or it can be bought pay as you go.

The page shows one pack at a time, so the full ladder below comes from the calculator's own script, and the two positions rendered in a browser match it: 300 credits show as 135 a month on the standalone monthly tab and 175.5 on pay as you go. The Spam Test tab would not switch under a scripted click, so the other standalone positions are the script's figures rather than a rendered read.

Added to the warm-up plan, 50 extra credits cost $30 a month, 100 cost $55, 300 cost $135, 1,000 cost $390 and 10,000 cost $2,700, and annual billing takes the same 20 percent off. The standalone monthly spam tester charges the same pack prices, with $15 for the 20-credit entry pack. Pay as you go costs 30 percent more at every size: $19.50 for 20 credits, $175.50 for 300 and $3,510 for 10,000. Above 10,000 credits the page asks you to contact it. A placeholder of $210 in the served HTML, which an earlier read of this page could not tie to a pack size, is the script's price for 500 extra credits.

What the plan includes

The plan list beside the calculator reads: fully automated warm-up for the chosen number of mailboxes, the spam test credits, a smart AI warming algorithm, MailReach Co-Pilot, an AI deliverability assistant, warm-up across multiple email providers such as Google and Outlook, "Up to 100 emails per day", domain and inbox health checks covering blacklists, SPF, DKIM, DMARC and ETS, and a reputation tracking dashboard. The warm-up volume does not change by band; there is no cheaper low-volume tier and no more expensive high-volume one, so a mailbox that only needs a light warm-up pays the same as one using the full volume.

The standalone spam tester lists automatic spam tests with Slack and webhook alerts, an SPF, DKIM and DMARC checker, inbox placement by provider, a blacklist checker, test history, a links checker, seed list rotation, a spam words checker and a reverse DNS checker.

Warmup volume per mailbox

The band structure rewards fleets. The per-mailbox rate falls by 36% from the first band to the last, and the warm-up volume does not, so a large fleet buys the same warm-up at a much lower unit price. For a single-team fleet of five or fewer mailboxes, the entry rate of $25 monthly is the number to compare, not the $19.50 headline and not the $16 top band. The page does not say whether the 100-a-day ceiling is counted per mailbox or across the plan, which is worth a one-line question before sizing a large fleet.

The sale banner

The page carries a Summer Sale banner: "Get 20% OFF for the first 30 days of warming up your first mailbox". That is a one-mailbox, one-month discount, not a change to the ladder. It does not stack with the annual saving on the same mailbox in any way the page describes. A team pricing a fleet should ignore it.

The currency symbol moves

The page's own script sets the currency symbol from the visitor's location, and on a European connection it prints a euro sign in front of the same numerals: read from Europe, one mailbox shows as 25 a month and 20 on annual billing, exactly the dollar figures in the script. The numerals do not change. A visitor in the European Union reading 20 per mailbox annually is reading twenty euros on a page whose underlying figure is twenty US dollars, and which of those you will be charged is a question for the vendor's checkout rather than the pricing page. This article quotes the dollar figures, which are the ones in the page's source.

How the bands price a real fleet

A team warming twelve mailboxes pays $19.50 each monthly, $234 a month, or $15.60 each annually, $187.20 a month paid as $2,246.40 for the year. Add 300 spam test credits and the monthly bill is $369, or $295.20 a month on annual billing, $3,542.40 for the year. Those sums are illustrative, taken over the calculator's rates. The warmup services survey prices the rest of the category.

Forty mailboxes is $18 each monthly, $720, or $14.40 annually, $576 a month. Sixty is $16 each monthly, $960, or $12.80 annually, $768 a month. At sixty mailboxes annually the per-mailbox rate is about half the entry rate.

Where this page sits

MailReach is a warmup product, not a sender. The question of whether to buy warmup at all, and how the product behaves once bought, is covered in our MailReach warming guide, which deliberately leaves the price out. The broader question of which warmup tools exist and how they compare in use is in the warmup tools review, and the deliverability platforms that bundle a warmup feature are priced in the deliverability platforms survey. This page is the price, at both states, with the bands.

Warmup is a cost of sending, and it is worth being exact about what it is a cost of. It builds a sending history for a mailbox. It does not repair the list or the message. Bounces come from addresses that do not exist, which is a list problem; complaints come from people who never wanted the email, which is a targeting problem; and copy nobody asked for fails however warm the mailbox is. A warmed mailbox that then sends a second message to the same people, or that follows a no-reply with a LinkedIn touch, spends its reputation faster than any warmup rebuilds it. One message per campaign is cheaper than warmup.

The short version

MailReach's pricing page lists warm-up at $25, $19.50, $18 and $16 per mailbox a month across four bands on monthly billing, and $20, $15.60, $14.40 and $12.80 annually, custom above 100 mailboxes. The plan includes at least 20 spam test credits and up to 100 warm-up emails a day on its plan list, with more spam test credits at $30 for 50 up to $2,700 for 10,000 a month, a standalone spam tester at the same pack prices from $15, and pay as you go at 30 percent more. The $19.50 most tables quote is the second band's placeholder, a one-month sale applies to the first mailbox only, and the currency symbol follows the visitor while the numerals do not.

If mailbox warmup is a line you would rather not manage at all, the sending infrastructure of an outbound program is something we run as part of a campaign engagement, and you can see what one would look like for your market.

Pricing and features are taken from the vendors' own pages. Verify current terms with the vendor before relying on them.

Sources: MailReach pricing page